Amgen Inc

Executive Director, Brand Marketing & Reputation

Amgen Inc$266K — $360K *
Pharmaceuticals & Biotech
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Doctorate with 6 years experience OR Master's with 10 years OR Bachelor's with 12 years in corporate communications or related fields
  • 6 years of managerial or leadership experience managing teams or projects
  • Expertise in brand marketing and integrated campaign development
  • Experience in highly regulated industries such as biotechnology or healthcare
  • Strong stakeholder management and executive communication skills

Responsibilities

  • Develop and execute corporate brand strategy aligned with business goals
  • Manage Amgen's brand and ensure consistency in communications and identity
  • Lead initiatives to enhance trust and engagement among stakeholders
  • Monitor reputation trends and develop proactive strategies to mitigate risks
  • Oversee corporate brand marketing programs and campaigns
  • Direct enterprise content strategy and manage the company's newsroom
  • Lead a centralized team for creative and communications operations

Benefits

  • Comprehensive benefits package including medical, dental, and vision coverage
  • Retirement and savings plan with company contributions
  • Discretionary annual bonus program
  • Stock-based long-term incentives
  • Generous time-off plans and bi-annual company-wide shutdowns
  • Flexible work models where applicable
Full Job Description
Career Category
Corporate Services
Job Description

What you will do

Let's do this. Let's change the world. Amgen seeks a strategic and innovative communications leader to serve as Executive Director, Brand Marketing & Reputation. Reporting to the Vice President of Corporate Communications, this role is responsible for advancing and protecting Amgen's reputation through integrated brand strategy, marketing, content, and storytelling.The Executive Director will lead a multidisciplinary organization responsible for corporate brand management, brand marketing, editorial strategy, content operations, multimedia production, reputation initiatives, and support for the Amgen Foundation and ESG-related storytelling. This leader will oversee the development and execution of programs that strengthen trust, increase awareness, enhance stakeholder engagement, and reinforce Amgen's position as a leading biotechnology company.The role will also lead a centralized content and creative services organization supporting Corporate Affairs, establishing scalable processes, technology-enabled workflows, and modern communications capabilities that improve efficiency, quality, and impact across the function.

Key Responsibilities include:

Brand Strategy & Reputation
  • Develop and execute Amgen's corporate brand strategy, ensuring alignment with business priorities, culture, and long-term reputation goals
  • Serve as steward of the Amgen brand, driving consistency across communications, experiences, and visual identity
  • Lead brand governance and oversee initiatives that strengthen awareness, trust, and engagement among key stakeholders
  • Partner with Communications and Data & Insights teams to monitor reputation trends, identify risks, and develop proactive strategies that strengthen trust and resilience
  • Provide strategic oversight for brand programs connected to the Amgen Foundation and ESG priorities


Brand Marketing & Audience Engagement
  • Lead corporate brand marketing programs and integrated campaigns that increase awareness, strengthen reputation, and deepen stakeholder engagement
  • Partner with Digital, Social, Media, and Communications teams to develop audience-centric marketing and amplification strategies
  • Oversee paid media investments that support corporate storytelling, executive visibility, talent attraction, and business priorities
  • Leverage audience insights, analytics, and performance data to optimize campaign effectiveness and measure impact


Content, Newsroom & Communications Operations
  • Lead Amgen's enterprise content strategy and oversee the Amgen Newsroom as the company's flagship owned media platform
  • Direct editorial strategy, multimedia production, content publishing, and storytelling efforts that showcase Amgen's science, innovation, culture, and patient impact
  • Lead a centralized editorial, creative, and multimedia services organization supporting teams across Corporate Affairs
  • Establish intake, prioritization, governance, and resource allocation processes that ensure support is aligned with enterprise priorities
  • Oversee communications technology platforms and drive adoption of emerging capabilities, including AI-enabled tools, to improve efficiency, effectiveness, and audience engagement


Leadership & Collaboration
  • Lead and develop a high-performing team spanning brand marketing, newsroom operations, content strategy, creative services, multimedia production, and communications operations
  • Build strong partnerships across Corporate Affairs, Commercial, R&D, Human Resources, Legal, Government Affairs, and the Amgen Foundation
  • Foster a culture of innovation, collaboration, accountability, and continuous improvement
  • Champion talent development, succession planning, and organizational effectiveness


What we expect of you

We are all different, yet we all use our unique contributions to serve patients. The candidate we seek is an experienced leader with the following qualifications. They will also embody the Amgen leadership attributes which are:
  • Inspire: Create a connected, inclusive, and inspiring work environment that empowers talent to thrive
  • Accelerate: Enable speed that matches the urgency of patient needs by encouraging progress over perfection
  • Integrate: Connect the dots to amplify the collective power of Amgen to drive results for patients, staff, and shareholders
  • Adapt: Lead through change by adapting to an ever-changing environment and defining a clear course of action to deliver results


