Marketing & Events Lead

Clera

$100K — $150K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2 to 7 years in marketing or community roles at startups, ideally early-stage.
  • Proven record of growing social media accounts and branding with examples.
  • Writing portfolio showcasing ability to simplify complex technical concepts.
  • Hands-on experience with event planning and community programs end-to-end.
  • Experience marketing AI/ML products or technical platforms only, excluding B2C.
  • Active involvement in AI communities and networks with strong tech background.
  • Solid network in reinforcement learning research and engineering.
  • Familiarity with analytics tools for social media growth.

Responsibilities

  • Own and execute the comprehensive marketing strategy and content calendar.
  • Lead social media engagement on Twitter/X and LinkedIn to increase audience interest.
  • Ghostwrite compelling content for founders that highlights product vision and successes.
  • Simplify and communicate complex technical product concepts effectively to a technical audience.
  • Develop and enhance the company's narrative, voice, and positioning across various channels.
  • Experiment with diverse content formats to determine what yields the best results.
  • Identify significant event opportunities like conferences and hackathons to enhance brand visibility.
  • Plan and host high-quality events that strengthen the brand and attract potential customers.

Benefits

  • Visa sponsorship available.
  • On-site position located in San Francisco, CA.
Full Job Description
About the Role

This is a founding marketing hire at an early-stage AI/ML infrastructure startup, joining a small, highly technical team in San Francisco to own brand, content, and events from the ground up. You will translate complex reinforcement learning and AI evaluation concepts into compelling narratives for researchers, engineers, and enterprise buyers. The role is pivotal in building lasting awareness and pipeline within a fast-moving, deeply technical community.
What You'll Do
  • Own and execute the overall marketing strategy and content calendar across all channels.
  • Lead social media presence on Twitter/X and LinkedIn to grow audience, engagement, and inbound interest.
  • Ghostwrite high-quality content for founders that communicates product vision, platform insights, and key wins.
  • Translate complex technical product concepts into clear, accurate narratives tailored to a technical audience.
  • Develop and refine the company's voice, positioning, and storytelling across all touchpoints.
  • Experiment with content formats and double down on what drives measurable results.
  • Identify high-leverage event opportunities such as conferences, hackathons, and technical community gatherings.
  • Plan and run memorable, high-quality events that reinforce brand and generate pipeline.
  • Support founders and team members with event presence, including talks and panels.
What We're Looking For
  • 2 to 7 years of experience in marketing, content, or community roles at startups, ideally early-stage.
  • Proven track record of growing social accounts or company branding, with examples to share.
  • A writing portfolio that demonstrates the ability to understand technical products and explain them simply and accurately.
  • Hands-on experience planning and running events, meetups, or community programs end-to-end.
  • Background marketing AI/ML products, developer tools, or technical platforms. B2C-only or consumer social experience alone is not sufficient.
  • Native fluency in the AI space, including active participation in relevant online communities and networks.
  • Strong network within RL research, RL engineering, or broader technical startup communities.
  • Familiarity with analytics tools and growth strategies for social and content.
  • Ability to operate independently with a high degree of ownership in a fast-paced, resource-constrained environment.
Compensation & Benefits

Salary range: $100,000 to $150,000 USD annually. Visa sponsorship is available.
Location

On-site in San Francisco, CA, United States.

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