Job DescriptionThe Associate Account Director is a leadership role on the account team, responsible for driving client relationships, leading social strategy, and overseeing the execution of impactful work. This person is a trusted partner to our clients, a leader to our internal teams, and a key contributor to the growth of our agency. This role reports to the VP, Account Director.
Strategic Planning & Thought Leadership- Stays informed and shares industry and cultural trends and technological advances that may help inform the work.
- Bring thought leadership to consult on complex issues and identify innovative solutions
- Ability to navigate the complexity of the social ecosystem to make recommendations on an ongoing basis for our clients that leverage paid, owned and earned opportunities
- Ensures best practices are applied across disciplines
- Ensures strategic alignment across all channels and teams for a fully integrated approach
- Provide high level strategic counsel to all clients and prospects
- Reinforce understanding of client's business and uncovering of motivations/needs
- Leads the development and execution of influencer strategy work
Account & Talent Management - Oversees the activation of all influencer and talent partnerships ensuring timeliness, quality and effectiveness
- Command complete ownership and accountability for assigned lines of business and relationships with clients and agency team at all levels.
- Develops critical relationship with talent agencies, talent managers and up and coming talent
- Identifies unique and innovative models to navigate influencer partnerships; additionally, identifies tools and technology (including partners & AI) that will elevate and expedite the work
- Encourage a positive, professional environment that supports the clients, management, talent, teammates and the work.
- Sets a standard of excellence through coaching and mentorship that develops strong, motivated internal teams.
- Spot challenges in the distance and know when to bring in agency leadership and offer solutions to help them troubleshoot.
- Demonstrate a deep understanding of best-in-class social media and influencer marketing, including competitors and emerging trends that may inform the work.
- Build strong relationships with senior clients, having the ability to have tough conversations, while ensuring the health of the account is strong.
Business Growth - Identify opportunities and grow billings within assigned lines of business, and seek opportunities to deliver break-through work that's on-brand and on strategy
- Ensure successful financial operations across assigned lines of business adhering to the Scope of Work.
- Inspire new products, new services and new ways of doing business
- Provide thought leadership to ultimately inspire new products, new services and new ways of doing business
- Ability to strategically identify and persuasively sell in incremental solutions/capabilities to drive organic growth
- Responsible for account/project profitability
- Assist new business pitches, as appropriate
Team Management & Supervision - Demonstrate strong supervisory, delegation, and escalation judgement skills.
- Keep teams performing at their peak
- Provide input for team members' performance reviews, coaching to maximize success. Conduct performance review for direct reports.
- Provide ongoing, real-time, performance feedback to ensure continued team growth
- Ensure team members have training and support needed to achieve development goals
Salary Range: $3,461.54 - $4,230.77 a week. A successful applicant's actual weekly or hourly rate may vary based upon, but not limited to, skill sets, experience and training, licensure/certifications, and equity.
Base PayThe statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
