Royal Caribbean Group

Manager, Casino Alliance

Royal Caribbean Group$100K — $120K *
Miami, FL 33186In-Person
Hospitality & Recreation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in hospitality, Casino Hotel Management, Business Administration, Marketing, or related field.
  • 5-7 years of experience in Casino Marketing, Player Development, or similar related field.
  • Track record of developing and managing strategic casino partnerships.
  • Experience negotiating partnership agreements and contracts with measurable outcomes.
  • Proficient in casino analytics and gaming performance metrics analysis.
  • Knowledgeable in budget management and financial forecasting within partnerships.
  • Familiarity with CRM platforms such as Siebel or Salesforce.

Responsibilities

  • Develop and execute partnership strategies for Independent Representative Network.
  • Identify and secure new business opportunities to boost gaming revenue.
  • Negotiate agreements that benefit both Royal Caribbean Group and partner casinos.
  • Enhance customer engagement through innovative marketing strategies.
  • Serve as liaison between Royal Caribbean Group and casino partners to align business goals.
  • Leverage data analytics to optimize program performance and growth opportunities.
  • Manage day-to-day operations and compliance related to casino credit and processing.

Benefits

  • Opportunity to work in a dynamic, on-site environment at Royal Caribbean Headquarters.
  • Exposure to strategic partnership development within the casino and cruise industries.
  • Collaboration with cross-functional teams across marketing and casino operations.
  • Access to high-value networking opportunities within the gaming and hospitality sectors.
Full Job Description
This position is on - site in our Royal Caribbean Headquarters 1050

Position Summary

We are seeking an experienced, strategic, and relationship-driven Manager of Casino Partnerships to join our team. This highly visible role is responsible for developing and executing partnership strategies that strengthen and expand our Independent Representative Network supporting Royal Caribbean International and Celebrity Cruises.

The ideal candidate possesses a strong background in casino marketing and player development programs, and partnership management, along with exceptional analytical, communication, and relationship-building skills. Success in this role requires a proactive mindset, strategic thinking, and the ability to collaborate effectively across internal and external stakeholders to achieve business objectives and revenue growth.

The Manager, Casino Partnerships is accountable for identifying and securing new business opportunities, expanding and optimizing existing partnerships, negotiating mutually beneficial agreements, and executing innovative sales and marketing strategies that drive gaming revenue and cruise bookings. Drive initiatives focused on global casino player acquisition through the Independent Representative Network, customer engagement, loyalty, and retention while fostering strong relationships with key representatives. This individual will leverage data-driven insights to identify growth opportunities, optimize program performance, and enhance the overall player experience. This role serves as a key liaison between Royal Caribbean Group and its casino partners, ensuring alignment on business objectives while delivering value to both organizations and their shared guests.

The successful candidate will leverage data analytics, market intelligence, and relationship management expertise to identify growth opportunities, evaluate program performance, and maximize return on investment. Through strategic partnership development and targeted player engagement initiatives, the Manager will enhance acquisition, loyalty, and retention efforts while ensuring an exceptional guest experience across every stage of the customer journey, including pre-cruise, onboard, and post-cruise interactions.

Success in this role will be measured by:
  • Achievement of annual gaming revenue, booking, and profitability targets
  • Growth in new partner acquisition and expansion of existing partnership relationships
  • Enhanced guest satisfaction across all partnership-related touchpoints
  • Successful implementation and optimization of partnership marketing programs
  • Measurable improvements in partnership performance, return on investment, and overall program profitability
  • Development of scalable strategies that support long-term business growth and market expansion
  • Ensures day-to-day operations are successfully executed
  • Manages and support casino credit and wire transfer processing for RCG guests
  • Complies with internal audit, SQM/SOP to ensure compliance
  • Serve as a resource and subject matter expert regarding market trends, representative performance, and player acquisition strategies

Performs other duties as required. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform any other job-related duties assigned by their supervisor or management.

Qualifications & Education
  • Bachelor's degree in hospitality and/or Casino Hotel Management, Business Administration, Marketing, or a related field from an accredited college or university (or international equivalent).
  • Minimum of 5-7 years of progressive experience in Casino Marketing, Casino Sales, Player Development, Casino Partnerships, or a related gaming/hospitality field. Prior cruise, casino, gaming, hospitality, loyalty, or travel industry experience preferred.
  • Proven track record of developing, managing, and growing strategic casino partnerships and high-value customer portfolios.
  • Experience negotiating and executing partnership agreements, contracts, and cooperative marketing initiatives with measurable business results.
  • Strong background in casino analytics, including interpretation of gaming performance metrics, average daily theoretical loss (ADT), average daily worth (ADW), and profitability analysis.
  • Experience managing budgets, financial forecasting, compensation programs, and partnership marketing investments.
  • Proficiency in CRM platforms such as Siebel and/or Salesforce for account management, reporting, and customer engagement.
  • Experience presenting business cases, performance reviews, and strategic recommendations to senior leadership and external partners.
  • Ability to manage multiple projects simultaneously while working independently and meeting deadlines in a fast-paced environment.
  • Must be able to effectively lead, coach, and manage a team, fostering a high-performance and collaborative work environment.
  • Experience collaborating with cross-functional teams, including Marketing, Casino Operations, Revenue Management, Finance, and Hotel Operations.

