Job DescriptionThe roleYou'll own Didit's acquisition channels -
activating new ones, managing and scaling the ones that work, and turning them into a steady flow of signups and pipeline. It's a hands-on role: you run the channels yourself, watch the numbers, and double down on what's working.
What you'll do- Activate and manage acquisition channels - paid, organic, lifecycle, partnerships, community, and whatever else moves the needle.
- Scale what works, cut what doesn't - measure each channel and double down on the winners.
- Grow signups and pipeline - drive self-serve growth and feed qualified leads to sales.
- Own the numbers - keep a clear picture of what's working across the funnel.
What we're looking for- You've grown a real funnel before. You've owned acquisition and activation for a SaaS, developer-tools, fintech, or API-first product and moved the numbers - not just managed an agency.
- You're analytical and hands-on. Comfortable in analytics and attribution tools, fluent with funnel math (CAC, LTV, conversion, payback), and able to design and read an experiment honestly. SQL or a willingness to learn it is a plus.
- You can run paid and organic. Practical experience across at least two of: paid search/social, SEO/content, lifecycle/email, partnerships - and the judgment to know which to bet on.
- You write clearly and persuasively. You can produce a landing page, an email, or an ad that converts, and brief others to do the same.
- You're self-directed and fast. You'll own the growth function early; we'll give you the product, the budget, and the autonomy.
- You can sell a technical product to a technical buyer - or you're hungry to learn identity/KYC/AML, compliance, and fraud well enough to.
Nice to have- Experience in fintech, crypto/Web3, marketplaces, or iGaming - our priority verticals.
- Familiarity with product-led growth and self-serve + sales-assisted motions side by side.
- Comfort with the modern growth stack (GA4, attribution, CRM, lifecycle/ESP, paid platforms) and lightweight no-code/automation.
- Familiarity with identity/KYC/AML, compliance, or fraud concepts.
What we offer- In-office in San Francisco - this is an in-person role. You'll work directly with the founders, product, sales, and developer-relations early, where decisions are fast and your impact is visible.
- Real ownership - you're early on the growth function in a Y-Combinator-backed company used by 2,000+ companies, with public pricing and a genuine free tier to grow on.
- Budget and autonomy - the channels, tools, and experiment budget to actually move the numbers.
We'll discuss compensation directly during the process.