Manager, Omnichannel - Eggo

Kellanova Co.

• $101K — $132K *
Food & Beverages
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent professional experience; MBA valued
  • Strong analytical skills with experience using NielsenIQ or Circana, retailer point-of-sale data, and market research
  • Experienced in online and in-store account sales or category management in CPG
  • Advanced proficiency in Microsoft Excel and PowerPoint
  • Excellent organizational and communication skills, both written and verbal
  • Ability to prioritize multiple projects under tight deadlines with an entrepreneurial mindset

Responsibilities

  • Develop omnichannel strategies and retailer plans that align with brand and customer priorities
  • Track and analyze monthly and quarterly performance across online and in-store channels
  • Translate performance data into actionable insights and compelling narratives for leadership
  • Share test-and-learns and best practices to enhance future omnichannel capabilities
  • Collaborate with cross-functional teams to execute integrated omnichannel plans

Benefits

  • Medical, dental, and vision insurance
  • Life and accidental death & dismemberment insurance
  • Employee assistance program
  • Short-term and long-term disability coverage
  • Voluntary income protection benefits, including supplemental life and accident insurance
  • 401(k) plan with company contributions
  • Part-time employees may access benefits on a pro-rated basis
Full Job Description
Reporting to the Senior Manager, Omnichannel for Tasty & Wholesome, the Manager, Omnichannel - Eggo leads omnichannel strategy and execution for the Eggo brand within the Accelerator business, driving growth across digital and physical retail channels. This role is responsible for connecting brand priorities to customer-facing omnichannel strategies, stewarding brand-building investments, optimizing the digital shelf, and leveraging performance insights to accelerate online sales, market share, and profitable growth.

The position serves as a key cross-functional leader, partnering closely with Sales, Marketing, Finance, Category Strategy, Revenue Growth Management, Insights & Analytics, Supply Chain, external agencies, and retail media networks to develop and execute integrated omnichannel plans. As the Accelerator business continues to expand and evolve, this role plays a critical part in shaping growth strategies, enhancing omnichannel capabilities, and driving results across one of the company's fastest-growing channels.

A Taste of What You'll Be Doing

  • Omnichannel Strategy & Planning - Develop annual and quarterly omnichannel strategies and retailer plans that connect brand, innovation, shopper, and customer priorities across digital and physical channels
  • Performance Analysis & Reporting - Track and analyze monthly and quarterly online and in-store performance reporting that shapes category strategies
  • Insights & Optimization - Translate performance data from NielsenIQ, retailer platforms, retail media networks, and internal reporting into clear insights, optimization actions, and leadership-ready narratives
  • Capability Building & Best Practices - Build and share test-and-learns, competitive insights, retailer capabilities, and best practices that improve future plans and strengthen omnichannel execution and capabilities across Tasty & Wholesome


We're Looking For Someone With
  • Bachelor's degree or equivalent professional experience; MBA valued
  • Strong analytical skills with experience using NielsenIQ or Circana, retailer point-of-sale data, retail media reporting, and market research to identify actionable business opportunities
  • Experience with online and in-store account sales and/or category management (CPG)
  • Advanced proficiency in Microsoft Excel and PowerPoint, with strong organizational, presentation, and written/verbal communication skills
  • Ability to prioritize multiple projects in heavy workload periods, with an entrepreneurial mindset and strong drive for action


Compensation

The annual salary range is $101,120 - $132,720, which is based on various factors such as location, experience and skill. Discretionary bonuses based on company and individual performance are also available.

What's Next

Applications for this position will be accepted through October 9, 2026. After you apply, your application will be reviewed by a real recruiter, so it may take us a few weeks to get back with you by email or phone. If you join our team, you'll be rewarded for the difference you make. Our comprehensive benefits offer you the support you need through your life events, big or small. All applicants must have permanent legal authorization to work in the United States. Kellanova does not sponsor employment visas for this role.

Benefits include medical, dental, vision, life, accidental death & dismemberment insurance, employee assistance program, short-term disability coverage, and long-term disability insurance. Also, voluntary income protection benefits such as supplemental life, accident as well as a 401(k) plan with company contributions is available. Part-time employees may have access to benefits on a pro-rated basis. See KellanovaTotalHealth.com for more information.

Need assistance throughout the application or hiring process? Email



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