Responsibilities

This role is dedicated to the TikTok Academy team with ownership in Industry Education for the globe across all product levers to support new client acquisition and product growth goals. This role will be responsible for managing the go-to-market of TikTok's industry certification and holistic education programs with internal and external agency partners globally. In addition, the role will partner closely with global and regional counterparts within the marketing and sales organization. Responsibilities - Drive go-to-market programs for agencies by developing strategic education roadmaps to deliver certification and learner nurture goals. - Partner with leadership to build goals and strategies based on wider marketing organization goals. - Partner cross-functionally with global agency and marketing XFNs to support certification adoption, from organizing study sessions to executing certification days. - Own measurement and reporting for education go-to-market efforts - Develop and maintain Industry Certification and Partner Education programs to accelerate new client acquisition and product growth - Collaborate with the Global Industry Education team to design, build and optimize learning experiences, learner engagement tactics, and program analysis for TikTok Academy

Qualifications

Minimum Qualification(s) - Minimum 5+ years of experience in product education strategy, content development, product marketing or client education roles - Proven experience building and executing educational roadmaps or learning programs that drive measurable business outcomes - Demonstrated ability to develop lead nurturing models or customer engagement campaigns - Strong cross-functional partnership skills, with experience collaborating with product marketing or product teams - Excellent written and verbal communication skills, with ability to translate complex product concepts into clear, actionable educational content Preferred Qualification(s) - Strong cross-functional project management skills with proven ability to keep XFN teams aligned, on task, and on timeline - Experience working in a Global role and managing relationships with regional stakeholders - Direct experience working with agency partners, or SMB/mid-market client segments - Background in learning experience design, instructional design, or B2B education program management - Experience working in fast-paced, high-growth technology environments

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $108000 - $208800 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.