Event Marketing ManagerWe9re looking for an Event Marketing Manager to join our Events team to build and execute the marketing strategy behind our event presence - driving awareness, attendance, and engagement before, during, and after every show, and measuring the return on it.
You9ll report to the Manager, Events and work from our Plano, TX or Santa Ana, CA office. Remote or hybrid candidates will also be considered. We believe that there is significant value in in-person collaboration. If you live within a 1 hour commuting distance to one of our offices, you will be required to be onsite most of the time. This will be discussed further as part of the recruiting process.
What You9ll Do:- Create pre-event, live-event, and post-event marketing strategies for each show.
- Manage campaign timelines tied to hard event deadlines.
- Coordinate with vendors, sponsors, show organizers, and cross-functional teams to promote services and special promotions for each show.
- Apply audience segmentation and community engagement to reach the right collectors and hobby audiences.
- Plan around onsite execution realities, including signage deadlines, print production, installation schedules, and attendee flow.
- Measure KPIs such as engagement, lead generation, traffic, conversion, event attendance, and ROI.
- Collect data and apply it to marketing strategy.
- Report regularly on methods and results for customer acquisition and retention post show.
- Lead by example and be a champion of all company policies, including safety, attendance & security
Who You Are:- Experienced supporting conventions, trade shows, festivals, sports/collectibles events, gaming events, or experiential activations.
- At least 2-3 years9 experience working in a marketing agency.
- Experienced using CRM platforms and project management software.
- Comfortable working in fast-paced onsite environments with shifting priorities.
- Calm under pressure and able to pivot quickly.
- Collaborative with other departments and self-directed.
- Photography, video, or social capture experience is a bonus but not required.
- A valid, unexpired passport is required to apply for this position.
Salary Range:The salary range for this position is $110k - $180k. Actual compensation on this range varies based on a variety of non-discriminatory factors, including location, job level, experience, and skill set. This role may be eligible for bonuses, commissions, or other forms of compensation, please ask your recruiter for details.
Reasons To Join Us:- Health Insurance: All full-time employees are eligible to enroll in Medical, Dental, and Vision
- Additional Benefits: Full-time employees are eligible for fertility, commuter, and educational assistance benefits
- 401(K) Matching Plan: We are proud to offer a competitive 401k matching plan to our employees to support their future financial goals
- Vacation: All salaried employees are eligible for flexible time-off
- Holiday Pay: All regular, full-time employees are eligible for ten company paid holidays
- Employee Discounts: Employees receive discounts on select grading services for approved submissions
- Flexible Hours: Many of our teams offer flexible schedules with varying shifts and will work with you to accommodate your needs
- Fun Working Environment: Our team members are invited to participate in celebrations, holiday events, and team building activities
