Group Director, Network Growth Strategy & Opportunity ShapingFunctionWPP Network Growth
Reports toExecutive Director, WPP Network Growth / relevant Managing Director
LevelGroup Director
LocationNew York, London or Chicago;
RemitGlobal role focused on converting signals into briefs, narratives and activation requests.
ROLE MANDATETurn ambiguous WPP-sourced signals into clear, actionable opportunity briefs, client POVs and routing recommendations.
WHY THIS ROLE EXISTSThe growth engine will only move at speed if signals are translated into clear briefs. This role creates the strategic shaping capacity that allows senior growth leads to move more opportunities without losing quality.
CORE RESPONSIBILITIES- Develop client POVs, opportunity narratives and meeting materials for WPP-sourced ES opportunities.
- Translate broad client issues into ES opportunity statements, potential solution pathways and value hypotheses.
- Prepare qualification materials that help leadership decide whether to pursue, route, hold or stop an opportunity.
- Support Managing Directors on complex opportunities and early-stage pursuit development.
- Create repeatable playbooks for recurring opportunity types across WPP Creative, WPP Media, WPP Open and agencies.
- Work with the Network Growth Operations role to ensure briefs, actions and routes are tracked.
- Raise gaps in ES proposition, proof points or activation support that slow opportunity conversion.
CANDIDATE PROFILE- Group Director-level strategist, growth operator or senior account planner with strong B2B / transformation fluency.
- Exceptional synthesis and writing skills; able to produce executive-ready briefs quickly.
- Comfortable across creative, media, data, CRM, AI, martech, content and platform themes.
- Commercially aware and able to frame opportunities in terms of client value and WPP revenue potential.
- Highly organized, fast-moving and AI-enabled.
- Able to support senior stakeholders without requiring extensive handholding.
KEY RELATIONSHIPS- Head of WPP Network Growth and wider Growth leadership.
- WPP Creative, WPP Media, WPP Open and agency client teams.
- GCLs and priority account teams where ES opportunities are present.
- Growth Architecture & Enterprise Sales for complex or ambiguous opportunities.
- ES Pillar Leads, Consulting / Advisory, Alliances, Pursuit Excellence and Growth Operations.
SUCCESS MEASURES- Quality and speed of opportunity briefs and client POVs.
- Number of opportunities shaped and advanced to clear next action.
- Reduction in vague or stalled signals within the Network Growth pipeline.
- Reuse of playbooks and briefing templates across the team.
- Positive feedback from MDs, GCLs, agencies and ES stakeholders on clarity of output.
FIRST 90-DAY FOCUS- Create the standard Network Growth opportunity brief template.
- Support shaping of the first wave of priority WPP-sourced opportunities.
- Build initial reusable plays around the most common opportunity types.
- Establish a weekly review of stuck or ambiguous opportunities that need sharper framing.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
$100,000-$230,000 USD