Persado

Enterprise Business Development Representative

Persado$70K — $100K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in enterprise SaaS sales or business development.
  • Proven success in generating qualified pipeline in complex environments.
  • Experience engaging with C-level stakeholders in discovery-led conversations.
  • Familiarity with banking, telecom, retail, or subscription-based industries.
  • Consultative mindset with strong business acumen.
  • Comfortable with ambiguity and building opportunities from scratch.
  • Strong communication skills, both written and verbal.

Responsibilities

  • Prospect and qualify new enterprise and strategic opportunities.
  • Initiate discovery conversations with senior stakeholders.
  • Develop a strong understanding of prospect priorities and needs.
  • Build relationships across multiple functions within target accounts.
  • Collaborate with Sales Directors to transition qualified opportunities.

Benefits

  • Hybrid working model for flexible remote and in-office options.
  • Generous global benefits packages.
  • 401k matching in the USA and pension scheme in select EU locations.
  • Encouragement of professional growth with training and resources.
  • Employee Enrichment Fund for personal projects or home office upgrades.
  • Comprehensive onboarding program for new hires.
  • Emphasis on career development and feedback.
  • Flexible time off including Summer Fridays and a Winter Holiday Break.
  • Two paid volunteer days and charitable donation matching through #PersadoCares.
  • Robust initiatives for diversity, inclusion, and employee engagement.
Full Job Description
Salary Range: $70,000.00 - $100,000.00 per year base salary (which is dependent on a variety of factors including relevant experience, geographic location, business needs, and market demand).
What We Are Looking For

We are hiring an Enterprise Business Development Representative to drive new opportunity creation and early-stage deal development across enterprise and strategic accounts.

You will work in close partnership with Sales Directors and Account Executives, owning the early stages of the sales cycle - from prospecting and stakeholder engagement through to qualified opportunity creation.

This is a role for individuals who excel at outbound engagement, consultative discovery, and enterprise relationship-building, and who are ready to accelerate their career in high-value SaaS sales.
What You Will Work On
  • Prospect into enterprise and strategic accounts, with a strong focus on Financial Services (banks, fintech, and credit unions) aligned with Persado's Ideal Customer Profile (ICP).
  • Identify, engage, and qualify new business opportunities through targeted outbound outreach and strategic account research.
  • Lead discovery conversations with stakeholders across Marketing, Digital, CX, and executive leadership.
  • Develop insight-driven perspectives on customer priorities, shaping opportunities around measurable business outcomes.
  • Build and manage relationships across multiple stakeholders within complex, regulated organizations.
  • Partner closely with Sales Directors to transition qualified opportunities into active pipeline and support deal progression.
  • Consistently generate high-quality, enterprise-level pipeline within Financial Services and regulated industries.

Requirements
What You Bring
  • 3+ years in Business Development, SDR/BDR, or SaaS sales, with a strong track record of generating high-quality outbound pipeline and consistently hitting targets in fast-paced environments.
  • Experience engaging Director-, VP-, and senior-level stakeholders in consultative discovery conversations, ideally within Financial Services organizations and across marketing and/or compliance teams.
  • Strong commercial acumen with the ability to translate complex business challenges into clear, value-driven narratives.
  • Experience in SaaS and/or Marketing Technology is highly preferred, with exposure to financial services, banking, or other regulated industries as a strong plus.
  • Familiarity with multi-threaded enterprise sales cycles and navigating complex stakeholder environments.
  • Resilient, curious, and commercially driven.
  • Excellent written and verbal communication skills.

Benefits
What We Offer

Achieve your life goals and work goals at Persado:
  • Persado's hybrid working model empowers both remote and in-office work equitably
  • Competitive and equitable compensation
  • Generous benefits packages globally
  • 401k matching (USA); Pension Scheme (Certain EU locations) to prepare for your future
  • We encourage professional growth through our dedicated enablement and training teams, as well as on demand tools and resources
  • Employee Enrichment Fund to pursue a passion or upgrade your home office
  • Structured onboarding program to ensure a confident start and long-term success for new hires
  • Strong emphasis on career development and mobility, continuous feedback loops and performance management
  • Flexible time off to support work-life harmony (including one week Winter Holiday Break)
  • #PersadoCares: 2 paid Volunteer days per year and charitable donation matching
  • Robust Diversity, Inclusion and Belonging initiatives; culture month celebrations, commitment to bias-free recruitment, community ERGs, and more

Kindly submit your CV in English

About Persado

Persado is a marketing language cloud that generates the precise words, phrases, and images that can lift any marketing campaign from average to exceptional. Persado delivers tens of thousands of precise words and phrases proven to drive marketing performance and increase brand engagement. Using Persado, leading brands such as American Express, Expedia, eBay, Vodafone, and Viber have realized one billion dollars in incremental revenue and an average uplift of 68.4% in conversions across marketing campaigns. Persado is powered by cognitive computing technologies, including natural language processing and machine learning algorithms, which analyze vast amounts of customer data to understand the language that resonates with consumers. Persado was founded in 2012 and is headquartered in New York City.
Learn more about Persado
Size
300 employees
Industry
Founded
2012

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