Boeing

Marketing Manager - Modifications and Product Development

Boeing$141K — $190K *
Aerospace & Defense
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience leading and mentoring marketing or strategic teams
  • 5+ years in product marketing, product management, or commercial strategy within aerospace, aviation, or high-tech manufacturing
  • Leadership experience or completion of Boeing's 'Exploring Leadership' course
  • 5+ years executing inbound product marketing strategies influencing engineering roadmaps
  • Deep expertise in aircraft modifications or airline commercial operations

Responsibilities

  • Lead a team to define Product Requirement Documents from market feedback
  • Partner with engineering to validate market demand early
  • Identify market disruptions and pricing strategies through competitive intelligence synthesis
  • Align cross-functional teams on launch timelines and monetization strategies
  • Establish a value-driven commercial messaging framework
  • Act as the subject matter expert for executive leadership briefs
  • Manage and develop a team of Product Marketing Managers

Benefits

  • Health insurance and flexible spending accounts
  • Health savings accounts
  • Retirement savings plans
  • Life and disability insurance programs
  • Paid and unpaid time off options
Full Job Description
Marketing Manager - Modifications and Product Development

Position Responsibilities:

You are accountable for the holistic inbound market intelligence, global commercial positioning of new products. Your goal is to maximize global market share, de-risk product development, and scale your team's capabilities.

Strategic Portfolio Leadership & Inbound Product Development
  • Direct Market Requirements: Lead a team who collects global operator feedback, passenger trends, and regulatory updates to define Product Requirement Documents (PRDs).
  • Influence Multi-Year Roadmaps: Partner with Engineering and Product Development leaders to validate market demand early, ensuring R&D investments align with high-growth segments.
  • Competitive Moat Architecture: Synthesize macro-competitive intelligence to identify market disruptions, whitespace opportunities, and pricing strategies across all cabin domains.


Macro Go-To-Market (GTM) & Commercial Excellence
  • Cross-Functional Orchestration: Align Sales, Strategy, Communications, and Engineering around unified launch timelines and global monetization strategies.
  • Value Proposition Ownership: Establish the overarching commercial messaging framework, moving the portfolio from feature-focused marketing to value-driven business cases.
  • Executive Advisory: Act as the primary subject matter expert for executive leadership, delivering market readiness briefs and portfolio health assessments.


People Management & Team Enablement
  • Team Development: Manage, coach, and resource a team of individual Product Marketing Managers assigned to specific sub-domains (e.g., Seats, Digital Cabin).
  • Scalable Frameworks: Design and implement standardized GTM playbooks, product development support management plans, and performance metrics to elevate the team's operational efficiency.


To be considered for this position you will be required to complete an assessment as part of the selection process. Failure to complete the assessment will remove you from consideration

Basic Qualifications (Required Skills/Experience):
  • 5+ years of experience indirectly leading and mentoring professional marketing or strategic teams.
  • 5+ years of experience in product marketing, product management, or commercial strategy within aerospace, aviation, or high-tech manufacturing.
  • Candidates must have at least one year of experience in a leadership role (team leader, temp manager, large scale cross functional project/program management, or formal manager experience) OR have completed the Boeing internal course "Exploring Leadership."


Preferred Qualifications (Desired Skills/Experience):
  • 5+ years of experience building and executing inbound product marketing strategies that directly influenced engineering roadmaps.
  • Deep expertise in aircraft modifications, passenger experience (PaxEx), or airline commercial operations.
  • Master of Business Administration (MBA) or an advanced degree in Engineering or Marketing.
  • Experience managing cross-functional launch teams in a highly regulated matrix organization.
  • Exceptional executive communication skills with a track record of presenting complex business cases to C-suite stakeholders and global customers.


Conflict of Interest: Successful candidates for this job must satisfy the Company's Conflict of Interest (COI) assessment process.

