5-7 years of performance marketing experience across major platforms.
Proven SEO strategy execution for improved search ranking.
Strong writing skills for creating engaging digital content.
Proficiency in campaign management and analysis using KPIs.
Ability to work independently and drive projects with minimal supervision.
Creative mindset with the ability to learn quickly and adapt.
Detail-oriented with strong organizational skills.
Responsibilities
Run and optimize performance marketing strategies for paid channels.
Execute SEO tactics focusing on emerging AI platforms.
Create and launch compelling content for key web pages.
Develop and experiment with social media and website content.
Track and analyze marketing campaign performance metrics.
Shape brand messaging across all platforms for consistency.
Lead unique marketing initiatives and special projects.
Benefits
Gorgeous office location in Jackson Square, San Francisco with rooftop views.
Access to great nearby coffee shops.
Equity opportunities alongside competitive base salary.
Comprehensive company benefits package.
Full Job Description
What You'll Do
Run Performance Marketing: Own the strategy, execution, and ongoing optimization for paid channels, such as Google, Meta, and LinkedIn.
Drive SEO: Research, plan, and execute SEO tactics to move Bland up search rankings with a secondary focus on optimizing our presence on Google AI Overviews, ChatGPT, and other AI platforms.
Own Content for Key Pages: Write and launch use case, case study, and GTM content on our site.
Social & Content Development: Draft creatives, schedule, and experiment with content across our social and site channels. You would be hands-on with ideating, writing, and executing.
Campaign Management: Track, report, and analyze all marketing campaigns. Measure KPIs, iterate, and communicate results clearly across the organization.
Brand & Messaging: Shape how Bland AI shows up in the world across every digital or real-world experience. You'll make sure our messaging is creative, thoughtful, and memorable.
Special Projects: Take the lead on unique marketing initiatives, from product launches to awareness campaigns.
Must-Have Qualities
Independent Operator: You can take a goal, design a plan, and execute with minimal oversight.
Creative, Fast Learner: You spot opportunities and figure out new skills fast.
Resourceful: Obstacles are rarely a hindrance. You know how to improvise, learn, and push through.
Mission-Aligned: You genuinely care about building better, more human customer experiences with AI.
Organized & Detail-Oriented: You keep yourself on track and deliver what you promise.
Nice to Haves
Track Record of Growth: You've grown a social media account, newsletter, website, or project to a meaningful audience.
Hands-On Experience: You've built or managed websites, made content, or run campaigns.
Deep Conviction: You believe you can execute at a high level, even if you haven't had the "right" job title before.
You'll Thrive Here If...
You want to own your own projects.
You're comfortable with high standards.
You get excited about seeing your work make an impact.
You want to be part of a tight-knit team with big ambitions.
You're looking for an in-person, high-ownership role where your growth matches the company's.
Ambition is the Most Important Quality
If you think you're missing relevant experience but you're a fast learner who's excited for a new challenge, and you have the intangibles our team is looking for, please reach out. As long as you're resourceful and a fast learner (and you can prove it to our team) we would love to meet you.
Compensation & Perks
Salary: Competitive base + meaningful equity + benefits.
Gorgeous office in Jackson Square, San Francisco (rooftop views & great coffee shops nearby.)
