Zions Bancorporation

Marketing Insights and Analytics Manager--AZ, CA, CO, NV, OR, TX, WA, or UT

Zions Bancorporation$100K — $134K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree and 6+ years of marketing, data science, or analytics experience required.
  • Extensive knowledge of digital, print, and interactive marketing strategies.
  • Experience with data visualization tools like Power BI or Tableau preferred.
  • Strong project management skills with an emphasis on agile methodologies.
  • Excellent communication skills with the ability to engage various stakeholders.
  • Proficient in problem-solving and analytical thinking; able to maintain high work standards.
  • Demonstrates creativity and resourcefulness in decision-making.

Responsibilities

  • Lead analysis of marketing initiatives and prepare reports on campaign performance.
  • Translate complex data into clear narratives for marketing leadership.
  • Design and execute A/B marketing tests to drive campaign effectiveness.
  • Oversee web properties and use analytics to guide marketing strategies.
  • Serve as liaison between marketing teams and technology providers.

Benefits

  • Medical, Dental and Vision Insurance effective from day one.
  • Life and Disability Insurance, Paid Parental Leave, and Adoption Assistance.
  • Health Savings and Flexible Spending Accounts for dependent care.
  • Generous Paid Time Off and 11 Paid Federal Holidays.
  • 401(k) plan with company match and Profit Sharing.
  • Mental health support with coaching and therapy sessions.
  • Tuition Reimbursement up to $5,250 for relevant degree programs.
Full Job Description
Work Arrangement: This is a 100% in-office position. Candidates must be available to work from a corporate hub five days a week; hybrid or remote work is not an option

Location: (On-Site Required) AZ, CA, CO, NV, OR, TX, WA, or UT

Salary Range: This position is eligible to earn a base salary in the range of $100,875 - $134,500 annually depending on job-related factors such as level of experience and location.

Key Responsibilities
  • Works under limited supervision to lead analysis on key marketing initiatives and prepares executive reports on campaign performance, customer engagement, and ROI to inform strategic decision-making and enhance marketing effectiveness.
  • The candidate must demonstrate a proven ability to translate complex analytical findings into a clear, persuasive narrative specifically for a marketing leadership audience. They need to be able to connect data points directly to campaign strategy and business impact.
  • A/B Testing Expertise: Must be able to design, execute, and analyze complex marketing tests.
  • Oversee public facing web properties, including controls on web page publishing, using analytics to measure results and inform strategy.
  • Act as liaison with martech, growth marketing, agency and segment marketing teams.

Qualifications:
  • Requires a Bachelor's degree and 6+ years of marketing, data science, data analytics, information systems, statistics or a related experience. Some managerial/supervisory experience required. A combination of education and experience may meet requirements.
  • Proven Marketing Domain Experience: Requires a considerable working knowledge of all aspects of marketing strategies and tactics, including interactive, digital and print marketing
  • Experience with Power BI/Tableau/Adobe suite/ desirable.
  • Ability to manage large projects, and agile product management/development.
  • Must have sound management, organizational and communication skills, both written and verbal.
  • Solid client relationship, project management, problem solving and analysis skills.
  • Ability to set and maintain high quality work standards.
  • Ability to deal effectively with people in various job capacities.
  • Exhibits an exceptional degree of ingenuity, creativity and resourcefulness in decision making and problem solving.

Visa Sponsorship:

This Marketing Analytics Manager position is currently not eligible for employment visa sponsorship (e.g., H-1B visa). This includes, for example, situations where a candidate may have temporary work authorization while enrolled in school or upon graduation (e.g., CPT, OPT) but would need H-1B visa sponsorship within a few years of employment in order to maintain employment eligibility.

Benefits:
  • Medical, Dental and Vision Insurance - START DAY ONE!
  • Life and Disability Insurance, Paid Parental Leave and Adoption Assistance
  • Health Savings (HSA), Flexible Spending (FSA) and dependent care accounts
  • Paid Training, Paid Time Off (PTO) and 11 Paid Federal Holidays, and any applicable state holidays
  • 401(k) plan with company match, Profit Sharing, competitive compensation in line with work experience
  • Mental health benefits including coaching and therapy sessions
  • Tuition Reimbursement for qualifying employees enrolled in an accredited degree program related to the needs of the business, maximum of $5,250 per calendar year, employees are eligible for the program upon hire
  • Employee Ambassador preferred banking products

About Zions Bancorporation

Zions Bancorporation is a bank holding company headquartered in Salt Lake City, Utah. It is the parent company of Zions Bank, which operates in 11 Western and Southwestern states. Zions Bancorporation provides banking and related services through its subsidiaries and offers a variety of commercial, retail banking, and mortgage lending products. The company was founded in 1873 and has grown through a series of mergers and acquisitions. Zions Bancorporation is publicly traded on the NASDAQ stock exchange under the ticker symbol ZION.
Learn more about Zions Bancorporation
Size
10,000 employees
Industry
Founded
1873

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