Marketing Manager

Stanley Martin Homes

$108K — $125K *
Real Estate & Construction
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree required
  • 5-7+ years of Marketing/Advertising experience
  • Background in brand and digital marketing
  • Strong project management skills
  • Exceptional creative judgment and strategic thinking ability

Responsibilities

  • Collaborate with sales leaders to align on marketing strategies
  • Manage various marketing initiatives and assets
  • Write and review creative briefs for marketing materials
  • Coordinate with internal and external partners for asset delivery
  • Track and reconcile marketing expenses within budget
  • Report on marketing performance and adjust strategies accordingly
  • Adapt quickly to unexpected challenges with a positive outlook

Benefits

  • High-quality health care options with employer-paid disability insurance
  • 401(K) with up to $5K employer match
  • Paid parental leave and Flexible Spending Account for dependent care
  • 12 weeks of paid maternity leave
  • Wellness benefits including mental health resources
  • Tuition and certification reimbursement
  • 15 days of vacation and 6 days of paid sick leave
  • Identity theft protection and travel coverage
  • Discounts on Stanley Martin homes and partner services
  • Early paycheck access through Dayforce Wallet
  • Community support through Giving Back Program with matching donations
Full Job Description
A day in the life

A day in the life as a Marketing Manager at Stanley Martin Homes, your day is grounded in strategy, execution, and partnership. Building relationships as the trusted marketing advisor with divisional sales leaders-your key stakeholders-to align on marketing plans that support neighborhood launches and drive qualified traffic is core to the role. From there, your time is split between big-picture planning and hands-on execution. You'll manage a wide variety of marketing initiatives across your assigned divisions, from digital assets and brochures to signage and on-site sales office support. You'll write or review creative briefs, coordinate with the Brand and Creative team, and ensure the delivery of assets like photography, video, and printed collateral-all while keeping a close eye on brand consistency, deadlines, and KPIs. Regular meetings with sales and marketing leadership allow you to report on funnel performance, share insights, and adjust tactics as needed. You'll collaborate with internal departments such as Creative, Digital & Marketing Technology and Sales Operations, as well as external partners including asset, signage and media vendors, to bring your strategies to life. Budget management is also part of your role-you'll track and reconcile expenses to stay within divisional budgets. And when the unexpected comes up, you bring a positive, solutions-oriented mindset to respond quickly and effectively. From preparing for neighborhood openings to closing a neighborhood out, your work plays a key role in building brand awareness and driving results. Every task you manage reflects Stanley Martin's commitment to excellence and is shaped by the company's mission, vision, and values.

Technical Tools Used Daily
  • Salesforce
  • Pardot
  • Monday.com
  • ImageKit
  • Adobe Acrobat
  • Adobe Photoshop
  • Microsoft Office Suite
  • SharePoint

What is Stanley Martin looking for ?

Stanley Martin is seeking a strategic, detail-oriented, and collaborative Marketing Manager with 5-7+ years of experience to lead and execute integrated marketing initiatives that drive brand awareness and sales growth. The ideal candidate is a proactive problem-solver and strong communicator who can manage multiple projects, partner effectively with cross-functional teams, and deliver results in a fast-paced environment while demonstrating professionalism, adaptability, and ownership.

Must Haves
  • Bachelor's Degree required
  • 5-7+ years of Marketing/Advertising experience with a background in brand marketing, digital marketing, communications and direct marketing
  • The ability to effectively manage multiple projects simultaneously, perform under pressure and pay close attention to detail while staying focused on the big picture
  • Outstanding creative judgment and familiarity developing advertising creative in all forms of media
  • An ability to think both creatively and strategically

What's In It For Me:
  • Access to competitively priced, high-quality health care options through Aetna, MetLife and EyeMed, along with employer-paid Short Term and Long Term disability, basic life and AD&D insurance (including employee-paid life, Legal Resources, and Aflac supplemental options)
  • Plan for the future by investing in a 401(K), with up to $5K employer match, invest even more with our Health Savings Account (HSA)
  • Put your family first with benefits, including 3 weeks of paid parental leave and a Flexible Spending Account (FSA) for dependent care
  • 12 weeks of paid maternity leave through our Short-Term Disability Plan
  • Receive well-rounded wellness benefits, including free and low-cost mental health resources and support services through our Employee Assistance Program
  • Continue your education with tuition and certification reimbursement
  • Rest and relax with 15 days of vacation (increases with tenure) and 6 days of paid sick leave
  • Protect yourself from identity theft or travel mishaps with our no-cost coverage
  • Receive great discounts on buying a Stanley Martin home and discounts with our partners in mortgage and title services as well as cell phone service through Verizon
  • Get access to your paycheck early with an advanced pay option through Dayforce Wallet
  • Support local charities that are important to you through our Giving Back Program; with up to $250 match, 8 hours leave and more

This position pays between $108,400.00 and $125,200.00 annually plus bonus.

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