NoGood

Growth Marketing Manager: Paid Media (Social & Search)

NoGood$65K — $100K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years experience in Paid Social (Meta, LinkedIn, TikTok, Reddit)
  • 3+ years experience in Paid Search (Google Ads, Bing Ads)
  • Hands-on experience with campaign setup, targeting, and optimization
  • Experience managing at least $1 million in ad spend
  • Fundamental understanding of the interplay between Paid Social and Paid Search

Responsibilities

  • Become an expert on clients' brands and develop creative Paid Media strategies
  • Own brand outcomes from campaign strategy to launches for various client portfolios
  • Provide strategic insights on trends affecting social media and paid search
  • Lead experiments and multivariate testing to enhance performance
  • Drive efficient scaling of clients' Paid Media efforts

Benefits

  • Base pay plus profit sharing and commission opportunities
  • Premium medical, dental, and vision coverage
  • Hybrid work environment with remote options
  • Home office stipend for setup
  • Unlimited PTO plan
  • Paid parental leave
  • 401(k) plan with employer matching
  • Mentorship and career growth support
  • Access to industry resources and experts
  • Quarterly team trips for bonding
  • Wellness programs and mental health resources
  • Complimentary lunch, snacks, and cold brew
  • Opportunities for leadership and success
  • Ongoing employee development programs
Full Job Description
We're looking for:

We are seeking talented performance marketers to join our fast-paced team and drive results across multiple digital channels. The scope of our work is constantly evolving, but what we are looking for today is a strong marketer who specializes in Paid Media (Social and Search) typically includes the following specialties:

You should be skilled in developing compelling marketing strategies that engage target audiences and drive consumers to act. This role offers the opportunity to work with category leading brands while staying at the forefront of digital marketing innovation in a collaborative agency environment.

You'll do:

Paid Social & Search
  • Become an expert on our clients' brands and goals and develop creative solutions that scale the their Paid Media efforts efficiently
  • Own brand outcomes from strategy to campaign/ad set/ad launches for a portfolio of clients across verticals (B2B, Healthcare, D2C)
  • Provide strategic insight on emerging trends and industry developments as they impact the social media/paid search landscape

Requirements

You have:

Paid Media

  • Minimum 3+ years of experience of Paid Social (Meta platforms, LinkedIn, TikTok, Reddit)
  • Minimum 3+ years of experience of Paid Search (Google ads and Bing ads)
  • CRO experience is a nice to have. If you are not proficient yet we will give you opportunities to learn it on the joby
  • Hands-on-keyboard experience managing campaign setup, targeting, bidding, and ongoing optimization to hit CPA, ROAS, CPL and other growth goals.
  • Lead experiments and multivariate testing to continuously improve performance for managed channels
  • Spent at least 7 figures in ad spend ($1 million - $10 million minimum) across your career. The more experience you have on spending (and spending efficiently, the better)
  • Fundamental understanding of how Paid Social and Paid Search work together and within the broader landscape of Digital Marketing.


Baseline skills for all NoGoodies:

  • You are analytical and obsessed with achieving client KPIs
  • Strong attention to detail- you can spot an error a mile away and have created your own systems in place to QA your work.
  • You're hungry to learn, passionate, and highly competent.
  • You demonstrate excellent written and verbal communication skills.
  • You are a master at balancing competing priorities and holding stakeholders accountable
  • You know how to manage your workload and deadlines- even when they are tight!
  • You are a creative and strategic thinker. You push boundaries when it comes to ideas that are out-of-the-box and forward-thinking.
  • You stay ahead of performance marketing trends, tools, and platform updates to keep our strategy cutting-edge.
  • You thrive working in a fast-paced environment.
  • You are a team player- you collaborate well with your cross-functional squad members and can be counted on to not only do your part, but pitch in where your expertise is needed.
  • You understand how to make AI work for you and improve the quality and efficiency of your output.


Benefits

Benefits:
  • Earn More, Together: Base Pay + Profit Sharing & Commissions Opportunities
  • Health First: Premium Medical, Dental & Vision Coverage
  • Flex Work Environment: hybrid at HQ and remote globally
  • Set Up Shop: Home Office Stipend
  • Recharge Anytime: Unlimited PTO Plan
  • Family First: Paid Parental Leave Plan
  • Secure Your Future: 401(k) Plan with Employer Matching
  • Level Up: Mentorship & Career Growth Support
  • Always Be Learning: Access to Top-tier Resources & Industry Experts
  • Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)
  • Mind & Body Wellness: Gym, Wellness, and Access to Mental Health Plans
  • Fuel Your Day: Free Lunch, Snacks, Cold Brew, & Happy Hours
  • Grow With Us: Endless Opportunities to Lead & Succeed
  • Keep on Shining: Ongoing Employee Development Programs
  • EEO & Compensation Transparency:


NoGood is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed. NoGood complies with federal, state, and local laws on compensation, pay transparency, and pay equity. We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization. The compensation range for this position is $65,000-$100,000 base pay plus bonus.

About NoGood

NoGood is a consumer goods company that specializes in producing high-quality, all-natural snacks. The company was founded in 2018 by a group of friends who were frustrated with the lack of healthy snack options available on the market. NoGood's products are made with only the finest ingredients and are free from artificial preservatives, flavors, and colors. The company's mission is to provide consumers with delicious, healthy snacks that they can feel good about eating. NoGood's products are sold online and in select retail locations.
Learn more about NoGood
Size
20 employees
Industry
Net Income
-$50,000
Founded
2018
5 Year Trend
+50%
Revenue
$100,000

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