Minimum 3+ years of relevant experience, including time at a tier-1 consulting firm, investment bank, or major tech company.
At least 1 year of experience in a startup environment as a founder or influencer.
Strong grasp of product positioning and content strategy.
Experience in optimizing websites for SEO and conversions.
Proficiency in data analysis and experimentation.
Excellent storytelling and copywriting capabilities.
Strong project management and collaboration skills.
Responsibilities
Oversee and improve Venn's website and content strategy for better customer acquisition and retention.
Manage all social media channels to enhance brand awareness and authority.
Craft compelling product narratives tailored to various audience segments.
Develop and implement strategies for blogs, case studies, and email campaigns to boost engagement and conversions.
Collaborate with sales and product teams to ensure smooth onboarding processes.
Continuously enhance website messaging to effectively communicate product value and drive conversions.
Lead strategies for new product launches and refine their market presence.
Benefits
Healthy equity ownership that aligns personal success with company growth.
Comprehensive medical, dental, and vision insurance coverage.
Opportunity to shape the future of business banking in Canada and beyond.
Full Job Description
What You'll Be Doing
Oversee Venn's website, content strategy, customer emails, and onboarding flows to improve acquisition and retention.
Own and operate all social media channels, including LinkedIn, curating content and case studies for both the Venn brand and our founders to grow awareness and authority
Define and refine how Venn's products are perceived in the market, crafting compelling narratives that resonate with different ICPs.
Create and execute a strategy for blogs, case studies, email campaigns, and educational content that drive conversions and engagement.
Work closely with sales and product to ensure seamless onboarding and communication throughout the lifecycle.
Manage and iterate on our website to enhance messaging, drive conversions, and communicate product value effectively.
Lead go-to-market strategies and execution for new product launches.
Continuously test messaging, content formats, and distribution strategies to refine Venn's market presence.
What we're looking for:
Minimum 3+ years of full-time (non-internship) experience, including a minimum 2+ years at a tier-1 consulting firm, investment bank, or major technology company, plus at least 1 year of experience at a startup, as a founder, or as a creator/influencer
Strong understanding of product positioning, content distribution, engagement metrics, and audience growth.
Experience optimizing website content, SEO, and conversion rates.
Ability to analyze data, run experiments, and iterate based on insights.
Excellent copywriting, editing, and storytelling skills.
Strong cross-functional collaboration skills, especially with product and sales teams.
Ability to manage projects end-to-end, working with internal teams and contractors.
Self-starter and able to own and execute strategies end-to-end
Bonus Points
Experience at an early-stage or fast-growing startup
Experience at a fintech
Perks & Benefits
Healthy equity ownership, among the most generous in the market, aligning your success with the company's growth
Comprehensive coverage of medical, dental, and vision insurance
Opportunity to shape the future of business banking in Canada and beyond
