About the RoleThis is an early and foundational hire on a new martech team - a rare opportunity to define how data flows, behaves, and is governed across our customer-facing systems.
You'll sit at the intersection of data engineering and marketing operations: designing the pipelines, definitions, and governance structures that connect Salesforce Sales Cloud and Marketing Cloud today, and that will scale into a broader CDP and ESP ecosystem over the next 12-24 months. You won't just maintain the systems - you'll help architect what they become.
This role reports to the Director of Martech & CRM and works closely with marketing, technology, editorial, events, and revenue operations stakeholders.
What You'll Own Data Architecture & Flows - Design, build, and maintain data pipelines between Salesforce Sales Cloud, Marketing Cloud and any future ESPs, and adjacent systems (event platforms, subscription tools, analytics layers)
- Ensure reliable and performant data syncs within the integration architecture between Sales Cloud and Marketing Cloud Connect and any future ESP and tools
- Evaluate and help implement future ESP and CDP tooling, defining how data enters, moves through, and exits each system
- Document all data flows, field mappings, and transformation logic in a centralized, accessible way
Data Governance & Definitions - Establish and maintain a data dictionary: canonical definitions for contacts, leads, accounts, subscribers, and audience segments across systems
- Enforce data quality standards - deduplication rules, field validation, consent flags, suppression logic - with an eye toward a unified customer "golden record"
- Partner with the Salesforce Developer to ensure custom objects, fields, and automations conform to governance standards
- Champion compliance hygiene: CAN-SPAM, GDPR, and opt-in/opt-out data integrity across all marketing sends
Analytics & Measurement - Build and maintain reporting frameworks for email performance, audience health, list growth, and data quality metrics
- Surface actionable insights to marketing and revenue stakeholders - deliverability trends, segment performance, data decay, contact coverage gaps
- Support attribution modeling and funnel reporting as Sales Cloud and Marketing Cloud mature
Stakeholder Partnership - Serve as the internal expert and translator between marketing operations, engineering, and business stakeholders on data questions
- Work with the Marketing Cloud Solutions Architect on technical implementation decisions
- Contribute to vendor evaluation and RFP processes as the team considers CDP and ESP investments
What You Bring Required - Demonstrated ability to solve complex, high-scale engineering problems through clean, efficient code. Strong proficiency in at least one major programming language (e.g., Python, Go, Java) beyond basic scripting for data manipulation.
- System Design & Distributed Architecture:
- Expertise in designing scalable, fault-tolerant distributed systems.
- Deep understanding of system design trade-offs (e.g., CAP theorem, latency vs. throughput, synchronous vs. asynchronous processing) in the context of enterprise data pipelines.
- Advanced Data Modeling: Beyond SQL proficiency, candidates should have a deep understanding of NoSQL vs. Relational schemas and how to optimize data structures for high-performance retrieval in a CDP/CRM environment.
- 2-6 years of experience in a data, data engineering, marketing operations, or martech-focused role
- Hands-on experience with Salesforce Sales Cloud and Marketing Cloud - you understand how the two systems connect and where they break
- Fluency in SQL; ability to query, transform, and validate data independently
- Working knowledge of data governance concepts: data dictionaries, lineage, deduplication, and master data management principles
- Experience designing or maintaining data integrations (APIs, connectors, ETL/ELT pipelines)
- Strong documentation instincts - you leave systems better-understood than you found them
- Comfort operating in ambiguity; this team is new and the roadmap is actively being shaped
Preferred - Experience with Marketing Cloud Connect and Synchronized Data Extensions
- Knowledge of email deliverability fundamentals (sender reputation, list hygiene, ISP feedback loops)
- Exposure to ESP migration or evaluation projects
- Familiarity with CDP platforms (Salesforce Data Cloud, Segment, or similar) preferred
- Salesforce certification (e.g., Marketing Cloud Email Specialist, Administrator, or Data Cloud) preferred
- Experience in a media, publishing, or subscription business preferred
The Stack (Today) - CRM: Salesforce Sales Cloud
- Marketing Automation: Salesforce Marketing Cloud
- Integration: Marketing Cloud Connect
- On the roadmap: CDP evaluation and integration, ESP consolidation/migration
Compensation: $120-$150K + 10% target bonus
Location: New York, NY - hybrid schedule
A Few Of Fortune's Perks And Benefits- 20 vacation days and 2 personal days on top of 11 company holidays and an honour-based sick leave policy
- Health, dental, and vision coverage (90% paid for individuals and families), along with flexible spending accounts where Fortune contributes to your HSA
- 401(k) plan
- Generous parental leave
- Dependent care, commuter, and cell phone benefits
- Tuition reimbursement program
- A commitment to an open, inclusive, and diverse work culture
