Marketing Campaign Activation Lead

Sandvik$95K — $115K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Proven track record in leading integrated marketing campaigns from strategy to execution.
  • Strong background in marketing, brand building, and campaign management.
  • Experience managing cross-functional project teams across multiple stakeholders and regions.
  • Excellent storytelling and campaign development skills.
  • Strong stakeholder management and presentation abilities, particularly with senior leaders.

Responsibilities

  • Lead the activation and execution of global marketing campaigns.
  • Build and coordinate cross-functional project teams with external partners and agencies.
  • Develop comprehensive campaign activation plans, content strategies, budgets, and timelines.
  • Shape messaging and value propositions to resonate with target audiences.
  • Review and approve creative concepts and campaign assets across multiple channels.
  • Monitor campaign performance and present recommendations to senior stakeholders.

Benefits

  • 401(k) with up to 8% company match
  • Generous PTO and 11 paid holidays
  • Comprehensive health, dental, and vision coverage
  • Company laptop, phone, and tools to succeed
  • Tuition reimbursement and paid volunteer time
  • Wellness programs and employee referral bonus
Full Job Description

At the heart of some of Seco's most important global marketing initiatives, you lead campaigns that create business impact across markets and regions. Combining strategic direction with hands-on leadership, you bring people together, drive momentum, and ensure successful delivery in a complex global environment.

About the job

In this position, you lead the activation and delivery of large-scale global marketing campaigns that support business objectives and strengthen market impact. Working across functions, regions, and external partners, you bring people together around a shared vision and ensure campaigns are executed successfully from concept through delivery. As a senior member of the Marketing Activation team, you also contribute to strengthening campaign excellence across the function through guidance and support to colleagues.

Job responsibilities

  • Lead the activation and execution of global marketing campaigns.
  • Build and coordinate cross-functional project teams, including external partners and agencies.
  • Develop campaign activation plans, content strategies, budgets, and timelines.
  • Shape campaign messaging and value propositions that resonate with target audiences.
  • Review and approve creative concepts, designs, content, and campaign assets across multiple channels.
  • Monitor campaign performance, manage risks, and present recommendations and results to senior stakeholders.

Location and flexibility

This position is based in the Americas. Preferred locations are Mexico or Brazil, although candidates located in the United States or Canada are also considered.

Your profile

You’re an experienced marketing professional with a strong track record of leading complex, integrated campaigns in an international environment. Success in this position comes from your ability to align stakeholders, drive momentum, and translate business objectives into compelling marketing initiatives.

Your background includes

  • Proven experience leading integrated marketing campaigns from strategy through execution.
  • A strong background in marketing, brand building, communications, campaign management, or a related discipline.
  • Experience leading cross-functional project teams across multiple stakeholders and regions.
  • Strong storytelling, messaging, and campaign development capabilities.
  • Excellent stakeholder management, influencing, and presentation skills, including engagement with senior leaders.

You bring a collaborative leadership style and enjoy supporting colleagues while creating structure in complex environments. With a strong commercial mindset and data-informed approach, you balance creativity with execution and continuously look for ways to strengthen campaign performance and business impact.

What we offer

For U.S.-based employees, we offer a competitive salary, performance-based incentives, and the following benefits:

  • 401(k) with up to 8% company match
  • Generous PTO and 11 paid holidays
  • Comprehensive health, dental, and vision coverage
  • Company laptop, phone, and tools to succeed
  • Tuition reimbursement and paid volunteer time
  • Wellness programs and employee referral bonus

Competitive salaries and standard benefit packages apply in Brazil, Canada, and Mexico.

Contact information  

For further information about this position, please contact Dajana Lagestam, hiring manager, [email protected]

We’ve already decided on which advertising channels and marketing campaigns we wish to use and respectfully decline any additional contacts in that matter.

Recruitment Specialist: Therese Rutqvist

How to apply

Send us your application no later than September 30, 2026. Click apply and include your resume and cover letter in English. Please note that we don’t accept applications by e-mail. Job ID: R0089617.

We aim for an open and fair recruitment process and use different tools to ensure an objective assessment. Later in the process, you may be invited to complete a personality and logic test.

For more information about our recruitment process, please contact HR Services at [email protected].  

About Sandvik

Sandvik Careers

Joining Sandvik presents an unparalleled opportunity to advance a career with one of the world's leaders in engineering and technology innovation. Sandvik is renowned for its commitment to leadership in technology and its dedication to a culture of diversity and growth.

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Sandvik offers a variety of job opportunities that cater to professionals seeking to leverage their skills in a dynamic and supportive environment. Positions range from engineering to marketing, each requiring a unique blend of skills and offering the chance to work with cutting-edge technology.

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Sandvik's internship programs provide invaluable hands-on experience, allowing interns to apply academic knowledge to real-world projects. This platform not only enhances a resume but also builds a professional network that can open doors to future employment opportunities.

Professional Growth and Development

At Sandik, the growth of its team members is a priority. The company supports professional development through comprehensive training programs, including leadership development and diversity training. These initiatives ensure that every team member has the tools and knowledge necessary for professional advancement.

Benefits and Culture

The benefits at Sandvik go beyond the standard employment package. Employees enjoy a range of perks that support both their professional and personal lives. Sandvik's culture is built on a foundation of respect and inclusion, where innovation thrives and every team member’s contribution is valued.

Hiring Process

The hiring process at Sandvik is designed to be transparent and efficient. It begins with a review of the applicant's resume, followed by an interview process that assesses skills and cultural fit. Sandvik is committed to fair hiring practices that focus on diversity and equal opportunity.

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