GTM Strategy & Operations Lead

Perplexity

$120K — $160K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Significant experience in GTM strategy or sales operations at a high-growth company, particularly during scaling phases.
  • Strong SQL and analytical skills; capable of independently extracting and modeling data.
  • Deep understanding of Salesforce and data warehousing, particularly Snowflake.
  • Proven track record of managing operational processes with senior sales leaders.
  • Ability to structure complex problems and communicate solutions effectively to executives.
  • Expertise in transitioning between long-term strategy and immediate operational issues.
  • Outstanding written and verbal communication skills, adept at engaging with senior stakeholders.
  • Bachelor's degree or equivalent experience.

Responsibilities

  • Run the GTM operating cadence with weekly and quarterly business reviews, managing both data and narrative.
  • Build and oversee an accurate sales forecasting process for leadership decision-making.
  • Design territory and segment models, owning the territory carve process.
  • Develop models linking sales capacity, coverage, and quotas to revenue targets.
  • Own performance reporting across key metrics: conversion rates, pipeline health, and rep productivity.
  • Conduct strategic analyses to identify business performance areas needing improvement, providing actionable recommendations.
  • Drive critical cross-functional GTM initiatives from planning through to execution.
  • Collaborate with Sales, Marketing, Customer Success, and Strategic Finance to align the go-to-market plan.

Benefits

  • Collaborative work environment with exposure to senior leadership.
  • Opportunity to influence and shape the sales organization's operational processes.
  • Access to advanced tools and platforms such as Salesforce and Snowflake for data management.
  • Chance to be part of one of the fastest-growing enterprise AI businesses.
  • Potential for professional growth in a dynamic and scaling company.
Full Job Description
Perplexity is seeking a GTM Strategy & Operations Lead to join our Enterprise team. In this role, you will own the analytical and operational foundation of our sales organization, working directly with the VP of Sales and front-line sales leaders across all of our sales motions. This role is ideal for a hands-on operator who has helped a sales organization grow through its messiest stages and wants to build the planning, forecasting, and performance infrastructure for one of the fastest-growing enterprise businesses in AI.

This is an individual contributor role reporting to the VP of Sales

Responsibilities
  • Run the GTM operating cadence, including weekly pipeline reviews, forecast calls, and quarterly business reviews, owning both the underlying data and the narrative
  • Build and own the sales forecasting process, giving leadership an accurate and defensible view of the quarter
  • Design and maintain territory and segment models across all sales motions, and own the territory carve process
  • Build sales capacity, coverage, and quota models that connect hiring plans to revenue targets
  • Own performance reporting across the funnel: conversion, pipeline health, rep productivity, attainment, and ramp
  • Conduct strategic analyses to identify where the business is working and where it is not, and turn findings into clear recommendations for sales leadership
  • Drive high-priority cross-functional GTM initiatives, from annual planning through execution
  • Partner with Sales, Marketing, Customer Success, and Strategic Finance to keep the go-to-market plan grounded in shared data

Qualifications
  • Significant experience in GTM strategy, sales operations, revenue operations, or a similar function at a high-growth company, with direct exposure to what breaks as a sales team scales and a record of fixing it
  • Strong SQL and hands-on analytical skills; you pull your own data and build your own models rather than waiting on analyst support
  • Deep familiarity with Salesforce and experience working directly in a data warehouse such as Snowflake
  • Proven ability to run an operating cadence with senior sales leaders and hold the organization to it
  • Skilled at structuring ambiguous problems and communicating recommendations clearly to executives
  • Comfortable moving between long-range planning and same-day operational questions
  • Exceptional written and verbal communication; comfortable presenting to senior stakeholders
  • Bachelor's degree or equivalent experience

Nice to Haves
  • Experience operating a usage-based or consumption business model, where forecasting and planning go beyond seat counts
  • Background in management consulting, strategic finance, or corporate strategy prior to an operating role
  • Experience at an AI or enterprise infrastructure company

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