Head of Social Media

Lawhive

$160K — $225K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Deep knowledge of Instagram, TikTok, and YouTube algorithms and audience behavior.
  • Strong storytelling skills to simplify complex concepts.
  • Proficient in lighting, sound, and production for diverse settings.
  • Experienced in managing freelancers and production teams.
  • Exceptional communication and stakeholder management capabilities.
  • Demonstrated social media presence or a strong portfolio.

Responsibilities

  • Lead and execute in-house social media content production.
  • Manage a diverse team including editors and freelancers.
  • Analyze performance metrics to identify successful content trends.
  • Oversee gear and facility logistics for production.
  • Build and nurture communities centered around lawyer-influencer talent.

Benefits

  • Premium healthcare plan covering 100% of employee costs and 50% for dependents.
  • Generous vacation policy with 20 days plus federal holidays and birthday leave.
  • 401k with matching contributions up to 2% of salary.
  • Opportunity to earn equity in Lawhive LTD.
Full Job Description
Salary: $160,000 - $225,000+ share options

Location: New York City - On-site 5 days per week

The Role

As the Head of Social Media you'll be the architect of a production system that turns complex legal insights and expertise into clear, timely, and platform-native stories. We've reached a tipping point where content is our most vital growth lever. We need a leader who can bring the structure, creative intuition, and high-velocity execution required to scale our brand across lawyers, influencers, and partners as we enter the next chapter of our growth.

Responsibilities
  • Leading in-house content production for Social Media (including employees)
  • Manage editors, freelancers, and video agencies while collaborating with clients and influencers on shoots.
  • Tracking what works, spotting trends, and knowing when a story is compelling and when it isn't
  • Handling production including internal gear and facilities
  • Developing and growing communities around our lawyer-influencer talent


What You'll Bring

You'll be a great fit for this role if...
  • Deep understanding of Instagram, TikTok, and YouTube including formats, algorithms, and audience behavior
  • Strong storytelling instincts with the ability to translate complex ideas into engaging, shareable content
  • Basic knowledge of lighting, sound, and production setups for both studio and on-location shoots
  • Experience briefing and managing freelancers, agencies, and collaborators
  • Strong communication and stakeholder management skills
  • A strong portfolio or personal social media presenceDescription of the role; its remit, impact and what's exciting about it!


Interview process
  • Introductory call with our Talent team
  • 1:1 with your hiring manager
  • Values interview with one of our Founders
  • We offer!


Benefits
  • Healthcare benefits: 'Premium' plan with 100% employee cover and 50% dependent cover
  • Vacation: 20 days + 11 Federal holidays + 1 day of Birthday leave
  • 401k: Matching contribution up to 2% of salary
  • Equity: Options in Lawhive LTD

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