The Opportunity

In what has been called the "the biggest advertising pitch in history," WPP was chosen to redefine the marketing and advertising model as we've known it. In partnership with TCCC, we are building a new open approach that will connect our talent, skills and client partners in a truly borderless way aimed at multiplying the power of creativity for one of the world's largest and most beloved brands.

We call our partnership approach "Open X" - it is the transformation-based marriage of WPP, the #1 global network and largest communications holding company in the world, with the iconic Fortune 100 company, Coca Cola, valued at 71 billion dollars, operating in more countries than the UN and comprised of a diverse portfolio of iconic brands such as Diet Coke, Coke Zero, Sprite, Fanta, Dasani, Smartwater, Minute Maid and Powerade among others.

Within Open X sits "Studio X." Studio X unites a suite of marketing capabilities into one fully integrated team of experts. Studio X uses data and technology to make our work more insightful, effective and efficient. Creativity is a proven engine of business growth, but creativity must keep pace with the new marketing landscape - which demands it is more intelligent, agile and adaptable. Studio X is our answer to this marketing challenge. Studio X is fueled by intelligent, actionable data-signals and real-time insights.

Our teams are populated by a blend of brand, content and social experts: strategists & analysts, creatives & designers, producers & distributors, all committed to making the most of every media moment. We specialize in matching the right content to the right audience at the right moment; supported by best-in-class automation tools to deploy tailored assets at scale. Everything we do is purpose-built for the new marketing landscape: it's addressable and flexible, designed to reach data-informed target audiences and to evolve based on their response.

What does an Executive Producer do at WPP Production?

As The Coca-Cola Company's global production partner, we're looking for a talented Executive Producer, Primary & Content to join our dynamic team here at WPP Production for an incredible career opportunity. Managing the cross-channel communications for Coca-Cola's full portfolio of brands, you'll be integral to ensuring and building on the success of our partnership. This is a unique chance to work for a truly international brand and level-up your career like never before.

The Executive producer position is the lead production role on an agency client's team. They are responsible for all production deliverables across all platforms for their client. The EP knows what has been produced, what's currently being produced and what's on the horizon. The EP is intimate on all project details for produced work coming from their team (who produced what, budget, timing, what was delivered). The EP is the lead production partner for the creative teams on their respective accounts. The Executive Producer and their teams oversee all aspects of content production: scoping, concepting, scheduling, talent, vendor relationships, shoot, edit, visual effects, music, and delivery. They also coordinate with the digital, social, and experiential teams to ensure synergy of all assets and content. An EP is constantly looking at production talent and new partners. This position is the hub connecting the Account, Creative, Program Management and Business Affairs departments.

OpenX is an integrated solution purpose built to support one of WPP's largest clients with creative, strategy, and production services. OpenX provides our client access to the best talent from across the WPP network, no matter what agency. This innovative service model is breaking down traditional ways of working, allowing the best of the best the opportunity to work on one of the top global brands.

Reporting lines and key stakeholders

This role reports to the Executive Producer/Chief Production Officer

You will work closely with Client, Account, Creative, Project Management, and Business Affairs departments

Responsibilities

• Serve as a master of production craft, collaborating with creative teams to source the best talent and execute all projects
• Partner with account leads to develop production staffing plans and ensure sufficient resources for client SOWs
• Act as a key client-facing team member, responsible for creating production strategies, innovative solutions, and account-specific creative production approaches
• Oversee staffing, project ball-parking, and early-stage creative vetting, providing expert problem-solving solutions
• Mentor and support senior producers, producers, and associate producers, fostering their career development
• Operate as a "player/coach" by actively producing projects while guiding the team.
• Anticipate challenges and lead the team through potential pitfalls
• Resolve conflicts by uniting divergent viewpoints with diplomacy and tact
• Collaborate with production consultants and TCCC producers to deliver high-quality results
• Maintain fiscal responsibility and integrity across all projects
• Stay ahead of trends, platforms, and strategies, contributing imaginative ideas
• Demonstrate strong visual, musical, and administrative sensibilities, effectively managing costs, timing, and legal complexities
• Negotiate contracts and handle business elements tied to production
• Adapt to challenges with flexibility, recognizing production's dynamic nature

Requirements

• 8-15 years ad agency experience in production. Production studio experience a plus.
• Knowledge of all agency disciplines
• Excellent written and verbal communication skills
• Strong interpersonal and proactive problem-solving skills
• Strong team management skills
• Detail-oriented, take-ownership attitude, self-organizing and highly skilled in time management to facilitate involvement in multiple projects
• Able to work independently with limited supervision, and communicate up, down and laterally to project stakeholders within the agency
• Proficient in MAC OS, Excel, Word, PowerPoint, Keynote (Adobe creative suite & Smartsheet a plus)

#LI-KN1 #LI-Hybrid

The base salary for this position at the time of this posting may range as listed below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details.

US Pay Range

$100,000-$230,000 USD