OpenAI

Integrated Marketing Manager

OpenAI$120K — $150K *
Consumer Technology
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years of experience in marketing and advertising agencies
  • At least 3 years in an integrated or campaign-focused role
  • Proven success managing cross-channel campaigns
  • Strong understanding of content marketing and customer journey mapping
  • Excellent project management skills
  • Fluent communication skills adapted to various cultural contexts
  • Ability to thrive in fast-paced, evolving environments

Responsibilities

  • Guide the development of marketing campaign strategies across multiple channels
  • Own the end-to-end planning and execution of integrated campaigns
  • Collaborate with creative teams to encourage innovative marketing solutions
  • Partner with cross-functional teams to maximize campaign impact
  • Conduct post-campaign analysis to assess effectiveness and inform future strategies

Benefits

  • Opportunity to lead high-impact marketing initiatives
  • Collaborative work environment with cross-functional teams
  • Chance to influence strategies at an executive level
  • Exposure to diverse marketing channels and audiences
  • Room for creativity in campaign development
Full Job Description
About the Role

We are seeking an Integrated Marketing Manager that can lead the development and execution of multi-channel marketing campaigns that drive awareness, engagement, and conversion across our key audiences. This role is perfect for a creative thinker and skilled collaborator who thrives bringing together different teams for a common goal in an ever-changing environment.

Our ideal candidate will deliver results in support of company goals by developing marketing strategies to grow consumer, enterprise, and developer audiences and will work highly cross-functionally to bring those plans to life.

This role will bring the vision, organizational clarity, and strategic direction needed to elevate scaled marketing efforts, making a tangible difference in how we communicate our value to diverse audiences.

In this role you will:
  • Guide Integrated Campaign Strategy: Work closely with Business, Product and Marketing Strategy to develop and execute marketing campaign plan that align with business goals and span paid, owned and earned channels
  • Campaign Management: Own the end-to-end planning and execution of integrated campaigns - from brief and conceptual development to stakeholder alignment, flawless execution, launch and post-campaign analysis
  • Creative Excellence: Partner with Creative Teams - both internal and agencies - to cultivate the right space for creative risk taking in service of iconic work
  • Cross-Functional Collaboration: Partner closely with teams across Product, Product Marketing, GTM, Comms, and Global Affairs to bring campaigns to life for maximum impact

You might thrive in this role if you have:
  • Experience: 12+ years of experience in marketing and advertising agencies with at least 3 years in an integrated or campaign-focused role
  • Campaign Management Success: Proven success managing cross-channel campaigns across digital, social, email, paid media, and events. Strong understanding of content marketing, customer journey mapping, as well as excellent project management skills.
  • Traditional + Digital Marketing Expertise: Proficiency across channels, including TV, OOH, social, content, performance marketing, and events.
  • Communication Excellence: Strong ability to communicate and influence at an executive level, with fluency in adapting messaging to different cultural contexts.
  • Agility & Adaptability: Comfortable working in a fast-paced, evolving environment with the ability to pivot strategies based on market dynamics.


About OpenAI

OpenAI is an artificial intelligence research laboratory consisting of the for-profit corporation OpenAI LP and its parent company, the non-profit OpenAI Inc. The company was founded in 2015 by a group of technology leaders, including Elon Musk, Sam Altman, Greg Brockman, Ilya Sutskever, and John Schulman. OpenAI's mission is to develop and promote friendly AI for the betterment of humanity. The company has developed a number of cutting-edge AI technologies, including GPT-3, a language processing system that can generate human-like text. OpenAI has received funding from a number of high-profile investors, including LinkedIn co-founder Reid Hoffman and venture capitalist Peter Thiel.
Learn more about OpenAI
Size
100 employees
Industry
Founded
2015

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