Geico

Manager, Communications Strategy and Execution for Corporative Initiatives

Geico$88K — $157K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in communications, journalism, public relations, or a related field preferred
  • 5+ years of experience in communications and brand strategies
  • Excellent writing skills with a focus on creative and concise communication
  • Proven ability to work collaboratively across various teams
  • Strong project management skills to handle multiple priorities
  • Experience in managing a team of communication specialists

Responsibilities

  • Manages communications strategy for key corporate initiatives
  • Collaborates with partners to create compelling and relevant content
  • Develops and delivers diverse communication materials across multiple channels
  • Leads the production of high-quality content through various formats like webinars and emails
  • Tracks progress of campaigns and generates innovative ideas for business needs
  • Establishes efficient processes for collaboration and results delivery

Benefits

  • Flexible location options across multiple hub cities
  • Consideration for remote work
  • Opportunity to lead a small team
  • Engagement in high-impact corporate initiatives
  • A chance to develop measurable communication campaigns that influence audiences
Full Job Description
Manager, Communications Strategy and Execution for Corporative Initiatives will be responsible for leading, managing and executing communications strategy and planning for key corporate initiatives that'll raise brand awareness, inform, educate and influence internal and external audiences.

The person in this role needs to be able to respond to needs in a fast-paced environment while also proactively planning to develop and manage ambitious and growing corporate initiatives that are evolving as rapidly as we are. This includes partnering to define, develop and implement communication strategies as well as crafting and delivering high-quality content via automated emails personalized with variable data, live webinars, recorded videos, etc.

The individual will foster an environment of collaboration and work closely with company executives, subject matter experts and other stakeholder to understand needs. They will then strategically build out well-designed measurable campaigns with clear and effective takeaways that drive engagement.

RESPONSIBILITES:
  • Manages the strategy and execution of GEICO's key corporate initiatives to develop those programs and meet business needs
  • Collaborates with business partner to research and translate complex concepts into well-crafted memorable and emotionally relevant content
  • Builds communications and materials that meet specialized needs while ensuring a compelling brand message across any medium, including internal and external channels.
  • Delivers high-quality content via automated emails personalized with variable data, live webinars, recorded videos, etc.
  • Able to manage and provide leadership to a small team of Communication Specialists and other business partners
  • Establishes processes that maximize our ability to collaborate and deliver results
  • Tracks and reports out on progress of programs and campaigns.
  • Generates steady supply of ideas to creatively meet business needs in new and profound ways
  • Demonstrates an understanding of GEICO's business and industry.
  • Adheres to GEICO Code of Conduct, company policies, and operating principles
  • Meets attendance standard at business location to perform necessary job functions and to facilitate interaction with management and co-workers.


REQUIREMENTS:
  • Bachelor's degree required, degree focus in English, journalism, communications, public relations, related field is preferred or relevant years of experience
  • 5+ years of experience developing and executing communications and brand strategies
  • Excellent writing skills and a strong ability to communicate ideas and concepts creatively and concisely
  • Passion for finding new and creative ways to reach an audience
  • Ability to work across teams and departments in a highly collaborative way
  • Strong project management skills; can juggle and organize multiple priorities
  • People management experience
  • Must be able to work both independently and in a team environment
  • Must be able to multi-task
  • Must be able to learn and apply large amounts of technical and Must be able to communicate effectively verbally and in writing procedural information


LOCATION: open to all hub locations
  • Bethesda, MD
  • Manhattan, NY
  • Cleveland, OH
  • Chicago, IL
  • Buffalo, NY


***Remote will be considered

Annual Salary
$88,150.00 - $157,850.00
The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final hourly rate/ annual salary to be offered to the selected candidate. Factors include, but are not limited to, the scope and responsibilities of the role, the selected candidate's work experience, education and training, the work location as well as market and business considerations.

At this time, GEICO will not sponsor a new applicant for employment authorization for this position.

About Geico

GEICO (Government Employees Insurance Company) is an American auto insurance company with headquarters in Chevy Chase, Maryland. It is the second largest auto insurer in the United States, after State Farm. GEICO is a wholly owned subsidiary of Berkshire Hathaway that provides coverage for more than 24 million motor vehicles owned by more than 15 million policy holders as of 2017. GEICO writes private passenger automobile insurance in all 50 U.S. states and the District of Columbia. The insurance agency sells policies through local agents, called GEICO Field Representatives, and over the phone directly to the consumer, and through their website.
Learn more about Geico
Size
40,000 employees
Industry
Founded
1936

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