United Talent Agency

Manager, Entertainment and Culture Marketing

United Talent Agency$90K — $100K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in account management or social media strategy, preferably in a talent, advertising, marketing, creative, or media agency
  • Strong understanding of the creator landscape and current entertainment culture
  • Proven experience crafting impactful campaigns in collaboration with creators and clients
  • Ability to devise talent strategies rooted in creativity and data
  • Exceptional communication skills for client relations and internal collaboration
  • Strong organizational and time management skills, with keen attention to detail
  • Familiarity with Microsoft and Google productivity software.

Responsibilities

  • Manage day-to-day client relationships as the primary point of contact across brand accounts
  • Lead strategic planning and execution for talent campaigns, encompassing recommendations and contract negotiations
  • Monitor cultural and digital trends to spot emerging talent aligned with client branding
  • Handle music licensing efforts, including negotiating fees, rights clearances, and partnerships with music labels
  • Identify integration opportunities within studio film and television slates for co-marketing
  • Assess sponsorship and cultural opportunities to ensure alignment with clients' strategic goals
  • Track campaign performance metrics and develop insightful reports for clients.

Benefits

  • Unique opportunity to work at a leading global entertainment company
  • Access to necessary tools, leadership, and resources for excellence
  • Chance to perform at your professional best
  • Inclusive and diverse company culture
  • Competitive wellness programs
  • Collaborative work environment with opportunities for growth.
Full Job Description
Job Description

UTA Entertainment and Culture Marketing seeks a Manager to support existing accounts with an emphasis on client service, brand strategy, partnership development, and talent deals. The team connects brands with consumers through research, insights, strategy, and community building. The Manager will take on direct responsibility for managing day-to-day client relationships and communication. They develop and implement client service plans that align with business objectives, oversee campaign execution, execute deals, track performance metrics, and identify opportunities to grow business within existing accounts under the supervision of a Director.

The salary range for this role is $90,000 to $100,000 commensurate with experience and skills.

What You Will Do
  • Manage day-to-day client relationships, serving as the primary point of contact for projects across assigned brand accounts including but not limited to talent campaigns, brand partnerships, music licensing efforts, musical performance booking, premium content tracking (film/tv), entertainment property assessments/POVs, and more
  • Lead strategic planning and execution for talent campaigns, including talent recommendations, outreach, and contracting
  • Monitor cultural and digital trends to identify rising talent and emerging voices aligned with client goals and brand values
  • Lead music licensing efforts across campaigns, including identifying tracks or artists, coordinating rights clearances, negotiating fees and terms, and partnering with labels, publishers, and creative agency Business Affairs to secure usage across media platforms
  • Monitor studio film and television slates to identify potential product integration and co-marketing opportunities, collaborating with internal department specialists to develop recommendations for clients
  • Assess sponsorship opportunities and cultural platforms to determine brand fit, audience alignment, and strategic value for clients
  • Maintain detailed trackers for project/deal status, approvals, talent deliverables, and contractual obligations
  • Track campaign performance and report on KPIs to clients, translating insights into actionable recommendations
  • Develop and present compelling decks and campaign narratives that align with brand goals and resonate with targeted audiences
  • Draft regular email communications and pitch / program proposal materials
  • Serve as an active participant in meetings/calls for clients
  • Contribute to a collaborative team culture, sharing knowledge and best practices across ECM
  • Build case studies and recaps to support business growth and client storytelling
  • Participate in agency-wide meetings and share relevant insights and updates with the ECM team
  • Identify new opportunities within existing accounts and support efforts to grow client partnerships ("land and expand")


What You Will Need
  • 5+ years of experience in account management or social media strategy, preferably at a talent, advertising, marketing, creative, or media agency
  • Bachelors degree strongly preferred
  • Extremely knowledgeable about creator landscape, up and coming talent and trends and plugged in to entertainment culture at large
  • Has a proven track record of working with creators and clients to build impactful campaigns for brands
  • Can build talent strategies that are both creative and data driven
  • Invested and well versed in culture, trends, brands, and insights
  • Strong ability to develop client facing marketing presentation materials (decks) for a variety of situations, informational, strategic, and creative.
  • High degree of motivation and initiative, the ability to demonstrate creative thinking and critical thinking, and the capacity to problem-solve independently
  • Unmatched communication skills that put clients at ease and motivate internal team members
  • Strong ability to vet, recommend, negotiate with and contract talent
  • Impeccable organizational and time management skills and strong attention to detail.
  • Ability to navigate an organization and operate in an incredibly fast paced, multifaceted, demanding environment
  • Proficient knowledge of Microsoft Outlook, Word, Excel, and PowerPoint and/or Google Slides, Doc, Sheets, is a must.

What You Will Get

  • The unique and exciting opportunity to work at one of a leading global entertainment companies
  • Access to the tools, leadership, and resources you will need to create and drive a center of excellence
  • The opportunity to do the best work of your career
  • Work in an inclusive and diverse company culture
  • Competitive programs to support your well-being
  • Experience working in a collaborative environment with room to grow


For more information: https://www.unitedtalent.com/about/

About United Talent Agency

United Talent Agency (UTA) is a talent and literary agency with offices in Los Angeles, New York City, London, Nashville, Miami and Malmo, Sweden. UTA was founded in 1991 by a group of agents who left Creative Artists Agency (CAA). UTA represents artists and other entertainment professionals, including actors, writers, directors, producers, recording artists, and comedians. The agency also represents sports figures and models in endorsement, licensing, and personal appearance deals. UTA has been involved in a number of high-profile deals, including the representation of the creators of the television show Friends and the negotiation of a $900 million financing deal for the film studio Legendary Entertainment. In 2019, UTA acquired the music agency Circle Talent Agency, which represents electronic dance music artists. UTA has also been involved in philanthropic efforts, including the creation of the UTA Foundation, which supports a variety of charitable causes.
Learn more about United Talent Agency
Size
1,000 employees
Industry

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