OverviewMars United Commerce is seeking a Manager, Commerce Media to support our Walmart and Sam's Club business. This role is responsible for RFP'ing, briefing, execution and management of managed service media. This role will also brief and partner with the self service media team to partner on reviewing, optimizing and reporting on media executions.
Location & Work Model
Candidates must reside within commutable distance to one of our offices in Bentonville for a hybrid work schedule.
This role requires regular in-person engagement with client teams, with a minimum of one day per week, increasing to two days per week in alignment with broader Publicis in-office expectations. These are minimum expectations and may increase based on business and client needs. Fully remote work is not aligned with how we operate this business.
Primary Responsibilities
Walmart & Sam's Club Retail Media Networks (Core Focus)
- Lead activation recommendations across Walmart Connect and Sam's Club Member Access Platform (MAP).
- Demonstrate working knowledge of Walmart and Sam's managed service execution models, targeting approaches, measurement frameworks, and retailer-specific workflows.
- Ensure campaign setup, targeting, creative requirements, pacing, and reporting are compliant with platform expectations and optimized for performance.
RMN + Relevant Third-Party Media Ecosystem
- Provide recommendations across Walmart/Sam's RMN capabilities first, layering in relevant third-party media vendors when they strengthen the overall shopper strategy or fill gaps in retailer-owned solutions.
- Apply hands-on experience with at least one relevant partner such as Ogury, AdAdapted, InMarket, MAP, or similar shopper media platforms.
- Maintain a clear understanding of where RMNs versus third-party partners are most effective within the shopper journey.
Retail Consultancy Partnership
- Work as a close, adjacent partner to the Retail Consultancy team, aligned to Walmart and Sam's Club, Grocery, and broader business objectives.
- Collaborate to build the end-to-end shopper journey, bringing commerce media thought starters, tactical ideas, and innovation concepts to life within the retail ecosystem.
RFP Leadership & Strategic POV
- Lead RFP processes with retailers and third-party partners, developing inputs, evaluating responses, and synthesizing findings.
- Provide a full, comprehensive summary with a clear POV and supporting rationale for the client on how best to proceed.
Budget Ownership, Measurement & Optimization
- Own detailed budget allocation, flighting, and governance across programs.
- Define success metrics and KPIs aligned to RMN and partner reporting capabilities.
- Monitor live programs, identify optimization opportunities, and deliver performance updates with insights and recommendations tied directly to client objectives.
Thought Leadership & Innovation
- Maintain a strong pulse on the evolving commerce and retail media landscape.
- Consistently bring new thinking, innovation ideas, and emerging opportunities to clients and internal teams.
- Challenge transactional or "status quo" approaches in favor of strategic, performance-driven solutions.
Qualifications - Required
- Bachelor's degree in marketing, advertising, communications, business, or a related field, or equivalent experience.
- 3-5 years of experience in retail media, shopper marketing, or commerce media within an agency or client-facing environment.
- Walmart and/or Sam's Club retail media experience is required, including exposure to Walmart Connect and MAP.
- Hands-on experience with at least one relevant shopper media or third-party platform (e.g., Ogury, AdAdapted, InMarket).
- Strong understanding of Retail Media Networks (RMNs) and managed service execution models.
- Ability to develop strong client POVs and communicate recommendations clearly and confidently.
- Excellent attention to detail with strong analytical skills and advanced proficiency in Excel/Sheets and PowerPoint/Slides.
Qualifications - Preferred
- Experience working across both Walmart and Sam's Club.
- Broader familiarity with multiple third-party shopper media partners.
- Proven ability to bring thought leadership and proactive ideas into client conversations.
Additional informationThe Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
- Paid Family Care for parents and caregivers for 12 weeks or more
- Monetary assistance and support for Adoption, Surrogacy and Fertility
- Monetary assistance and support for pet adoption
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
- Tuition Assistance
- Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
- Matching Gifts programs
- Flexible working arrangements
- 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
- Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance.
You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period.
Compensation Range: $90,000 - $100,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.
