Vori

Event Marketing Manager

Vori$80K — $120K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in event marketing, field marketing, or demand generation
  • Proven track record of generating leads through events
  • Strong organizational and project management skills
  • Comfortable collaborating with sales and design teams
  • Excellent communication skills, both verbal and written
  • Willingness to travel to support events
  • Bonus: Experience in marketing to independent retailers or within the grocery ecosystem

Responsibilities

  • Own end-to-end event strategy and execution for national and local events
  • Drive lead generation and enhance the sales pipeline
  • Plan and manage hosted Vori events such as lunch & learns
  • Partner with internal teams for comprehensive event campaigns
  • Manage logistics, vendor relationships, budgets, and timelines
  • Create processes for monitoring event ROI and performance metrics
  • Stay updated on industry events and trends in grocery/CPG
  • Represent the brand and company culture with creativity and precision

Benefits

  • Opportunity to create and scale a new events program from the ground-up
  • Dynamic and fast-paced work environment
  • Chance to work cross-functionally with various teams
  • Direct impact on lead generation and company growth
  • Engagement with the evolving grocery technology landscape
Full Job Description
About Vori:

Vori is a modern retail technology company transforming how independent grocers run their business. Our all-in-one operating system powers everything from point of sale to digital ordering, payments, and AI-driven inventory. And we're just getting started. Backed by top investors and growing rapidly, we're building the future of retail infrastructure for the $1T grocery industry.

About the Role:

Vori is looking for an Event Marketing Lead to lead and scale our event strategy across national tradeshows, local market activations, and hosted events. Your goal: drive qualified demos and leads for our sales team by building a strong, memorable presence where our buyers already are.

This is a high-impact, cross-functional role for someone who can think strategically, execute scrappily, and loves building brand and pipeline through in-person experiences. You will be the first dedicated Events hire at Vori and it is a chance to create and scale a program from the ground-up.

What You'll Do:
  • Own end-to-end event strategy and execution for both national and local events-across trade shows, industry conferences, and community events
  • Drive lead generation and sales pipeline by attracting qualified prospects and setting up the sales team for success with demos and post-event follow-up
  • Plan and eventually own hosted Vori events, including lunch & learns and private dinners in key markets
  • Partner with sales, marketing, and design teams to develop pre-, during-, and post-event campaigns
  • Manage logistics, vendor relationships, budgets, and timelines for all events
  • Create processes for tracking event ROI and performance metrics (leads, demos booked, cost per lead, etc.)
  • Stay on top of industry events, trends, and opportunities in the grocery/CPG space
  • Represent the brand and company culture with warmth, creativity, and precision


Who You Are:
  • Min 5+ years of experience in event marketing, field marketing, or demand generation-ideally in B2B SaaS or retail/grocery tech
  • Proven track record of generating high-quality leads through event strategy and execution
  • Strong organizational and project management skills-you can juggle logistics and still make it feel magical
  • Comfortable working cross-functionally and collaborating closely with sales, design, and leadership
  • Excellent communicator, both in-person and written
  • Willing to travel regularly to support national and local events
  • Bonus: Experience marketing to independent retailers, CPGs, or within the grocery ecosystem

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