Logitech

Manager, Channel Marketing

Logitech • $135K — $203K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of global Channel Marketing experience
  • Solid relationship-building skills with both executive and operational partners
  • Data-driven decision-making proficiency
  • Familiarity with the B2B partner ecosystem
  • Experience in a highly matrixed organization
  • Bachelor's degree required, MBA preferred

Responsibilities

  • Set strategic vision for Channel Marketing in the B2B space
  • Lead integrated communications strategy for partner engagement
  • Develop marketing plans for B2B partners and alliances
  • Create campaigns and tools for partner preference
  • Collaborate with global teams to enhance channel communication
  • Generate interest in the B2B Connect Program through diverse outreach efforts
  • Oversee MDF programming and marketing content for partner training
  • Define annual marketing goals and KPIs for the team
  • Work with analytics to monitor partner performance and marketing investments

Benefits

  • Medical Coverage
  • Dental Coverage
  • Vision Coverage
  • 401(k) Plans
  • Employee Share Purchase Plan (ESPP)
  • Tuition Reimbursement
  • Flexible Spending Accounts
  • Paid Time Off and Holidays
  • Wellness Programs
  • Identity Theft Protection
  • Employee Product Discounts
  • Hybrid work model allowing remote work options
Full Job Description
The Team and Role:

Logitech's Manager, Channel Marketing for North America leads the regional Channel Marketing team in creating, executing, and measuring demand generation and relationship-building programs that drive sales and consumption of Logitech's products, services, and solutions to, with, and through our B2B partner ecosystem. This position will require exceptional creativity, the ability to innovate and scale, top-notch abilities to work cross-functionally, and a "hands-on" approach to accomplishing the work.

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you'll need for success at Logitech.

The ideal candidate will be a player-coach who will:

  • Set the strategic vision and direction for how Channel Marketing supports, enables, and drives demand for Logitech for Business Solutions through the Channel, including Distribution, Reseller, & Alliance Partners at the regional level
  • Lead the development and execution of an integrated communications strategy to support Logitech's B2B partner ecosystem. Responsible for regional channel communications and content development, ensuring a single consistent channel voice across Logitech for Business
  • Develop and execute integrated marketing strategy and plans to support Logitech's B2B partner and alliances ecosystem
  • Ideate and build campaigns and enablement tools that drive preference for the Logitech B2B portfolio within the partner ecosystem and to their customers
  • Align with and execute opportunities with Global and regional Channel Marketing teams and Field Marketing to augment and simplify our channel communication practices via strategic engagements, our partner portal, newsletters, videos, podcasts, Partner Huddles, social media, and digital properties
  • Generate interest in Logitech's B2B and Partner Connect Program by working with Channel Leadership and Global Channel Marketing to enlist media, influence, PR, conferences, testimonials, etc.
  • Responsible for working on MDF programming, program marketing, and marketing content for enablement, training & certifications with the channel program and sales organization to support return on investments (ROI)-driven investments in the partner ecosystem
  • Support partners' businesses with the MDF program to generate leads via program guidelines, segmentation, tools, integrated campaigns, metrics, etc.
  • Define annual channel marketing goals and KPIs and cascade to the regional Channel Marketing team.
  • Work with the GTM, finance, analytics, and operations team to create a consolidated dashboard to drive and analyze the partner performance to make appropriate business decisions and marketing investments


Key Qualifications:

For consideration, you must bring the following minimum skills and experiences to our team:

  • Exceptional proven Channel Marketing experience at the global level
  • Solid grasp of building positive partner relationships at both executive and operational levels
  • Proven data-driven decision-maker with well-developed business and financial management skills
  • Experience with B2B partner landscape and supporting ecosystem
  • Experience working in a highly matrixed organization


Education:
  • Bachelor's degree or equivalent required. MBA preferred


LI-CT1

This position offers an annual based salary of typically

between $ 135K and $ 203K dependent on location and experience. In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.

Logitech offers benefits such as Medical Coverage, Dental Coverage, Vision Coverage, Traditional and Roth 401(k) Plans, Flexible Spending Accounts, Employee Share Purchase Plan (ESPP), Basic and Additional Life Insurance, Disability Coverage, Adoption and Surrogacy Assistance, Tuition Reimbursement Plans, Commuter Benefits, Paid Time Off, Paid Holidays, Bereavement Leave, and Paid Parental Leave.

Logitech also offers Wellness Programs, Health Savings Account Plans, access to Expert Medical Opinions, Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, access to a Group Legal Plan, Donations Matching Programs, Employee Product Discounts, and access to Auto, Home, and Pet Insurance.

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.

About Logitech

Logitech International S.A. is a Swiss-American manufacturer of computer peripherals and software, with headquarters in Lausanne, Switzerland and Newark, California. The company develops and markets personal peripherals for PC navigation, video communication and collaboration, music and smart homes. This includes products like keyboards, mice, tablet accessories, webcams, Bluetooth speakers, universal remotes and more. Logitech's sales are distributed in 100 countries worldwide through retail channels or via its online store.
Learn more about Logitech
Size
8,200 employees
Market Cap
$10.6 billion
Industry
Founded
1981
5 Year Trend
+19.8%
NASDAQ

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