UCLA Health

Director of Social Content and Community (On-Site)

UCLA Health$95K — $208K *
Healthcare
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Proven leadership experience guiding and mentoring strategic teams.
  • Ability to build a high-performing in-house social media support team.
  • Strong background in social media strategy across key platforms.
  • Experience with community management and crisis navigation.
  • Adept in managing risk related to social media communications.
  • Demonstrated capability in overseeing complex workflows and processes.
  • Skilled in aligning creative content with brand standards.
  • Experience maintaining a consistent brand voice across multiple channels.

Responsibilities

  • Set the strategic direction for social media channels.
  • Manage and mentor a talented social media team.
  • Envision a culture for a best-in-class social media team.
  • Contribute directly to projects when necessary.
  • Ensure content aligns with UCLA Health's brand and goals.
  • Collaborate with creatives on storytelling and visuals.
  • Oversee unified social media strategy for multiple entities.
  • Lead community management to grow engagement and respond to issues.
  • Partner with leadership to manage institutional reputation.
  • Establish effective workflows and collaborative practices.

Benefits

  • Opportunity to shape public connection and story-telling for a major health institution.
  • Lead a high-performing and innovative social media team.
  • Engage in community management with meaningful impact.
  • Collaborate across departments for cohesive branding.
  • Develop operational frameworks that support both immediate and long-term growth.
Full Job Description
General Information

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Work Location: Los Angeles, CA, USA

Onsite or Remote

Fully On-Site

Work Schedule

Monday-Friday, 8:00am-5:00pm PST

Posted Date

04/23/2026

Salary Range: $95400 - 208300 Annually

Employment Type

2 - Staff: Career

Duration

Indefinite

Job #

29322

Primary Duties and Responsibilities

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UCLA Health is seeking a Director of Social Content and Community to lead the strategy, vision, and day-to-day operations of our social media presence. In this role, you will guide a small but high-performing team, strengthen our brand across major platforms, and help shape how millions of people experience UCLA Health through our social media channels.

What You'll Do

Set the strategic direction for UCLA Health's social media channels across Instagram, Facebook, X (Twitter), LinkedIn, and more.

Manage and mentor a talented social media team, providing daily guidance and supporting their continued growth.

Envision the culture needed to mentor, shape and build a build a best-in-class in-house social media support team.

Roll up your sleeves when needed-contributing directly to projects to ensure team and organizational success.

Ensure all content strengthens institutional reputation, builds emotional connection, and reflects UCLA Health's brand pillars and strategic goals.

Collaborate closely with creatives to align storytelling, visuals, and formats with brand standards.

Oversee social media strategy for both UCLA Health and the David Geffen School of Medicine, ensuring a unified identity and voice across all channels.

Lead community management efforts to both grow engaged followers and fans and respond effectively to emerging issues or crises.

Partner with Communications leadership to manage risk, ensure accuracy and safety, and protect the institution's reputation.

Establish workflows, systems, and collaborative practices that support immediate needs and long-term organizational growth.

Engage stakeholders with clarity, diplomacy, and a problem-solving mindset.

What You'll Bring

A proven ability to lead, motivate, and develop creative and strategic teams.

Experience building or transforming a social media function, including culture-setting and team development.

Skill in community management-both nurturing positive engagement and navigating high-stakes or crisis scenarios.

Commitment to accountability and stewardship of financial, operational, and human resources.

Why This Role Matters

The Director of Social Content and Community shapes how UCLA Health connects with the public, patients, and partners. You'll help tell stories that inspire and educate while building a strong, engaged social media community-and ensuring our digital presence reflects UCLA Health's brand.

Salary Range: $95,400 - 208,300/annually

Job Qualifications

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We are seeking an innovative leader with:

  • Proven leadership experience guiding, mentoring, and developing creative or strategic teams.
  • Ability to envision and build a best-in-class in-house social media support team, including shaping team culture and operational excellence.
  • Strong background in social media strategy across major platforms (Instagram, Facebook, X/Twitter, YouTube, LinkedIn, etc.).
  • Experience managing social media communities to grow engaged followers and fans, while also navigating crises and high-stakes situations.
  • Ability to manage risk across social channels, including issue identification, escalation, response coordination, and reputation protection.
  • Demonstrated ability to oversee workflows, operations, and processes that support large, complex organizations.
  • Strong collaboration skills with creative teams to ensure stories, visuals, and formats align with brand standards.
  • Experience maintaining a unified brand voice across multiple channels and audience segments.
  • Skilled in building systems, operational frameworks, and community-management standards that support both immediate needs and long-term growth.
  • Diplomatic and clear communicator, able to manage stakeholder expectations and build strong cross-department relationships.


As a condition of employment, the final candidate who accepts an offer of employment will be required to disclose if they have been subject to any final administrative or judicial decisions within the last seven years determining that they committed any misconduct; or have filed an appeal of a finding of substantiated misconduct with a previous employer.

Current/former UC employees are subject to a personnel file review.

About UCLA Health

UCLA Health is a world-renowned academic medical center located in Los Angeles, California. It comprises four hospitals, including Ronald Reagan UCLA Medical Center, and more than 200 primary and specialty care clinics. UCLA Health is affiliated with the David Geffen School of Medicine at UCLA and is consistently ranked among the top hospitals in the United States. The health system employs over 20,000 people and serves as a major center for patient care, medical education, and research.
Learn more about UCLA Health
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