Pay & Benefits:

At Boeing, we strive to deliver a Total Rewards package that will attract, engage, and retain the top talent. Elements of the Total Rewards package include competitive base pay and variable compensation opportunities.

The Boeing Company also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health insurance, flexible spending accounts, health savings accounts, retirement savings plans, life and disability insurance programs, and a number of programs that provide for both paid and unpaid time away from work.

The specific programs and options available to any given employee may vary depending on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.

Pay is based upon candidate experience and qualifications, as well as market and business considerations.

Summary pay range: $141,100 - $190,900

Language Requirements:
Not Applicable

Education:
Not Applicable

Relocation:
Relocation assistance is not a negotiable benefit for this position.

Export Control Requirement:
This is not an Export Control position.

Safety Sensitive:
This is not a Safety Sensitive Position.

Security Clearance:
This position does not require a Security Clearance.

Visa Sponsorship:
Employer will not sponsor applicants for employment visa status.

Contingent Upon Award Program
This position is not contingent upon program award

Shift:
Shift 1 (United States of America)

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About Boeing

Insitu designs, develops, produces, and operates high-performance, cost-effective unmanned aircraft systems. The company’s focus is to deliver ISR information to their customers that are located all over the world, whether on land or at sea. To meet new operational needs and address the global market, they have introduced scores of game-changing technologies that have improved imagery and exploitation, operational security, training, airspace safety, reliability, maintainability, and availability. They are fully backed by their parent company, The Boeing Company, and its 95+ years of world-renowned innovation, delivery, performance and value. Insitu Pacific, the company’s Australia-based affiliate, was established to serve the unique needs of the Asia-Pacific region. Insitu also maintains a strong network of partners and suppliers, allowing them to provide specialized, in-country support for any region in the world. Insitu was founded in 1994 and is based in Bingen, Washington, United States.

Boeing Careers

Joining Boeing presents an unparalleled opportunity to advance your career with a leader in innovation and aerospace technology. As part of our global team, you will contribute to some of the most challenging and transformative projects in the aerospace industry today. Work You’ll Do At Boeing, we are committed to pioneering advancements in aerospace and defense. Our team is looking for professionals who are eager to drive innovation and lead the industry in creating cutting-edge solutions for the future. Transform the Sky Work alongside the brightest minds in the industry to reshape the future of air travel and defense solutions. Boeing offers a unique position at the forefront of aerospace innovation, where technology meets visionary leadership. Engage with a Global Team Collaborate with over 140,000 employees worldwide, all dedicated to achieving excellence and pioneering new solutions. Boeing’s diverse and inclusive culture fosters a collaborative environment that encourages networking and professional growth. Boeing Career Opportunities We are actively expanding our team and have numerous job opportunities, from internships to leadership positions. Boeing is committed to hiring top talent and providing them with the training, benefits, and support needed to succeed. Innovate and Grow Join a company that values innovation and leadership. At Boeing, you will have access to extensive professional development programs and diversity training that will future-proof your career and enhance your skills. Be Part of Our Team Experience the culture of growth and excellence at Boeing. Our team is driven by a passion for aerospace and a commitment to achieving extraordinary results. We offer competitive benefits and a supportive environment where every employee is valued. Explore Boeing’s Impact From revolutionizing air travel to advancing global satellite communications, Boeing is at the forefront of technological innovation. Our projects not only support global infrastructure but also contribute to humanitarian missions and environmental sustainability. The Boeing Advantage Our commitment to leadership in aerospace is matched by our dedication to our employees' career advancement. Boeing fosters an environment where innovation, leadership, and a diverse workforce thrive. Stay Connected Join Our Team Search for open positions that match your skills and interests. We are looking for passionate, curious, and driven team players ready to make a significant impact. SEARCH BOEING JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Boeing.
Learn more about Boeing
Size
142,000 employees
Market Cap
$112.3 billion
Industry
Net Income
-$11.8 billion
Founded
1916
5 Year Trend
-7.8%
Revenue
$58.6 billion
NASDAQ

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