8/28/26

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Job Type: Permanent Work Model: Hybrid Reference code: 134866 Primary Location: Toronto, ON All Available Locations: Toronto, ON; Calgary, AB; Edmonton, AB; Fredericton, NB; Halifax, NS; Moncton, NB; Ottawa, ON; Saint John, NB; Vancouver, BC; Winnipeg, MB

What will your typical day look like?

The Alliance Marketing Manager is responsible for the development and implementation of integrated marketing campaigns, client-facing programs and event sponsorships. You will have the opportunity to oversee aspects of marketing strategy, content development, core messaging and positioning, creative direction, and campaign management. You will create targeted marketing campaigns to drive pipeline, create visibility and eminence for the Salesforce Alliance. You'll collaborate with key stakeholders to clearly define requirements and deliver expected results.

You will be responsible for driving alliance marketing programs, and building internal and external awareness of technology solutions in a fast-paced team environment. You'll develop a broad understanding Deloitte market offerings and solutions to create effective alliance marketing initiatives. In this hands-on role, you must be an exceptional communicator with critical thinking and proactive problem-solving skills.

• Plan and deliver effective marketing programs collaborating with global counterparts which build pipeline and eminence for alliance programs and drive business growth for go to market initiatives
• Measure effectiveness of marketing activities and adjust plans and tactics based upon collected metrics; Contribute to the creation of ROI reports
• Create and leverage strategic messaging and positioning to differentiate Deloitte and advance awareness of capabilities, offerings, solutions and successes across the broader organization and in the marketplace
• Produce deliverables including thought leadership (whitepapers, reports, surveys, etc.), Deloitte-hosted and third-party events, externally facing videos and webcasts, speaking opportunities for alliance leaders, social media and blogging, and digital advertising.
• Maintain project timelines and deliverables to ensure successful execution of programs with reporting and tracking of leads; consult and collaborate with stakeholders to clearly define requirements and expected results.
• Collaborate with key relationship managers, alliance, and sales teams to develop integrated alliance marketing campaigns through marketing automation, events, thought leadership, collateral, and digital. Design event strategy for annual conferences, regional events, roundtables and alliance sponsored events; Execute agreed upon plans to support initiatives within described budgets
• Maintain processes to ensure consistently high quality of marketing deliverables, coordinating internal service providers and external vendors supporting projects as required
• Contribute to the success of the Marketing team by sharing marketing best practices
• Track, monitor and measure the effectiveness of marketing activities and contribute to the creation of ROI reports

About the team

Global Ecosystems & Alliances is at the core of the firm's strategy, working hand-in-hand with industries and practice areas to orchestrate expansive business ecosystems of client and alliance relationships to solve the most complex challenges in exponentially powerful ways. By combining leading technology with our time-tested business acumen and strong industry relationships, we bring complete, scalable solutions that can help our clients not only survive-but thrive-in a world of constant change.

Enough about us, let's talk about you

Do you possess the following?:

• Bachelors degree in Marketing or related field
• 8+ years of enterprise B2B marketing experience in professional services
• 3+ years of management experience leading direct reports
• Experience in creating demand generation programs and digital marketing strategies
• Strong performance in developing, managing and executing multichannel marketing programs, with a collaborative mind-set, to consistently deliver high quality results
• Experience in developing digital advertising, branding and social media to support event marketing activations
• Experience creating written messaging, thought leadership and B2B collateral as well as presenting concepts and ideas to colleagues, internal clients and alliance partners
• Experience leading by influence and ability to work within a matrix organizational structure with a persistent focus on client service (both internal and external)
• High proficiency with MS Excel, Word, and PowerPoint and AI tools
• Up to 30% travel required

Preferred:

• 5+ years of prior relevant experience with technology alliance marketing experience preferred
• Advanced degree a plus
• Experience in managing and developing marketing teams
• Experience working with a team in a virtual mode with remote resources

Skills:

• Ability to synthesize information to create powerful, succinct materials; familiarity with integrating various technologies and tools to support marketing efforts
• Proven management capabilities with excellent written and oral communications skills.
• Strong negotiation, project management and problem-solving skills; flexibility and adaptability
• Demonstrable organization skills and ability to prioritize multiple tasks simultaneously and keep time sensitive, highly visible projects running smoothly

Total Rewards

The salary range for this position is $69,000 - $114,000, and individuals may be eligible to participate in our bonus program. Deloitte is fair and competitive when it comes to the salaries of our people. We regularly benchmark across a variety of positions, industries, sectors, targets, and levels. Our approach is grounded on recognizing people's unique strengths and contributions and rewarding the value that they deliver.

Our Total Rewards Package extends well beyond traditional compensation and benefit programs and is designed to recognize employee contributions, encourage personal wellness, and support firm growth. Along with a competitive base salary and variable pay opportunities, we offer a wide array of initiatives that differentiate us as a people-first organization. On top of our regular paid vacation days, some examples include: $4,000 per year for mental health support benefits, a $1,300 flexible benefit spending account, firm-wide closures known as "Deloitte Days", dedicated days of for learning (known as Development and Innovation Days), flexible work arrangements and a hybrid work structure.