5+ years of marketing experience, particularly in performance and digital marketing.
Background in healthcare, pharmaceutical, or medical sectors required.
Proven experience with multi-channel campaigns, including email and social media.
Strong analytical skills for interpreting marketing data and performance metrics.
Ability to balance strategic planning with hands-on execution.
Excellent communication and project management skills, capable of collaborating with diverse teams.
Responsibilities
Develop and execute integrated marketing plans for various programs and campaigns.
Manage multi-channel marketing efforts across digital platforms.
Monitor and evaluate campaign performance, recommending adjustments as needed.
Utilize historical data and audience insights to guide future marketing strategies.
Collaborate with creative and operational teams to ensure campaign success.
Oversee multiple initiatives while providing performance reports and aligning with business goals.
Benefits
Fully remote work opportunity within the US, preferably for Eastern or Central time zone candidates.
Occasional travel required for events or business needs.
Full Job Description
THE TEAM YOU WILL BE JOINING
Join a growing healthcare-focused organization supporting a variety of educational, event-based, and digital marketing initiatives.
Become part of an expanding marketing team that is continuing to build its in-house capabilities across campaign strategy, audience engagement, creative, and marketing operations.
Work closely with marketing leadership and cross-functional partners to support programs across multiple areas of the business.
Join a collaborative, fast-paced environment where marketers are expected to combine strategic thinking with strong hands-on execution.
WHERE IT IS LOCATED
Fully remote opportunity within the United States, with candidates in Eastern or Central time zones strongly preferred.
Occasional travel may be required for events or other business needs.
WHAT YOU WILL DO
Develop and execute integrated marketing plans for assigned programs, campaigns, and audience engagement initiatives.
Manage multi-channel marketing efforts across email, paid media, social, web, landing pages, and other digital channels.
Monitor campaign performance against key goals, evaluate pacing and conversion trends, and recommend adjustments to improve results.
Use historical campaign data, audience insights, and performance benchmarks to inform future strategy, targeting, forecasting, and channel decisions.
Partner closely with creative, operations, events, content, and other internal or external resources to move campaigns from planning through execution.
Manage multiple concurrent initiatives while providing clear reporting, identifying performance risks, and keeping campaigns aligned with business objectives.
HOW YOU ARE QUALIFIED
5+ years of marketing experience with a strong background in performance marketing, digital marketing, audience engagement, event marketing, or integrated campaign management.
Healthcare, pharmaceutical, medical, medical education, or medical device industry experience is required.
Proven experience managing multi-channel campaigns across areas such as email, paid media, social, web, events, digital products, or educational programs.
Strong analytical skills with experience interpreting campaign data, measuring performance against KPIs, and translating insights into actionable marketing decisions.
Demonstrated ability to balance strategy with hands-on execution while managing multiple programs, deadlines, budgets, and cross-functional stakeholders.
Strong communication and project management skills, with experience partnering effectively with internal teams, agencies, contractors, creative resources, or marketing technology partners.
