Lowe’s

Lead Analyst-Digital Category Optimization

Lowe’s$90K — $120K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in business or related field or equivalent experience
  • 6-7 years relevant experience
  • 3-5 years in ecommerce, omnichannel merchandising or marketing, or product management
  • 2-3 years experience using data analytics tools

Responsibilities

  • Manage digital experience strategy for assigned merchandising division ($100M-$400M annually)
  • Produce and present weekly insights to key partners and stakeholders
  • Present insights to cross-functional leaders to guide digital strategies for Lowes.com
  • Lead creation of strategic calendars for merchandising divisions for the fiscal year
  • Collaborate with leadership to drive technological developments enhancing the MDV experience
  • Guide analysts in leveraging customer data and site behaviors to improve customer experience
  • Lead analysts towards successful project completion across multiple projects

Benefits

  • 401k with up to 4.25% match
  • Discounted Employee Stock Purchase Plan (15% discount)
  • Tuition-Free Education
  • 10-week Maternity/Parental Leave
  • 10% Associate Discount
Full Job Description
Your Impact

The Lead Analyst, Digital Category Optimization will lead internal and external research and/or benchmarking, lead the review and analysis of customer information and other relevant data, and guide the team in communicating insights and recommendations within their assigned area to leadership. The Lead Analyst will track, analyze, report and lead final key performance metrics to ensure activities within their assigned area are meeting strategic and financial objectives. The Lead will actively create action plans and delegate to address key opportunity areas. This role will serve as a member of a team of peers and be expected to help coach and develop/lead less experienced analysts.

What You Will Do
  • Manage the digital experience strategy for assigned merchandising division (MDV) ($100M-$400M annually), in partnership with the category manager, through the aggregation of insights, competitive intelligence and data-driven recommendations
  • Produce weekly insights and present to key partners by following up on the status of cross-functional deliverables, discussing strategic updates, and partnering with online and core merchandising teams
  • Present insights and recommendations to cross-functional leaders from director level to VP to guide future digital strategies for Lowes.com
  • Lead or partner with the digital category optimization leadership team on the creation of strategic calendars for MDVs for the upcoming fiscal year and share with cross-functional teams so they can use the data when creating their calendars
  • Partner across the digital commerce organization, working closely with leadership at the director and senior director levels to drive technological developments that will enhance their respective MDV experience on Lowes.com
  • Guide analysts to analyze and leverage customer data, site behaviors, pre/post-transaction data and competitive benchmarking to identify opportunities to improve the omnichannel customer experience, including identifying opportunities to improve taxonomy, purchase path (search and navigation), digital content, search engine optimization and post-transaction results. Lead data analysis on own when needed or to support the project or team.
  • Lead analysts towards successful project completion (6-10 projects) to deliver goals and partner with the manager to best address developmental and/or coaching opportunities along the way
  • Provide tactical support specific to in season opportunities to react to near-term business trends and drivers


Minimum Qualifications
  • Bachelor's degree in business administration, marketing, finance or related field or equivalent years of experience in lieu of education requirement, if applicable
  • 6 - 7 years of relevant experience
  • 3 - 5 years of experience in ecommerce, omnichannel merchandising or marketing, and/or brand or product management


Preferred Skills/Education
  • 2-3 years of experience using data analytics tools


Benefits
• 401k with up to 4.25% match
• Discounted Employee Stock Purchase Plan (15% discount of strike price)
• Tuition-Free Education
• 10-week Maternity/Parental Leave
• 10% Associate Discount

For information about our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.

About Lowe’s

Lowe's Careers

Joining Lowe's means becoming part of a team that is committed to fostering an environment of growth, innovation, and leadership. As one of the leading home improvement companies, Lowe's offers unparalleled job opportunities and a culture that values diversity and professional development. Work You'll Do At Lowe's, your work will directly impact our mission to help people love where they live. Whether you're involved in the direct sales process, product development, or customer service, your role will contribute to our industry-leading standards. Transform Your Career Leverage your skills and drive in a position that empowers you to lead projects and initiatives that redefine the retail experience. Lowe's is at the forefront of the industry, combining retail, technology, and customer service to create unique experiences for consumers. Join a team of dedicated professionals who are there to support your career aspirations and help you grow both personally and professionally. With over 300,000 team members, Lowe's is a place where you can cultivate a career filled with innovation and opportunities. Lowe's Professional Growth and Opportunities We are committed to the professional growth of every team member. Lowe's offers a variety of career paths and opportunities for advancement, including leadership roles in numerous departments. Whether you're seeking a part-time position or a full-time career, Lowe's provides the training and resources needed to advance and excel. Internship Programs Start your career with Lowe's through our dynamic internship programs. These opportunities provide hands-on experience and a chance to engage in meaningful work that impacts our business. Interns at Lowe's gain invaluable skills, work alongside experienced professionals, and are considered for full-time positions upon successful completion of the program. Benefits and Culture Lowe's is dedicated to maintaining a culture that promotes diversity and inclusion. We offer a comprehensive benefits package that supports the health, well-being, and financial security of our employees and their families. Benefits include health insurance, retirement plans, and employee discounts, among others. Networking and Innovation Stay connected and ahead in your career through Lowe's commitment to innovation and networking. Our team members have access to cutting-edge technology and are encouraged to think outside the box to solve challenges. Networking within the company is supported through various groups and initiatives, fostering connections that can lead to career advancement. Join Our Team Explore the job opportunities at Lowe's that match your skills and interests. We are always looking for passionate, curious, and solution-driven team players. Start your journey with Lowe's today and be part of a company that values hard work and dedication. Stay Up to Date Keep informed with the latest in career tips, company news, and industry insights—all from the people who work at Lowe's. Our careers blog provides valuable content that can help you navigate your professional journey. Job Alert Emails Customize your subscription to receive job alerts and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Lowe's. SEARCH LOWE'S JOBS At Lowe's, your career is in your hands. Build it with us and be part of a team that is changing the future of retail.
Learn more about Lowe’s
Size
200,000 employees
Market Cap
$120.3 billion
Industry
Net Income
$5.8 billion
Founded
1946
5 Year Trend
+8.2%
Revenue
$89.5 billion
NASDAQ

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