The OpportunityOur Vancouver store is MEC's flagship - the heart of our brand and one of the most iconic outdoor retail destinations in the country. This is where MEC's purpose comes to life at its fullest scale, in a city defined by mountains, ocean, and an outdoor-obsessed community.
As General Manager, you own the performance, culture, and operational excellence of one of MEC's largest and most dynamic stores. You lead through others - setting the bar, building leadership capability, and holding your Senior Staff Team accountable for consistent execution. You're accountable for exceptional member experiences, strong financial results, and a safe, inclusive workplace that lives MEC's purpose and values. Department Managers and the AGM own day-to-day execution - you own the outcomes, at a scale and visibility that shapes how members across the country experience MEC.
What You'll Be Responsible For:Store Performance & Business Results- Own overall store performance, including sales, margin, profitability, labour, and inventory outcomes
- Analyze P&L results and operational KPIs to identify trends, risks, and opportunities
- Set clear performance expectations and hold leaders accountable for key metrics such as Sales vs. Budget, Conversion, ATV, UPT, Margin, and Labour Efficiency
- Make informed decisions that balance member experience, employee engagement, and financial sustainability
People Leadership, Engagement & Culture- Build and sustain an inclusive, respectful, and high-performing store culture aligned to MEC values
- Lead, coach, and develop the Senior Staff Team, building leadership capability and succession readiness
- Ensure fair, consistent execution of performance management, attendance management, and people practices
- Partner with the People Business Manager and Regional Manager to ensure compliance with employment standards and policies
Member Experience Leadership- Own the end-to-end member experience for the store
- Champion MEC's service standards, ensuring they are consistently trained, communicated, and delivered across all departments
- Maintain a visible presence on the floor, reinforcing member-first behaviours and service expectations
- Use observations and performance insights to identify gaps and drive targeted coaching through leaders
Operational Excellence & Risk Management- Ensure consistent execution of operational, inventory, merchandising, visual, Tech Shop, and back-of-house standards
- Hold the AGM and Department Managers accountable for operational performance, safety, and compliance
- Oversee loss prevention, health & safety, and facilities outcomes, ensuring risks are identified and addressed
- Partner with Support Office teams to ensure systems, product flow, and store operations are effectively supported
Talent, Workforce & Capability- Own recruitment, onboarding, and development outcomes for the Senior Staff Team
- Set expectations and hold leaders accountable for frontline hiring, onboarding, and training quality
- Ensure workforce planning, scheduling, and coverage practices are fair, compliant, and aligned to business needs
- Invest in learning and development to build capability, engagement, and long-term performance
Community & Brand Leadership- Own the store's community engagement strategy and outcomes
- Ensure local outreach, partnerships, and member-facing events strengthen community connection and brand trust
- Represent MEC's values, brand, and purpose within the local community
What You Bring- 5+ years of senior retail leadership experience (e.g., General Manager or equivalent) in a complex, customer-facing environment
- Proven ability to lead leaders, build strong leadership teams, and drive engagement and performance
- Strong business and financial acumen, with experience interpreting P&L results and operational KPIs
- Demonstrated accountability for operational excellence, compliance, health & safety, and loss prevention
- Strong coaching, communication, and stakeholder-management skills
- Comfort operating in fast-paced, multi-department environments with competing priorities
- Passion for the outdoor lifestyle and alignment with MEC's purpose and values
- Flexibility to work a retail leadership schedule, including evenings, weekends, and holidays
Work EnvironmentThis is an active, hands-on leadership role requiring regular presence on the sales floor and in operational areas. The role includes standing, walking, lifting (up to 50 lbs), and navigating varied store environments while leading teams and overseeing daily operations.
CompensationWe offer a competitive salary of $106,000-$132,600, reflecting your experience and expertise, along with a comprehensive benefits package designed to support your life both on and off the trail.
