About this RoleVogo is seeking a
Group Product Manager (GPM) to lead our consumer product experience across the traveler journey - from acquisition and discovery through booking, loyalty, retention, and post-booking engagement.
This is a highly strategic and execution-focused leadership role responsible for driving conversion, engagement, customer retention, and long-term traveler value across Vogo's B2C platform. You will own major areas of the customer funnel while managing and mentoring a team of Product Managers.
The ideal candidate brings strong consumer product instincts, deep funnel optimization experience, and a passion for building exceptional travel experiences. You are highly analytical, customer-obsessed, and comfortable operating across both strategy and hands-on execution in a fast-paced environment.
Experience in travel, marketplaces, ecommerce, subscriptions, or loyalty-driven consumer products is strongly preferred.
This role reports directly to the Chief Product Officer. This is a full-time hybrid position, based in Dallas.
Role & Responsibilities:You will lead product strategy, execution, and performance across key areas of the consumer journey, including:
Acquisition & Conversion Optimization- Drive top-of-funnel growth and conversion across web and mobile experiences
- Optimize landing pages, funnels, experimentation frameworks, and onboarding flows
- Improve traveler intent capture and conversion efficiency across channels
SEO, Content & Discovery Experiences- Own SEO-driven product initiatives across destination, blog, and content pages
- Improve organic acquisition through scalable content and programmatic SEO strategies
- Partner with marketing and content teams to drive discovery and engagement
Search through Checkout Experience- Lead core booking funnel experiences including Search, Product details page, pricing transparency, and checkout
- Improve merchandising, ranking, filtering, recommendations, and booking confidence
- Drive conversion optimization through experimentation and UX improvements
Promotions, Loyalty & Memberships- Own promotional systems, traveler incentives, loyalty programs, memberships, and gamification experiences
- Improve repeat bookings, retention, engagement, and customer lifetime value
- Develop differentiated value propositions for high-intent and returning travelers
Trip Planning, Post-Booking & Traveler Experience- Own traveler experiences during planning and after booking including itinerary management, modifications, cancellations, rebooking, and customer communications
- Improve traveler satisfaction and operational efficiency across support workflows
Customer Support & Trust- Improve trust, transparency, reviews, pricing clarity, and traveler confidence
- Partner with CX and Operations teams to improve support experiences, self-service tooling, and resolution workflows
- Drive initiatives focused on traveler trust, reputation, reliability, and transparency
Ancillary Products & Revenue Expansion- Drive ancillary monetization opportunities including car rentals, upsells, insurance, and partner services
- Identify opportunities to increase attach rates and traveler value
Account, Retention & Lifecycle Management- Own account experiences, traveler engagement systems, lifecycle journeys, retention programs, and personalization initiatives
- Improve re-engagement and repeat traveler behavior through data-driven experiences
Leadership Responsibilities:- Manage, mentor, and grow a team of Product Managers across multiple consumer product areas
- Define product vision, strategy, roadmap, and success metrics across the consumer experience
- Drive prioritization and execution across cross-functional teams including Engineering, Design, Data, Marketing, SEO, Operations, and CX
- Establish strong product processes, experimentation frameworks, and operational rigor
- Champion a customer-first and data-driven product culture across the organization
Minimum Qualifications:- 8+ years of Product Management experience with significant experience in consumer/B2C products
- 2+ years managing Product Managers or leading multi-area product initiatives
- Strong experience owning and optimizing consumer funnels, conversion, and retention metrics
- Proven ability to lead complex cross-functional initiatives from strategy through execution
- Deep understanding of experimentation, analytics, user behavior, and growth frameworks
- Strong analytical skills and comfort working with data to drive prioritization and decision-making
- Excellent communication, stakeholder management, and organizational leadership skills
- Experience operating in fast-moving, high-growth environments
Preferred Qualifications & Prior Experience:- Experience in travel, marketplaces, ecommerce, subscriptions, or loyalty-driven consumer products
- Familiarity with loyalty, memberships, gamification, or retention systems
- Experience optimizing booking funnels, checkout flows, or transactional consumer experiences
- Strong understanding of customer lifecycle management and CRM-driven engagement
- Experience with analytics and experimentation tools such as Mixpanel, Amplitude, Firebase, PostHog, or similar platforms
- Startup experience strongly preferred
- Passion for travel and building world-class consumer experiences
Benefits & Perks:- Competitive salary + equity
- Top-tier laptop provided
- 100% company-paid health benefits for base plan coverage, with the option to upgrade to higher-tier plans
- 401(k) with company match
- Unlimited, guilt-free vacation days
- Annual wellness stipend (gym + other wellness activities)
- Monthly house cleaning stipend
- Annual travel allowance
- Monthly cell phone & internet usage stipend
- Charity donation company match
- Employee referral bonus
- Team offsites/activities
