Industrial Automation Sales Representative

Flow Control Group

$80K — $120K *
Technical Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Engineering, Business, or related field (or equivalent experience)
  • 3-7+ years of experience in industrial automation, controls, or technical sales
  • Experience selling GE digital software solutions and Emerson PLC systems
  • Strong understanding of industrial networking and OT cybersecurity
  • Proven track record of exceeding sales targets
  • Excellent communication and presentation skills
  • Self-driven with strong organizational skills

Responsibilities

  • Develop and execute sales strategies to exceed revenue targets
  • Identify and qualify opportunities focusing on digital transformation
  • Position integrated solutions to enhance control and visibility
  • Conduct meetings to understand customer pain points
  • Deliver technical presentations and value-based proposals
  • Manage the full sales cycle from prospecting to closing
  • Collaborate with partners to design and deliver solutions
  • Maintain accurate sales activity in CRM systems
  • Stay current on industry software and competitive offerings
  • Support customer engagement initiatives and events

Benefits

  • Comprehensive benefits including health and retirement
  • Paid time off
  • Flexible work environment with remote options
  • Opportunity for travel and customer engagement events
  • Performance-based compensation structure including commissions
Full Job Description
Company: CB Pacific (https://cb-pacific.com)
*This Role will be in the state of Washington - remote with travel*

Key Responsibilities:
  • Develop and execute a territory or account sales strategy to achieve or exceed revenue targets across GE software, Emerson PLC platforms, and Octoplant solutions
  • Identify and qualify new opportunities with a focus on digital transformation, controls modernization, and lifecycle management of automation assets
  • Position GE software (SCADA, HMI, MES, analytics), Emerson PLC systems, and Octoplant as a unified solution for control, visibility, and change management
  • Conduct discovery meetings to understand customer pain points including downtime risk, compliance requirements, backup/recovery gaps, and engineering inefficiencies
  • Deliver technical presentations, product demonstrations, and value-based proposals to engineering, IT, operations, and executive stakeholders
  • Manage the full sales cycle including prospecting, quoting, negotiation, and closing
  • Collaborate with application engineers, system integrators, and OEM partners to design and deliver complete solutions
  • Build and maintain strong relationships with plant managers, controls engineers, IT/OT leaders, and procurement teams
  • Maintain accurate pipeline, forecasting, and account activity within CRM systems
  • Stay current on GE software capabilities, Emerson PLC platforms, Octoplant features, and competitive offerings
  • Support customer engagement initiatives including trade shows, site visits, and in-person or virtual lunch & learns

Qualifications:
  • Bachelor's degree in Engineering, Business, or related field (or equivalent experience)
  • 3-7+ years of experience in industrial automation, controls, or technical sales
  • Experience selling or supporting GE digital software solutions (iFIX, CIMPLICITY, Proficy suite), Emerson PLC systems (PACSystems, RX3i, or similar), and/or Octoplant or comparable version control platforms
  • Strong understanding of industrial networking, OT cybersecurity principles, and plant-floor to enterprise data integration
  • Proven track record of achieving or exceeding sales targets
  • Excellent communication, presentation, and negotiation skills
  • Ability to translate complex technical solutions into clear business and risk-mitigation value
  • Self-driven with strong organizational and time management skills
  • Proficiency with CRM platforms and Microsoft Office tools

Preferred Skills:
  • Experience with industrial version control, backup and disaster recovery, and change management solutions (e.g., Octoplant, MDT AutoSave, or similar tools)
  • Familiarity with digital transformation initiatives including MES, IIoT, and analytics
  • Experience in regulated industries such as life sciences, food & beverage, or energy where compliance and audit trails are critical
  • Understanding of system integration, controls migration, and modernization projects
  • Experience working with channel partners, distributors, or system integrators

Key Competencies:
  • Consultative, solution-based selling
  • Technical aptitude across controls, software, and cybersecurity domains
  • Relationship building across engineering, IT/OT, and executive stakeholders
  • Strategic thinking and opportunity development
  • Problem-solving and adaptability in complex sales cycles

Work Environment & Travel:
  • Field-based role with travel to customer sites (approximately 50-60%)
  • Participation in customer events, trade shows, and internal sales meetings as required

Compensation:
  • Base salary plus commission/bonus structure
  • Comprehensive benefits package including health, retirement, and paid time off

Success Metrics:
  • Achievement of assigned sales quota across GE software, Emerson PLC, and Octoplant solutions
  • Growth in pipeline and conversion rates for software, controls, and lifecycle management opportunities
  • Expansion of key accounts through cross-selling and multi-solution adoption
  • Increased customer adoption of version control, backup/recovery, and change management best practices


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