General Sales Manager

Swickard Auto Group

$72K — $180K *
Manufacturing & Automotive
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Demonstrates a high 'HQ' (Hospitality Quotient) with a focus on kindness, empathy, and integrity.
  • 3+ years as an automotive General Sales Manager or Sales Manager with proven sales success.
  • Strong leadership and management skills vital for team performance.
  • Excellent communication and interpersonal abilities for effective collaboration.
  • Deep understanding of automotive sales processes and industry practices.
  • Strong negotiation skills essential for business success.
  • Ability to thrive under pressure and meet deadlines.

Responsibilities

  • Develop and implement strategies to hit dealership sales targets.
  • Recruit, train, and lead a high-performing sales team.
  • Monitor sales performance and coach staff for improvement.
  • Ensure compliance with all dealership policies and procedures.
  • Foster a customer-centric culture focused on exceptional service.
  • Analyze financial performance and identify growth opportunities.
  • Manage inventory levels while developing pricing strategies.

Benefits

  • Clear career advancement pathways with opportunities for leadership roles.
  • Ongoing training and support to enhance skills and knowledge.
  • Opportunities for personal and professional growth.
  • Comprehensive insurance options including medical, dental, and vision.
  • 401k plan to help secure financial future.
  • Generous paid holidays and PTO for work-life balance.
Full Job Description
Job Type

Full-time

Description

The General Sales Manager is responsible for overseeing and directing all sales activities within the dealership. This role requires a strong understanding of the automotive industry, exceptional leadership skills, and a proven track record of driving sales performance.

Responsibilities:

Sales Management:
  • Develop and implement effective sales strategies and tactics to achieve dealership sales goals.
  • Recruit, train, and manage a high-performing sales team.
  • Monitor sales performance and provide coaching and feedback to sales staff.
  • Ensure compliance with all dealership sales policies and procedures.

Customer Satisfaction:
  • Foster a customer-centric, hospitality-based culture within the dealership.
  • Oversees the customer experience from initial contact to post-sale follow-up.
  • Address customer concerns and complaints promptly and professionally.

Financial Performance:
  • Analyze dealership financial performance and identify areas for improvement.
  • Develop and manage sales budgets and forecasts.
  • Monitor inventory levels and manage pricing strategies.

Team Leadership:
  • Provide leadership and direction to the sales team.
  • Foster a positive and supportive work environment.
  • Develop and maintain strong relationships with other departments within the dealership.

Industry Knowledge:
  • Stay up-to-date on industry trends, regulations, and best practices.
  • Represent the dealership at industry events and conferences as needed.

Qualifications:
  • Demonstrates a high "HQ" (Hospitality Quotient) consisting of kindness & optimism, intellectual curiosity, work ethic, empathy, self-awareness, and integrity.
  • 3+ years experience as an automotive General Sales Manager or Sales Manager with a track record of achieving sales targets.
  • Strong leadership and management skills.
  • Excellent communication and interpersonal skills.
  • Strong understanding of the automotive industry and sales processes.
  • Strong negotiation skills
  • Ability to work under pressure and meet deadlines.
  • Proficiency in Microsoft Office Suite and dealership management systems.
  • Valid driver's license

Physical Requirements
  • Sitting: The majority of the workday is spent sitting at a desk, using a computer and phone.
  • Standing and Walking: There may be times when the general sales manager needs to stand, walk around the dealership, or attend meetings.
  • Reaching and Bending: The manager may need to reach for files, supplies, or equipment.
  • Lifting: Occasionally, there might be a need to lift or move documents, supplies, or equipment.

Benefits of Working at Swickard:
  • Career Path -Swickard isn't just a J-O-B. You'll learn and grow into different roles and be able to take on new leadership responsibilities.?
  • Ongoing training and support
  • Opportunities for continued personal and professional growth.

Competitive benefits package:
  • Insurance: medical, dental, vision, life and pet insurance
  • Optional disability coverage
  • 401k plan
  • Paid Holidays
  • PTO

Salary Description

$72K - $180K per year OTE

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