Basic Qualifications:
  • Doctorate degree & 6 years of corporate communications, brand marketing, corporate affairs, content strategy, or related disciplines experience OR
  • Master's degree & 10 years of corporate communications, brand marketing, corporate affairs, content strategy, or related disciplines experience OR
  • Bachelor's degree & 12 years of corporate communications, brand marketing, corporate affairs, content strategy, or related disciplines experience AND
  • 6 years of managerial experience directly managing people and/or leadership experience leading teams, projects, programs or directing the allocation of resources


Preferred Qualifications:
  • Experience leading enterprise brand, marketing, reputation, and content organizations
  • Expertise in brand marketing, audience engagement, and integrated campaign development
  • Experience leading cross-functional teams spanning marketing, editorial, creative, digital, and communications disciplines
  • Experience building and managing shared services or centralized operating models
  • Experience leading communications, content, marketing, or digital technology transformations
  • Understanding of digital publishing, content management, analytics, marketing technology, and emerging AI-enabled capabilities.
  • Exceptional leadership, stakeholder management, and executive communication skills
  • Experience within biotechnology, healthcare, life sciences, or other highly regulated industries
  • Experience leading newsroom, owned media, corporate publishing, or integrated content organizations
  • Advanced degree in communications, marketing, business, journalism, or a related field


What you can expect of us

As we work to develop treatments that take care of others, we also work to care for your professional and personal growth and well-being. From our competitive benefits to our collaborative culture, we'll support your journey every step of the way.The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is $266,637 to $360,745. Actual salary will vary based on several factors including, but not limited to, relevant skills, experience, and qualifications.In addition to the base salary, Amgen offers a Total Rewards Plan, based on eligibility, comprising of health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities that may include:
  • Comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts.
  • A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
  • Stock-based long-term incentives
  • Award-winning time-off plans and bi-annual company-wide shutdowns
  • Flexible work models where possible. Refer to the Work Location Type in the job posting to see if this applies


Salary Range
266,637.35USD -360,744.65 USD

About Amgen Inc

Amgen is a biotechnology company that develops and manufactures human therapeutics for various illnesses and diseases. The company is values-based and deeply rooted in science and innovation to transform new ideas and discoveries into medicines for patients with serious diseases. They offer products for treating illness in the areas of oncology/hematology, cardiovascular, inflammation, bone health, nephrology, and neuroscience.

Amgen Inc Careers

Join the dynamic team at Amgen Inc, a biotechnology pioneer dedicated to discovering, developing, and delivering innovative human therapeutics. At Amgen, we offer more than just job opportunities; we invite you to be part of a culture of leadership, diversity, and innovation.

Work You’ll Do

At Amgen Inc, you will collaborate with some of the brightest minds in the industry, engaging in work that brings real solutions to patients worldwide. Our commitment to your career growth is evident in our professional development and leadership training programs designed to nurture your potential.

Innovate and Lead

Amgen Inc stands at the forefront of biotech innovation. Our team is constantly pushing the boundaries of science and technology. By joining us, you will contribute to a legacy of medical breakthroughs that improve the lives of millions.

Be Part of a Great Team

Amgen’s inclusive culture and commitment to diversity are integral to our success. We believe in empowering our employees with the skills and networking opportunities they need to thrive. Our team’s collaboration is the key to developing groundbreaking solutions.

Future-Proof Your Career

Amgen Inc offers a variety of career paths, from research and development to marketing and sales, providing near-limitless opportunities for advancement. Whether you are looking for a full-time position, an internship, or a leadership role, Amgen has a place for you. Our robust benefits package supports the well-being of our employees and their families, contributing to a fulfilling work-life balance.

Explore Job Opportunities

Discover the impact you can make with a career at Amgen Inc. We are hiring creative, curious, and motivated individuals ready to face challenges head-on. Explore our open positions that match your skills and interests.

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Join our team and stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. See what exciting and rewarding opportunities await.

Interview and Resume Tips

Prepare for your future with Amgen Inc by utilizing our resources designed to enhance your interview skills and polish your resume. Our hiring process is designed to identify and attract professionals who are driven to make a difference.

Amgen Inc—Where Careers Grow

At Amgen Inc, we are committed to turning innovative science into value for patients. If you are passionate about joining a team that makes a difference, search Amgen jobs today and take the first step towards a fulfilling career.

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Join us at Amgen Inc, where your career can flourish in an environment of innovation, leadership, and growth.
Learn more about Amgen Inc
Size
24,200 employees
Market Cap
$141.2 billion
Industry
Net Income
$7.2 billion
Founded
1980
5 Year Trend
+2.5%
Revenue
$25.4 billion
NASDAQ

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