Marketing Lead

Method Financial

$160K — $200K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 1-2 years post-MBA required
  • Experience at a top consulting firm preferred
  • Startup internship or high-growth environment experience
  • Previous marketing experience in demand gen, content, or product marketing
  • Ability to learn quickly and build domain knowledge autonomously
  • Strong writing and communication skills
  • Ability to take a brief and deliver polished work

Responsibilities

  • Develop a comprehensive understanding of Method's value proposition for various audiences
  • Own marketing projects from brief to execution without passing responsibility
  • Drive go-to-market initiatives for product releases and targeted content
  • Support sales and customer success with tactical marketing materials
  • Build fluency across diverse marketing functions to engage in various workstreams
  • Identify output leaks within the marketing function and propose structured solutions
  • Maintain a strong grasp of Method's ideal customer profile and competitive positioning

Benefits

  • Work directly with the COO and Co-Founder
  • High-paced, dynamic work environment
  • Opportunity for significant ownership and impact on company strategy
  • Cross-functional collaboration with multiple teams
  • Exposure to diverse marketing disciplines and initiatives
Full Job Description
About the role

We're hiring a Marketing Lead to be the horizontal connective tissue across Method's marketing function. You'll report directly to the COO and Co-Founder and work across all marketing verticals

This is a strategic generalist role spanning the full breadth of Method's marketing function. You'll oversee strategy development and execution across product marketing, content, and demand partnering closely with the leads of each vertical to drive alignment, sharpen positioning, and ensure initiatives ship with rigor. You'll develop a strong point of view on Method's ICP and market positioning, and bring the structured thinking and communication clarity that makes the whole marketing org more effective. The pace is high, the scope is wide, and the best candidates will find that energizing.

What you'll do
  • Develop a deep understanding of Method's value proposition, distill it for different audiences (internal and external), and ensure it shows up consistently across every touchpoint - website, decks, outbound, content, paid, and events
  • Own marketing projects end to end across verticals: from brief to execution, no passing the baton
  • Drive specific go-to-market initiatives including product release campaigns, ICP-targeted content, and growth marketing experimentation.
  • Support sales, customer success & product marketing with tactical marketing deliverables (one-pagers, decks, messaging guides) that make deals move faster and launch new products
  • Build cross-functional fluency across product marketing, content, and demand so you can step into any workstream without a formal handoff.
  • Identify where the marketing function is leaking output between verticals and bring structure to close the gaps.
  • Develop and maintain a strong understanding of Method's ICP, competitive positioning, and product differentiation.
Who you are
  • 1-2 years post-MBA
  • Recent experience at a top consulting firm looking to make the transition to a startup.
  • You've done a startup internship or worked in a high-growth environment so you know what it looks like when direction changes weekly and ownership is yours to claim.
  • You have past experience in a marketing role: demand gen, content, or product marketing, ideally for an enterprise product. You have opinions about what works and why.
  • You learn fast and ramp yourself; you don't need things repeated, and you build domain knowledge on your own time.
  • You can take a brief, run with it, and come back with something polished
  • Strong writer and communicator; you can improve someone else's work without being precious about your own.
Extra Awesome
  • Prior fintech or B2B SaaS experience; especially in complex API or infrastructure products.
  • Familiarity with demand gen channels (paid, events, email) and content strategy.
  • Experience working cross-functionally with sales, CS, or product teams on go-to-market.
  • Strong opinions on B2B positioning and what actually moves buyers in the financial services space.

The annual US base salary range for this role is: $160,000-$200,000.

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