Complex

Marketing Manager - ESCO & GAS Trading Cards

Complex$80K — $85K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of brand marketing experience, particularly in consumer products or entertainment.
  • Strong grasp of social media, digital marketing, and cultural trends.
  • End-to-end management of influencer and partnership campaigns.
  • Proven track record of executing experiential marketing activations.
  • Excellent cross-functional communication skills.
  • Entrepreneurial mindset with adaptability in fast-paced environments.

Responsibilities

  • Lead brand strategy development and execution for ESCO and GAS Trading Cards.
  • Drive brand launches, partnerships, and compelling product stories.
  • Ensure brand consistency and cultural relevance across all platforms.
  • Oversee social media strategy and execution for all channels.
  • Conceptualize and execute various experiential marketing activations.
  • Manage influencer and affiliate marketing programs effectively.
  • Collaborate with internal teams to align marketing strategies with retail partners.

Benefits

  • Comprehensive health, dental, and vision insurance.
  • Flexible spending accounts for healthcare and dependent care.
  • Commuter benefits available through FSA.
  • Short-term and long-term disability coverage, along with life insurance.
  • Paid parental leave for new parents.
  • 401(k) plan with a 4% company match.
  • Pet insurance for furry family members.
  • Legal and identity theft protection plans.
  • Flexible Paid Time Off (PTO) policy.
Full Job Description
Why We're Hiring

We're looking for a dynamic, culture-driven Marketing Manager to lead brand and growth initiatives across ESCO and GAS Trading Cards, a division of Complex. This role sits at the intersection of music, entertainment, collectibles, and street culture-driving how our brands show up across digital, retail, and real-world experiences.

You'll own the marketing engine-from social and content to brand launches and
experiential moments-while collaborating closely with internal teams, retail partners,
and key stakeholders.

What You'll Do

Brand & Campaign Leadership
• Lead the development and execution of brand strategy for ESCO and GAS Trading Cards
• Drive major brand launches, partnerships, and product storytelling
• Ensure consistent voice, positioning, and cultural relevance across all touch points including social, content & digital
• Oversee all social media channels (strategy, content calendar, and execution)
• Manage and evolve brand websites to optimize storytelling and conversion
• Partner with creative teams to produce best-in-class content

Experiential & Cultural Marketing
• Concept and execute experiential activations (events, festivals, retail moments)
• Leverage access to artists, talent, and cultural moments to drive brand heat influencer & affiliate strategy
• Build and manage influencer and affiliate programs
• Identify and activate talent, creators, and partners aligned with brand vision
• Track performance and optimize for reach, engagement, and conversion

Partnership & Cross-Functional Leadership
• Serve as key liaison between Complex and Collection
• Collaborate with product, sales, and licensing teams to align go-to-market strategies retail & account marketing
• Partner with retail accounts to develop and execute co-marketing programs
• Support in-store launches, exclusives, and key retail moments

Who You Are
• 5+ years of experience in brand marketing, preferably in consumer products, streetwear, collectibles, music, or entertainment
• Strong understanding of social media, digital marketing, and cultural trends
• Experience managing influencers, partnerships, and campaigns end-to-end
• Proven ability to execute experiential activations and brand launches
• Strong communication skills and ability to work cross-functionally
• Entrepreneurial mindset-comfortable building and scaling in a fast-moving

environment

What We Offer

  • Best in class health, dental, and vision insurance
  • Healthcare FSA
  • Dependent Care FSA
  • Commuter Benefits FSA
  • Short-term/long-term disability and life insurance
  • Paid Parental leave
  • 401k with 4% match
  • Pet Insurance
  • Legal and Identity Theft Plans
  • Flexible PTO


$80,000 - $85,000 a year

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Complex Total Rewards offerings for employees.

The above statements cover what are generally believed to be principal and essential functions of the job. Specific circumstances may allow or require some incumbents assigned to the job to perform a different combination of duties.

About Complex

Complex is a media and entertainment company that focuses on youth culture and the intersection of music, sports, fashion, and pop culture. The company was founded in 2002 and has since grown to become a leading digital publisher, producing content across multiple platforms including web, mobile, social media, and video. Complex's properties include Complex.com, First We Feast, Pigeons & Planes, and Sole Collector, among others. The company's content is known for its unique voice, deep cultural insights, and engaging storytelling, and has won numerous awards and accolades. Complex is committed to pushing the boundaries of media and entertainment, and has a strong track record of innovation and creativity.
Learn more about Complex
Size
200 employees
Industry
Founded
2000

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