Full Job Description
We are seeking an Influencer Specialist to join our global social and influencer team. You will play a key role in scaling Noble Panacea's influencer strategy globally. Working closely with the Social & Influencer Manager, you'll help shape, execute, and evolve how the brand engages with creators. You will be supporting across strategic planning, to creative storytelling, and community building.
This is a unique opportunity to merge science and art, leveraging your understanding of influencer culture, aesthetics, and data to build meaningful, long-term brand advocacy.
**Responsibilities:**
Strategy & Planning
- Partner with the Social & Influencer Manager to build and refine the global influencer roadmap aligned with brand and campaign priorities.
- Identify opportunities within seasonal launches, hero campaigns, and brand storytelling moments.
- Contribute to the evolution of the influencer playbook, integrating emerging platforms, content formats, and cultural trends.
Talent Identification & Partnerships
- Research, vet, and onboard creators whose voice, aesthetic, and values align with Noble Panacea.
- Support building authentic relationships with influencers across the luxury, beauty, and wellness spaces.
- Support and manage the briefing, contracting and partnership processes, ensuring clarity, creativity, and compliance.
Campaign Execution
- Collaborate with influencers and internal teams to deliver on-brand, high-impact content across platforms.
- Review and refine creative assets to ensure they reflect the brand's tone, craftsmanship, and visual identity.
- Partner with marketing and digital to amplify influencer activations through integrated campaigns.
Community & Relationship Building
- Nurture an ecosystem of brand advocates through personal engagement, seeding initiatives, and exclusive collaborations.
- Support influencer participation in key brand events and storytelling moments.
- Help strengthen global alignment across markets through shared insights and collaboration.
Reporting & Measurement
- Monitor influencer and campaign performance using key tools and metrics (Dash Hudson, Launch Metrics).
- Translate results into insights to inform strategy, content evolution, and future partnerships.
- Stay ahead of industry shifts and bring innovative ideas to keep Noble Panacea at the forefront of digital influence.
- Track and manage the influencer budget, ensuring return on investment.
- Track partnerships and manage all influencer workflows using Monday.com
Manage logistics
- Coordinate with the Operations team on inventory for new launches and influencer product needs; oversee product shipments in collaboration with the Fulfilment team.
Trade collaboration
- Work closely with the Trade team to support key retail partners through strategic influencer programs and campaigns.
**Requirements**
- 4-6 years of experience in influencer marketing, ideally within luxury, beauty, or wellness.
- Deep understanding of influencer ecosystems, digital trends, and cultural storytelling.
- A balance of creativity and precision and able to blend brand craft with data-driven thinking.
- Exceptional communication and project management skills, with meticulous attention to detail.
- Proactive, curious, and culturally aware; passionate about purposeful luxury and innovation.
- Fluent in English; additional languages are a plus.