Your RoleGraham Partners, a private investment firm based outside of Philadelphia, is seeking a dynamic and driven marketing professional to serve as Director of Marketing. This is a unique opportunity for a creative and strategic thinker to help shape the external voice of a highly regarded middle-market private equity firm and play a meaningful role in how Graham Partners is perceived by founders, intermediaries, limited partners, and the broader market.
The Director of Marketing will report directly to the Head of Capital Formation and Principal of Investor Relations and will help lead the firm's external brand and communications efforts - contributing to brand strategy, thought leadership, and messaging that resonates across all audiences. This is a great opportunity for a marketing professional looking to grow within the private equity industry.
The IR and Capital Formation team is responsible for managing relationships with current and prospective limited partner investors, leading fundraising efforts, and overseeing all marketing and communications activities for the firm. The Director of Marketing will work in close collaboration with the investment team, operations professionals, and senior leadership to develop and execute a broad marketing agenda. The Director of Marketing will be supported by an experienced Marketing & Communications Manager.
Key ResponsibilitiesFirm Messaging, Positioning & Communications- Help shape Graham Partners' external brand narrative, working to ensure consistent messaging across founders, intermediaries, and institutional investors.
- Help maintain firm messaging and positioning that reflects Graham's heritage, investment philosophy and value creation approach.
- Support PR and media relationships, including press inquiries and press releases.
- Implement Graham Partners' conference strategy in partnership with the IR and BD teams, including coordinating firm participation at priority industry events and developing supporting materials.
- Manage the firm's awards and league table submissions.
- Coordinate transaction announcements, portfolio milestones, and other firm news in close partnership with the IR and investment teams.
Content & Thought Leadership- Help position Graham Partners as a sector expert in advanced manufacturing and technology-enabled services through a strong content program.
- Develop and manage a content calendar that produces high-quality outputs including investment theses, sector reports, portfolio success stories, executive interviews, and newsletters.
- Partner with Managing Partners, investment team members, and operations team members to help translate their domain expertise into content for external audiences.
- Use thought leadership content to support founder outreach, intermediary relationships, and LP credibility.
Digital & Brand Infrastructure- Own and manage the Graham Partners website, ensuring content is current, on-brand, and optimized for key audiences including founders, intermediaries, and prospective LPs.
- Develop and execute a LinkedIn strategy that builds the firm's digital presence, amplifies thought leadership, and supports founder and intermediary outreach.
- Apply SEO best practices to improve the firm's visibility with founder and business owner audiences.
- Manage targeted email campaigns and digital communications, including newsletters and firm announcements.
- Track digital analytics to measure marketing effectiveness.
We seek top-tier talent with the following qualifications:- 3-7 years of marketing experience (experience in financial services, private equity, investment banking a plus)
- Experience contributing to marketing campaigns across multiple channels and audiences
- Strong written communication skills, with a willingness to learn to translate financial concepts into clear, accessible content
- Exposure to PR or media work, including drafting press releases, a plus
- Proficiency with digital marketing platforms, website management (e.g., WordPress or similar CMS), LinkedIn, email marketing tools, and basic analytics
- A collaborative and proactive working style with the ability to manage multiple priorities in a fast-paced environment
- High attention to detail and a strong sense of brand standards and quality control
- Genuine interest in private equity
- Undergraduate degree required; graduate degree or relevant professional certifications a plus
