Becton, Dickinson and Company

Marketing- Product Manager

Becton, Dickinson and Company • $95K — $115K *
Tempe, AZ 85281In-Person
Healthcare
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree required; MBA preferred.
  • 3+ years of experience in Product Management or a similar role.
  • Strong written and verbal communication, along with interpersonal relationship skills essential.
  • Critical thinking, problem-solving, and investigative skills needed.
  • Preferred experience in marketing, health-tech, or healthcare industries.
  • Understanding of market share tracking, pricing, and competitive dynamics required.
  • Ability to create comprehensive marketing strategies and implementation plans.

Responsibilities

  • Build relationships with key customers, distributors, and buying groups.
  • Communicate with domestic sales and global marketing teams.
  • Identify and report market trends to internal management.
  • Develop and execute comprehensive product marketing plans.
  • Forecast sales volumes monthly and long-term.
  • Administer promotional and expense budgets.
  • Take profit and loss responsibility for the assigned product line.
  • Create marketing programs, sales tools, and promotions.

Benefits

  • Collaborative in-office environment fostering creativity and innovation.
  • Recognition of work-life balance and flexibility in workplace arrangements.
Full Job Description
Position Summary:

The Product Manager for downstream Marketing will assist in developing and implementing strategic and tactical initiatives for a key product and/or market segment on a global basis to help drive direction and growth. Demonstrates leadership within the Division Marketing department, takes an active role in day-to-day operations, and participates in product development activities for product and/or market segment responsibility.

Essential / Key Job Responsibilities
  • Form relationships with and know key customers/distributors and major buying groups.
  • Communicate with domestic sales force and global marketing entities (directly and through international marketing).
  • Identify and communicate market trends to division management and internal "team."
  • Develop and implement comprehensive product marketing plans including strategic and technical components
  • Forecast sales volume, monthly and long-term.
  • Budget administration (promotional and expense).
  • Profit and loss responsibility for product line.
  • Identify and develop marketing programs, sales tools and promotions.
  • Assist in preparing Business Plans
  • Recommend product line modifications, extensions, new products and product deletions
  • Work with R&D to develop a strong portfolio of product development projects that support the strategic direction and grow the business as needed.
  • Take an active role on product development teams as leader or key participant.


Required Skills:
  • Bachelors degree required, MBA preferred
  • 3+ years experience working in a Product Manager or similar role required
  • Excellent written and verbal communication skills and interpersonal relationship skills including consultative and relationship management required
  • Excellent problem-solving, critical thinking, and investigative skills required
  • Experience working in, marketing, health-tech, or healthcare industry preferred
  • Understanding in tracking and interpreting market share, pricing, ASPs, competitive dynamics required
  • Substantial knowledge of marketing concepts and principles required
  • Ability to create comprehensive marketing strategies with supporting plans and the ability to implement.
  • Possess a clinical knowledge related to hospital environment, clinical practice and reimbursement policies preferred
  • Strict attention to detail and ability to be decisive in an often ambiguous environment
  • Ability to interact with senior internal and external personnel on significant matters often requiring coordination between organizations across business units
  • Ability to manage competing priorities across multiple product lines
  • Ability to establish and maintain Excel financial/forecast models to support cases, market segment evaluations and commercial pathways for short-term and long-term initiatives
  • Ability to work in a team environment, working closely with global marketing team, key opinion leaders and regional sales teams
  • Productive with demonstrated ability to get results
  • Proven ability to work in high-paced environment and routinely work on multiple tasks with multiple people while effectively prioritizing


At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

Primary Work Location
USA AZ - Tempe Headquarters

Additional Locations

Work Shift

About Becton, Dickinson and Company

BD is a global technology company that provides diagnostics and technologies for frontliners. Through their solutions and services, they assist scientists in detecting diseases and advanced researchers' on developing diagnoses and therapeutics. BD was established in 1897 by Farleigh Dickinson and Maxwell Becton in East Rutherford, New Jersey.

Becton, Dickinson and Company Careers

Join the innovative world of Becton, Dickinson and Company (BD), a global medical technology company that is actively seeking driven, dedicated professionals to join our team. At BD, we are committed to advancing the world of health by improving medical discovery, diagnostics, and the delivery of care. This commitment provides the foundation for a workplace where you can engage in meaningful work and where job opportunities abound.

Work You’ll Do

At BD, you will be part of a culture that values diversity, leadership, and innovation. Our team members are empowered to lead and inspire from day one. Join us and contribute to our mission of advancing the world of health through your professional skills and personal passion.

Transform Your Career

BD offers a unique position in the marketplace that combines industry expertise, leadership in medical innovation, and a collaborative culture to help you grow your career. Whether you are looking for an entry-level position or a more senior role, we provide the tools and support for your professional growth through comprehensive training and development programs.

Innovative Work Environment

Our team at BD is composed of more than 65,000 associates across the globe. These dedicated professionals work at the intersection of technology and healthcare, where they drive innovation and ensure that we stay ahead in a rapidly evolving industry. By joining BD, you will work alongside some of the brightest minds in the industry.

Internship and Employment Opportunities

Start your career with BD through our internship programs or dive straight into a full-time position. We offer a range of opportunities that allow you to explore different areas of our business and find a path that aligns with your career goals. Our hiring process is designed to be transparent and engaging, ensuring that all candidates—whether submitting a resume for an internship or a senior position—feel valued and informed.

Benefits and Culture

BD is proud to offer competitive benefits that support the health, well-being, and financial security of our employees and their families. From comprehensive health insurance to employee wellness programs and flexible working arrangements, we prioritize the well-being of our team members. Our inclusive culture encourages networking, continuous learning, and the sharing of ideas in a diverse and welcoming environment.

Join Our Team

Explore the job opportunities at BD and discover how your expertise can help shape the future of healthcare. Search open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players.

Stay Connected

Keep up to date with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. See what exciting and rewarding opportunities await at Becton, Dickinson and Company.

Explore Careers at BD

Whether you're preparing for your first interview or looking to advance into a leadership role, BD offers career paths that foster continuous growth and innovation. Join us in our mission to improve medical outcomes and enhance patient care worldwide.

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At Becton, Dickinson and Company, we are more than just a company; we are a community that is dedicated to making a difference in the lives of people all around the world.
Learn more about Becton, Dickinson and Company
Size
75,000 employees
Market Cap
$72 billion
Industry
Healthcare
Net Income
$1.6 billion
Founded
1897
5 Year Trend
+9.3%
Revenue
$18.2 billion
NASDAQ
BDX
* Ladders Estimates

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