Ford Motor Company

Employer Brand Creative Lead

Ford Motor Company • $99K — $166K *
US-AnywhereRemote in Downers Grove, IL
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Associate's degree or higher in Graphic Design, Digital Design, or related field, or equivalent experience.
  • 8+ years of digital design experience across websites, social media, and digital campaigns.
  • 8+ years of employer brand experience translating brand strategy into creative work.
  • 5+ years of experience with website metrics and analytics, including Google Analytics.
  • Strong skills in visual design, typography, responsive web design, and accessibility.
  • Proficiency in Figma and Adobe Creative Cloud with production skills for finished assets.
  • A portfolio showcasing personal contributions and design thinking.

Responsibilities

  • Develop creative ideas to enhance Ford's employer brand and career opportunities.
  • Design various digital and print materials, including career site pages and event graphics.
  • Take projects from concept to production, including wireframes and prototypes.
  • Improve the Ford Careers experience for job seekers.
  • Adapt the global employer value proposition for diverse audiences and regions.
  • Analyze career site performance and candidate feedback throughout the job seeker journey.
  • Connect trends and recommend design changes based on data analysis.
  • Manage competing priorities and deliver high-quality work in a fast-paced environment.

Benefits

  • Immediate medical, dental, vision, and prescription drug coverage.
  • Flexible family care days and paid parental leave.
  • Family building benefits including adoption and fertility treatments.
  • Vehicle discount program for employees and family members.
  • Tuition assistance for continued education.
  • Active employee resource groups for community and support.
  • Paid time off for community service and a generous holiday schedule.
Full Job Description
Job Description

In this position...

You'll play a vital role in developing the culture that empowers people to work together and create the impossible.

We're seeking change leaders, talent strategists, employee advocates, and culture architects to enable our teams, partners, and businesses to do and be their best. As our Global Employer Brand Creative Lead, you'll bring that ambition to life through hands-on design. You'll contribute ideas, spot opportunities, and move quickly from concept to finished work.

This is a hands-on design role. You will personally design and produce the work, not just direct it. You'll participate in ideation, propose solutions, and make creative decisions in partnership with teams across Ford's regions.

During the interview, please be prepared to share employer brand and recruitment marketing work you personally designed across career sites, social media, digital campaigns, print, and events. We'll ask how your ideas contributed to a global employer brand strategy and how you used website data to identify an opportunity, recommend a change, and improve the candidate experience.

Responsibilities

What you'll do
  • Develop creative ideas that reinforce Ford's employer brand and help people discover career opportunities.
  • Design career site pages, recruitment landing pages, social content, digital campaigns, print materials, event experiences, and booth graphics.
  • Take projects from concept through production, including wireframes, prototypes, finished assets, and implementation specifications.
  • Improve the Ford Careers experience so job seekers can explore career areas, find relevant roles, and move toward applying.
  • Adapt Ford's global employer value proposition for different audiences and regions while ensuring all work meets Ford enterprise brand standards.
  • Analyze career site performance and candidate feedback across the job seeker journey, from site visit and job exploration through apply start and completed application.
  • Connect trends, tell a clear story with the data, and recommend design or content changes that can be tested and measured.
  • Manage competing priorities and deliver high-quality work in a fast-moving environment.


Qualifications

You'll have...

Education:
  • Associate's degree or higher in Graphic Design, Digital Design or a related field, or an equivalent combination of education and relevant professional experience.

Experience:
  • 8+ years of digital design experience, personally designing and producing work across websites, social media, and digital campaigns, with the range to carry an idea through print and event applications.
  • 8+ years of employer brand experience, turning brand strategy into creative work that attracts relevant talent and adapting a consistent brand idea across audiences, career areas, and regions.
  • 5+ years of experience with website metrics and analytics, including Google Analytics, assessing traffic, behavior, and conversion across the job seeker journey.
  • 5+ years of experience designing or improving career sites, including job discovery, job detail pages, and the path to application.
  • Strong skills in visual design, typography, responsive web design, information hierarchy, and accessibility.
  • Proficiency in Figma and Adobe Creative Cloud, with the production skills to deliver finished assets and clear specifications.
  • A portfolio demonstrating your personal contribution to the work, the thinking behind your ideas, and how your designs supported an employer brand or recruitment marketing goal.
  • The initiative to identify opportunities, propose ideas, and work quickly with partners across teams and regions.
  • Fluency in English.

