Athenium LLC

Lead Content Marketer

Athenium LLC • $90K — $120K *
Atlanta, GA 30349In-Person
Media
8 - 10 years of experience
2 months ago
Job Overview by Ladders

Qualifications

  • 8+ years of professional writing experience in B2B marketing.
  • Proven track record of producing high-quality content.
  • Excellent writing, editing, proofreading, and storytelling skills.
  • Strong understanding of SEO/AEO/GEO principles and social media best practices.
  • Comfort with SEO/AEO/GEO research tools, Google Analytics, and WordPress content management.
  • Ability to analyze data and use insights to optimize content.
  • Strong project management skills and ability to manage multiple priorities.

Responsibilities

  • Research, write, and edit a variety of digital content types.
  • Ensure all content is well-researched, accurate, and compelling.
  • Develop story ideas and content angles that resonate with the target audience.
  • Collaborate with product marketers, product owners, sales, and other internal teams.
  • Stay up-to-date with industry trends and B2B content marketing best practices.
  • Fact-check all content to maintain accuracy and credibility.
  • Optimize content for search engines to increase visibility.

Benefits

  • Flexible Time Off program
  • Hybrid work model
  • Variety of medical insurance options, including $0 cost premium employee coverage
  • Benefits effective day 1 of employment, including competitive 401K match with no vesting requirement
  • Progressive family plan benefits
  • Opportunity to work for a global, industry-leading technology company
  • Impactful work in a collaborative environment
Full Job Description
Job brief:

We are looking for a seasoned, versatile storyteller to join our marketing team. This isn't just a "writing" job; it's a high-impact role for a strategic thinker who can navigate the complex B2B landscape, from deep-dive E-books to high-energy LinkedIn posts. You will be responsible for translating technical product solutions into compelling narratives that drive conversions and establish brand authority.

The impact you'll make:
  • Research, write, and edit a variety of digital content types, including blog posts, email nurture and drip campaigns, short-form video, case studies, infographic content, landing pages, LinkedIn posts, and long-form E-books - across a variety of product verticals & solutions.
  • Ensure all content is well-researched, accurate, and compelling.
  • Develop story ideas and content angles that resonate with the target audience and will lead to conversion.
  • Ensure content aligns with editorial guidelines and meets high standards of quality.
  • Collaborate with product marketers, product owners, sales, and other internal teams to create comprehensive and engaging content.
  • Stay up-to-date with industry trends and news, as well as B2B content marketing best practices and the evolving landscape of AI as a strategic tool.
  • Fact-check all content to maintain accuracy and credibility.
  • Edit and proofread content for clarity, grammar, and adherence to style guidelines.
  • Optimize content for search engines (SEO), answer engines, and other generative engines (AEO/GEO), to increase visibility and drive traffic.
  • Manage multiple writing projects simultaneously, ensuring deadlines are met.
  • Maintain a content calendar to plan and organize writing assignments.
  • Other duties as assigned.

What you've accomplished:
  • 8+ years of professional writing experience in B2B marketing.
  • Proven track record of producing high-quality content.
  • Excellent writing, editing, proofreading, and storytelling skills.
  • Strong understanding of SEO/AEO/GEO principles and social media best practices.
  • Comfort with SEO/AEO/GEO research tools, Google Analytics, and WordPress content management
  • Ability to analyze data and use insights to optimize content.
  • Strong project management skills and ability to manage multiple priorities.
  • Creative thinker with a passion for digital content and storytelling.
  • B2B experience in any of the following industries is a plus: Aviation, Government/Defense, Ad Tech, Broadcast Media, data/APIs.


TWCo Benefits/Perks:
  • Flexible Time Off program
  • Hybrid work model
  • Variety of medical insurance options, including a $0 cost premium employee coverage
  • Benefits effective day 1 of employment include a competitive 401K match with no vesting requirement, national health, dental, and vision plans
  • Progressive family plan benefits
  • An opportunity to work for a global and industry-leading technology company
  • Impactful work in a collaborative environment

About Athenium LLC

Athenium Analytics is a software company that provides data analytics solutions for the insurance industry. The company was founded in 2004 by David Coons and is headquartered in Boston, MA. Athenium's flagship product, Insurity, is a data analytics platform that enables insurers to improve their underwriting and claims processes. The platform uses machine learning algorithms to analyze large amounts of data and provide insights into risk and fraud. Athenium also offers consulting services to help insurers implement and optimize their data analytics strategies.
Learn more about Athenium LLC
Size
100 employees
Industry
Finance & Insurance
Founded
2005
* Ladders Estimates

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