Flexera is hiring a Field & Partner Marketing Manager to lead regional marketing across an assigned set of NAM territories. This is a high-impact, strategic role for a proactive, hands-on marketer with a strong B2B SaaS background, deep understanding of the NAM market, and a track record of driving pipeline and bookings. You'll be the marketing business partner to local sales and partner leaders - owning the regional plan, executing integrated programs, and collaborating cross-functionally to build pipeline, accelerate deal cycles, and strengthen Flexera's market presence across NAM. We're looking for creativity, energy, and a sharp instinct for engaging buyers and partners in meaningful, measurable ways. Key Responsibilities Strategic Marketing Planning • Build and own a regional marketing plan that aligns Flexera's corporate strategy, NAM sales priorities, and local market dynamics. • Maintain a rolling 6+ month plan, refreshed continuously based on pipeline performance, intent data, and market feedback. • Develop and pressure-test ideas with sales and marketing leadership, securing alignment before execution. Campaign Development & Execution • Localize and activate global campaigns (DGF, ABM, intent-driven, event-driven) to fit NAM market dynamics and territory needs. • Select the right mix of channels and tactics - events, webinars, digital, and executive engagement - to hit pipeline goals. • Design programs against the "Metrics that Matter" and track performance end-to-end. Partner Marketing • Partner closely with Global Partner Marketing to build and activate co-marketing plans with priority NAM partners (VARs, MSPs, GSIs, hyperscalers). • Serve as a contact for partner engagement and joint pipeline generation across the NAM channel. Performance Management • Execute against the marketing contribution model - pipeline sourced, pipeline influenced, and contribution to bookings. • Monitor pipeline and bookings continuously, adjusting plans to optimize ROI. • Equip SDRs and sales with the assets, plays, and follow-up motions needed to progress pipeline and accelerate opportunities. Stakeholder Management • Act as a marketing voice with NAM sales leaders - presenting plans, results, and recommendations with clarity and confidence. • Build constructive relationships across GTM (sales, SDR, partner, CX, product marketing), managing expectations and pushing back when needed. • Proactively surface field insights and needs to the broader marketing organization to keep priorities aligned. Vendor & Budget Management • Select and manage strategic vendors in line with privacy, compliance, and procurement requirements. • Negotiate scope, terms, and pricing in partnership with procurement. • Accurately manage budget, forecast spend, and report on ROI. Requirements • 5+ years of B2B marketing experience in the tech/software/SaaS industry, with demonstrated field marketing impact. • Strong business acumen and the ability to translate sales priorities into measurable marketing strategies. • Proven application of modern marketing approaches - ABX/ABM, event marketing, partner marketing, and value-based selling motions. • Customer-first mindset; able to balance pipeline urgency with a high-quality buyer experience. • Working knowledge of the NAM partner ecosystem (VARs, MSPs, GSIs, hyperscalers) and experience activating it for joint pipeline. • Strong project management skills with a track record of running integrated campaigns and events end-to-end. • Experience collaborating with SDR/BDR, product marketing, enablement, and partner sales teams in a fast-paced environment. • Excellent written and verbal communication skills in English; meticulous attention to detail. • Proficiency with Salesforce, marketing automation (e.g., Marketo), webinar platforms, and ABM tools (e.g., 6sense). • A proactive, resourceful attitude and comfort operating in ambiguity. • Willingness to travel across NAM as needed. Preferred: Bachelor's degree in marketing, business, or communications. #LI-Remote #LI-DL1 #Marketing