The Trade Desk

General Manager, Partner Growth

The Trade Desk$147K — $269K *
Enterprise Technology
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 15+ years in SaaS, enterprise tech, or related fields
  • Required adtech or martech experience with a strong network
  • Experience in closing partnerships across ISV, MSP, VAR organizations
  • Proven track record in building new business pipelines
  • Expertise in cross-functional collaboration within organizations
  • Strong executive stakeholder management skills
  • Ability to navigate and thrive in ambiguous situations

Responsibilities

  • Develop and manage a quarterly and annual pipeline of partnerships
  • Identify and engage potential partners to enhance reach and revenue
  • Own partnership opportunities from engagement to agreement
  • Create commercial strategies for priority partnerships
  • Establish trusted relationships with senior partner leaders
  • Maintain accountability and progress across partnership pursuits
  • Collaborate with cross-functional teams to launch partnerships

Benefits

  • Opportunity to work in a highly visible and impactful role
  • Engage with a broad network of partners in the adtech sector
  • Be part of a growing portfolio of new partnership areas
  • Gain experience in both external and internal stakeholder management
  • Flexibility and autonomy within a senior individual contributor position
Full Job Description
General Manager, Partner Growth

THE ROLE
  • Reporting to the General Manager, Channel Partnerships, the General Manager, Partner Growth is responsible for developing new partnerships across The Trade Desk's ISV, MSP, and VAR businesses. Working within the overall Channel Partnerships vision and strategy, this leader will build and convert a clear quarterly and annual pipeline of new partnership opportunities, from initial engagement through agreement and launch.
  • This is a senior individual contributor and highly external role. The successful candidate will identify prospective partners, build executive relationships, develop the commercial strategy for each opportunity, and lead complex discussions through close. The role will work closely with Business Development and Client Services leadership, using those teams as appropriate to evaluate, launch, and transition new partnerships. As Channel Partnerships explores expanding into new portfolio areas, this role will play a key function in those early discussions.
  • This is a new role with significant visibility and impact. The right leader will bring a modern SaaS new business mindset, experience developing partnerships across ISV, MSP, VAR, indirect, or partner-led businesses, and the ability to work effectively across Business Development, Client Services, Product, Revenue Operations, Finance,Legal, and partner leadership teams. This is a revenue role and goals will be tied to media spend growth. The role is based in New York City and requires travel of up to 30%.


KEY RESPONSIBILITIES
  • Build the Partnership Pipeline: Develop and manage a clear quarterly and annual pipeline of new ISV, MSP, and VAR partnership opportunities.
  • Originate New Business: Identify and engage prospective partners that can expand The Trade Desk's reach and create meaningful incremental revenue.
  • Lead Opportunities Through Close: Own new partnership opportunities from initial engagement through commercial agreement, launch, and transition.
  • Develop Commercial Strategies: Define the value proposition, commercial approach, executive engagement plan, and path to close for each priority opportunity.
  • Build Executive Relationships: Develop trusted relationships with senior leaders at prospective partners and lead external discussions throughout the process.
  • Accelerate Pipeline Conversion: Maintain clear milestones, next steps, internal actions, and accountability across active partnership pursuits.
  • Partner Across the Organization: Work with Business Development, Client Services, Product, Finance, Legal, and Revenue Operations to advance and launch new partnerships.

QUALIFICATIONS
  • 15+ years of experience across SaaS, enterprise technology, platform businesses, business development, partnerships, indirect sales, consulting, or related domains.
  • Adtech or martech experience is required, with high value placed on bringing a network of relationships.
  • Significant experience developing and closing partnerships across ISV, MSP, VAR, indirect, marketplace, alliance, or partner-led businesses.
  • Proven success building new business pipelines and converting complex partnership opportunities into signed agreements and launched relationships.
  • Experience partnering deeply across Business Development, Client Services, Sales Operations, Product,Revenue Operations, Finance, and Legal.
  • Demonstrated ability to originate opportunities, develop commercial strategies, negotiate agreements, and lead partnerships through close.
  • Strong executive stakeholder management experience, both internally and externally.
  • Ability to work through ambiguity and accelerate momentum across commercial cycles.
  • Must be based in New York City and willing to travel up to 30%.


WHAT YOU'LL BRING
  • A strong new business mindset and a proven ability to identify, develop, and close new partnerships.
  • Experience building and converting a meaningful pipeline across channel, indirect, marketplace, or platform businesses - e.g., VARs, GSIs, ISVs, MSPs.
  • The ability to translate the larger Channel Partnerships vision and strategy into a clear quarterly and annual partnership pipeline.
  • Strong grasp of different value creation motions in adtech and the roles of various stakeholders (e.g.,agency, intermediaries, DSPs, SSPs, data providers, etc.).
  • A good understanding of the growing ecosystem of AI-first adtech companies and a POV on how aDSP can help them scale.
  • Strong commercial judgment paired with disciplined opportunity management to consider value propositions, commercial approaches, executive engagement plans, and paths to close.
  • A practical, hands-on style to remain directly involved from initial outreach through launch.
  • The ability to work effectively with Business Development and Client Services without owning those teams or portfolios.

About The Trade Desk

The Trade Desk is a global advertising technology company that provides a self-service platform for buyers of digital advertising. The company was founded in 2009 and is headquartered in Ventura, California. The Trade Desk's mission is to empower buyers of advertising with the tools they need to reach their target audiences in a more efficient and effective way. The company's platform allows buyers to manage their advertising campaigns across multiple channels, including display, video, mobile, and social. The Trade Desk's technology uses advanced algorithms and machine learning to optimize ad campaigns in real-time, ensuring that buyers get the best possible return on their investment.
Learn more about The Trade Desk
Size
1,967 employees
Market Cap
$21.4 billion
Industry
Net Income
$242.3 million
Founded
2009
5 Year Trend
+42.6%
Revenue
$836 million
NASDAQ

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