SmithGroup is looking for a Marketing Manager to join our East Region in one of the following offices: Boston, Washington, D.C., Philadelphia, Atlanta, or Charlotte.
Working with us, you will:
Marketing Management (40%)- Coach and mentor the regional pursuit team, focusing on continuous professional growth, tailored development opportunities, and goal setting.
- Manage regional pursuit workloads, balancing resource allocation, team capacity, and project priorities.
- Oversee quality control for pursuit-related deliverables and ensures critical data and marketing assets are accurately maintained in core systems.
- Partner with marketing leadership across regions to elevate best practices, streamline tools, and build team effectiveness.
Pursuit Strategy & Execution (40%)- Partner with studio and business leaders to develop and execute pursuit, interview, and client engagement strategies.
- Guide strategic go/no-go discussions, capture planning, and win strategy development.
- Coach pursuit teams in developing compelling proposals, presentations, and interview content.
- Monitor pursuit performance metrics, win rates, and pipeline activity to identify trends and inform strategic decision-making.
Prepositioning & Growth Strategy (20%)- Lead or support lead tracking, opportunity research, competitive intelligence, and capture planning efforts.
- Partner with regional and firmwide leadership to identify market trends, client opportunities, and strategic marketing initiatives that advance regional growth objectives.
- Collaborate on annual marketing plans to expand the firm's regional market share.
An ideal candidate has:
- Bachelor's degree in Marketing, Communications, or related field required.
- Minimum of 7 years of work experience in the A/E/C industry required.
- Minimum of 3 to 5 years of management experience required.
- Proficiency in Microsoft Office suite and InDesign required.
- Experience with CRM, digital asset management, and proposal automation systems such as Microsoft Dynamics, OpenAsset, or similar platforms preferred.
- CPSM certification preferred.
- The ability to successfully mentor staff in a manner that supports continuous learning, team collaboration and career development.
- Excellent time and project management skills, passion for details and ability to work on multiple assignments simultaneously while maintaining a high level of quality and accuracy.
- The ability to think creatively and strategically.
- Strong technical, graphic, and presentation skills.
At SmithGroup, we are committed to helping our staff thrive with great projects and time to unwind. We offer flexible scheduling, a hybrid work environment, 3 weeks of PTO within your first year of employment with the option of purchasing additional time off, 8 paid federal holidays, plus 15 extra Fridays off! Our benefits plan includes medical, dental, and vision coverage, wellbeing resources, paid parental leave, a flex spending account and voluntary insurance options. We invest in your future through our 401(k) program with employer matching, tuition reimbursement program, one-on-one career coaching and professional development opportunities. While we may ultimately pay more or less than a posted salary range, at the time of posting the anticipated salary range for this position is $95,000 to $111,000 annually and you are eligible for a performance-based bonus each year. To be considered for this role, please create a profile and apply!