Even better if you have...
  • Experience working within the automotive, mobility, or a related global consumer brand.
  • Experience managing external creative or media agencies and vendor relationships.
  • Experience presenting creative strategy and performance results to senior leadership or cross-functional stakeholders.
  • Additional European language proficiency.

Work Requirements:
  • Sedentary, light work, etc (Must be quantifiable and measurable)

This description outlines the general nature and scope of work typically performed in this job. It is not intended to be an exhaustive list of all duties, responsibilities, knowledge, skills, work requirements, etc. It may vary slightly based on business or geographic needs and is subject to being reviewed and updated periodically.

You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!

As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder...or all of the above? No matter what you choose, we offer a work life that works for you, including:
• Immediate medical, dental, vision and prescription drug coverage
• Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
• Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
• Vehicle discount program for employees and family members and management leases
• Tuition assistance
• Established and active employee resource groups
• Paid time off for individual and team community service
• A generous schedule of paid holidays, including the week between Christmas and New Year's Day
• Paid time off and the option to purchase additional vacation time.

This position is a salary grade 8 and ranges from $99,100-$166,200.

Final determination of salary grade will be based on candidate's skills and experience, and base salary will be set within the applicable range according to job scope, responsibility and competitive market value.

For more information on salary and benefits, click here: https://fordcareers.co/GSR

Visa sponsorship is not available for this position.

#LI-Remote#LI-MN1

About Ford Motor Company

Ford Motor Company manufactures or distributes automobiles in addition to offering financial services. The company sells to dealerships for retail sales, and for sale to fleet customers, including commercial fleet customers, daily rental car companies, and governments. Ford’s vehicle portfolio includes automobiles, buses, tractors, and trucks. Retail financing includes retail installment sale contracts for new and used vehicles, and direct financing leases for new vehicles to retail customers, government entities, daily rental car companies, and fleet customers. Finance receivables in the non-consumer portfolio include products offered to automotive dealers. Ford’s environmental initiatives include compressed natural gas, flexible fuel vehicles, electric drive vehicles, Hydrogen, PC power management, and so on. Ford Motor Company was founded by Henry Ford in 1903 and is headquartered in Dearborn, Michigan.

Ford Motor Company Careers

Join the dynamic team at Ford Motor Company, a global leader in automotive innovation and manufacturing. At Ford, we are committed to driving human progress by providing outstanding vehicles and mobility solutions. This is an exciting time to become part of our inclusive team, where job opportunities abound and growth is not just a possibility, but a promise.

Work You’ll Do

At Ford Motor Company, you will collaborate with some of the brightest minds in the industry. Our professionals are at the forefront of automotive technology, leading projects that redefine transportation and sustainability. With a culture rooted in continuous improvement and respect for all, Ford offers a workplace where leadership, diversity training, and innovation are part of everyday life.

Join Our Market-Leading Team

Ford’s commitment to excellence is why we are a leader in the automotive sector. We offer a variety of career paths, from engineering to marketing, all designed to foster professional and personal growth. Our team benefits from Ford’s commitment to professional development and networking opportunities, ensuring that every team member can reach their full potential.

Innovative Work

Engage in work that makes a difference. Ford Motor Company is pioneering developments in electrification, autonomous vehicles, and smart mobility solutions. Our team of over 190,000 employees worldwide is dedicated to crafting experiences that improve the way the world moves.

Be Part of a Great Team

Working at Ford means more than just having a job; it means being part of a global family. Our culture promotes teamwork, integrity, and respect—values that underpin everything we do. We believe in nurturing a diverse and inclusive environment where every employee can thrive.

Future-Proof Your Career

Ford Motor Company is not just a great place to work; it’s a place to build a lasting career. Our employees enjoy competitive benefits, comprehensive health care, and retirement plans that rank among the best in the industry. We support career advancement through extensive training programs and hands-on experience in the latest automotive technologies.

Explore Job Opportunities and Internships

Whether you’re a seasoned professional looking for your next challenge or a student interested in an internship, Ford has opportunities that will harness your skills and ignite your ambition. Our hiring process is straightforward and respectful, designed to match your skills and passions with the right position.

Stay Connected

Join Our Team Search open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players. Ready to start your journey with Ford? Prepare your resume, sharpen your interview skills, and become part of a company that’s building the future of transportation.

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Learn more about Ford Motor Company
Size
183,000 employees
Market Cap
$44.8 billion
Industry
Net Income
-$1.2 billion
Founded
1903
5 Year Trend
-2.1%
Revenue
$127.1 billion
NASDAQ

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