Financial & Quantitative Responsibilities
  • Generating minimum 10% Net Revenue growth year over year in new business.
  • Executing existing partnership agreements worth over $20M in Net Gaming Revenue.
  • Meeting or exceeding Annual Financial Targets Executes contract negotiations that are profitable to Royal Caribbean Groups and within our program guidelines.
  • Oversees creation and management of compensation for Independent Representative Network.

Working Conditions

The physical demands described here are representative of those requirements employees must meet to perform the essential functions of this job with or without reasonable accommodations. While performing job functions the employee is regularly required to sit, stand, write, review and type reports, compile data, operate a pc, communicate, listen, and assess information.

The employee may move about the office complex, may travel to other office locations, and may lift, push, pull or move 10 - 15 pounds. Visual requirements include distant, close and color vision, and ability to adjust focus.

Ability to sit for prolonged periods while working on a computer, analyzing reports, and participating in meetings.

Ability to work flexible hours, including evenings, weekends, and holidays, as business needs dictate.

Ability to maintain visual acuity is necessary to review reports, presentations, contracts, and electronic communications.

Ability to stand and walk for extended periods while attending cruise and casino events, promotions, property tours, and customer engagements.

Ability to travel frequently, including local and overnight travel, via automobile and/or commercial trains or airlines, to conduct market visits, attend industry events, and meet with independent representatives and key customers.

We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group.

About Royal Caribbean Group

Royal Caribbean Group is a cruise vacation company with a global fleet of 63 ships traveling around the world. The company provides celebrity cruises and silversea cruises. Royal Caribbean Group was established in 1968 in Miami, Florida.

Royal Caribbean Group Careers

There has never been a more exciting time to explore job opportunities with Royal Caribbean Group, a leader in the global cruise industry known for innovation and excellence.

Work You’ll Do

Join Royal Caribbean Group's dynamic team to help redefine the travel experience for millions of guests worldwide. The company's commitment to growth and leadership in the cruise industry offers a unique platform for professionals to advance their careers. Transform the future of travel with Royal Caribbean Group, where diversity, innovation, and a passion for service converge to create extraordinary vacation experiences. Lead in a market where skills in technology, customer service, and operational excellence are prized. Royal Caribbean Group stands at the forefront of the travel industry, offering team members unparalleled opportunities for career advancement. Work alongside a global team of professionals dedicated to pioneering new paths in the cruise sector. Royal Caribbean Group fosters a culture of innovation and leadership, making it an ideal workplace for those aiming to make a significant impact.

Royal Caribbean Group Professional Pathways

The team is actively building a robust professional network, inviting individuals to master their career journey in the vibrant world of cruise travel.

Do Innovative Work

Engage with a diverse team at Royal Caribbean Group—professionals dedicated to reshaping the future of travel through continuous innovation and a deep understanding of the global travel market.

Drive Innovation and Leadership

Deliver targeted solutions and exceptional guest experiences by leveraging deep industry knowledge and a commitment to innovation that’s second to none.

Be Part of a Great Team

Join a workforce that thrives on collaboration and diversity. Royal Caribbean Group offers a variety of job opportunities that harness the capabilities of its expansive global network.

Future-proof Your Career

Royal Caribbean Group provides a wealth of opportunities for personal and professional development, supported by comprehensive training programs and a commitment to promoting from within.

Explore

Discover how Royal Caribbean Group is leading the way in employee satisfaction and guest service, setting new standards in the cruise industry.

The Royal Caribbean Group Advantage

With a focus on diversity, leadership, and professional growth, Royal Caribbean Group helps team members navigate their careers in an ever-evolving industry. The company's global scale and commitment to innovation offer unmatched opportunities for career advancement.

Stay Connected

Join the Team

Search open positions that match your skills and interests. Royal Caribbean Group looks for passionate, curious, creative, and solution-driven team players. SEARCH ROYAL CARIBBEAN JOBS

Keep Up to Date

Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the professionals who work at Royal Caribbean Group.

READ CAREERS BLOG

Job Alert Emails

Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding opportunities that await at Royal Caribbean Group.
Learn more about Royal Caribbean Group
Size
10,001 employees
Industry

Similar Jobs

More Jobs at Royal Caribbean Group

More Hospitality & Recreation Jobs

Find similar Manager, Casino Alliance jobs: