Zynga

Lead, Ad Revenue & Analytics

Zynga$96K — $130K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in a quantitative field
  • 5+ years of experience in a data-intensive analytics role
  • Expert-level SQL skills
  • Proficiency in Python or R for data analysis
  • Advanced proficiency in Tableau or equivalent BI tools
  • Familiarity with machine learning concepts and AI applications in revenue analytics
  • Self-starter who independently identifies and drives solutions

Responsibilities

  • Define and own the roadmap for ad revenue initiatives
  • Lead complex, multi-stakeholder initiatives from ideation to rollout
  • Monitor daily ad revenue performance, diagnosing shifts and opportunities
  • Design and execute complex A/B tests, translating findings into strategies
  • Collaborate with product and analytics teams for shared revenue outcomes
  • Partner with data science to enhance ad targeting and inventory optimization
  • Mentor junior analysts, providing technical and strategic guidance

Benefits

  • Comprehensive medical, dental, and vision insurance
  • 14 paid holidays and 15 to 25 days of paid vacation annually
  • Paid parental and compassionate leave
  • Wellbeing programs for mental health and wellness
  • Commuter benefits and fitness expense reimbursements
  • Opportunity to participate in a 401(K) and Employee Stock Purchase Program
Full Job Description
Position Overview

Zynga is looking for a strategic, experienced, and intellectually curious Ad Revenue & Analytics Lead to join our world-class advertising team. In this role, you will own the end-to-end analytics and optimization strategy for Zynga's advertising inventory, challenging conventional thinking and driving measurable revenue impact across our portfolio of mobile games. This is a high-visibility, high-impact role that blends technical rigor with business leadership. You will drive cross-functional initiatives, mentor analysts, and translate complex data into strategies that move the business forward.
What You'll Do
  • Define and own the roadmap for key ad revenue initiatives that maximize revenue across Zynga's advertising inventory
  • Lead complex, multi-stakeholder initiatives from ideation through rollout across our game portfolio
  • Stay close to daily ad revenue performance, flagging anomalies, diagnosing shifts, and surfacing optimization opportunities, while keeping ad monetization leadership informed of trends and their business implications
  • Lead the design and execution of complex A/B tests; translate findings into actionable strategies
  • Collaborate with product and central analytics teams, driving alignment and shared ownership of ads revenue outcomes
  • Partner with data science on ML and AI-powered models to improve ad targeting, pricing, and inventory optimization
  • Mentor and provide technical and strategic guidance to junior analysts on the team
What You Bring
  • Bachelor's degree in a quantitative field
  • 5+ years of experience in a data-intensive analytics role
  • Prior experience in mobile gaming or advertising is a big plus
  • Expert-level SQL skills
  • Proficiency in Python or R for data analysis, statistical modeling, and automation
  • Advanced proficiency in Tableau or equivalent BI/dashboarding tools
  • Familiarity with machine learning concepts and AI tools as applied to revenue analytics
  • A self-starter who identifies problems, builds the case, and drives solutions to completion - without waiting for direction
  • Proven ability to influence and align cross-functional teams
  • Intellectual curiosity and a challenger mindset - unafraid to question assumptions and push for deeper insight
  • Strong project management and prioritization skills in a fast-paced, deadline-driven environment
  • Excellent written, verbal, and visual communication skills
What We Offer You

The pay range for this position in Ontario at the start of employment is expected to be between $96,400 and $130,660 per Year.

The pay range for this position in California at the start of employment is expected to be between $118,900 and $150,760 per year.

However, base pay offered is based on market location, and may vary further depending on individualized factors for job candidates, such
as job-related knowledge, skills, experience, and other objective business considerations.

Subject to those same considerations, the total compensation package for this position may also include other elements, including a bonus and/or equity awards and eligibility to participate in our 401(K) plan and Employee Stock Purchase Program.

Regular, full-time employees are also eligible for a range of benefits at the Company, including: medical, dental, vision, and basic life insurance coverage; 14 paid holidays per calendar year; paid vacation time per calendar year (ranging from 15 to 25 days) or eligibility to participate in the Company's discretionary time off program; up to 10 paid sick days per calendar year; paid parental and compassionate leave; wellbeing programs for mental health and other wellness support; family planning support through Maven; commuter benefits; and reimbursements for fitness-related expenses. Ontario only: The use of Artificial Intelligence is not being used to screen candidates. The position is for an existing vacancy.

Please be aware that Zynga does not conduct job interviews or make job offers over third-party messaging apps such as Telegram, WhatsApp, or others. Zynga also does not engage in any financial exchanges during the recruitment or onboarding process, and will never ask a candidate for their personal or financial information over an app or other unofficial chat channel. Any attempt to do so may be the result of a scamp or phishing attack, and you should not engage. Zynga's in-house recruitment team will only contact individuals through their official Company email addresses (i.e., via a zynga.com, take2games.com, naturalmotion.com, smallgiantgames.com, themavens.com, gram.gs email domain).

About Zynga

Zynga is a video game developer and publisher. The company was founded in 2007 and is best known for its social games, including FarmVille and Words with Friends. Zynga's games are available on various platforms, including Facebook, iOS, and Android. The company has offices in several countries and employs over 1,800 people. In addition to its own games, Zynga has also acquired several other game development studios.
Learn more about Zynga
Size
2,952 employees
Market Cap
$9.5 billion
Industry
Net Income
-$429.4 million
Founded
2007
5 Year Trend
+30.4%
Revenue
$1.9 billion
NASDAQ

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