Director of Sales & Marketing - Senior Living Campus | Hollywood, CALocation: Hollywood, California
Job Type: Full-Time
Position Overview
We are seeking a
Director of Sales & Marketing with a proven track record in residential or senior living sales. The ideal candidate will have demonstrated success in
Independent and Assisted Living sales, with Memory Care experience considered a strong plus. Prior experience in
high-end or luxury residential apartment sales is required.
Key Responsibilities
- Lead all sales and marketing initiatives to achieve occupancy and revenue goals for Independent Living, Assisted Living, and Memory Care communities.
- Develop and execute strategic marketing plans to attract prospective residents.
- Build and maintain strong relationships with families, referral sources, and community partners.
- Oversee and train the sales team, setting performance goals and monitoring results.
- Conduct market analysis to identify trends, competitive positioning, and opportunities for growth.
- Manage budgets and marketing campaigns across multiple channels.
- Report on sales performance, lead generation, and conversion metrics to senior management.
Qualifications
- Demonstrated success in senior living sales (Independent/Assisted Living required; Memory Care preferred).
- Proven track record in luxury or high-end residential apartment sales.
- Strong leadership, communication, and negotiation skills.
- Ability to develop and execute strategic sales and marketing initiatives.
- Experience managing and motivating a sales team.
- Knowledge of senior living operations, community marketing, and resident engagement strategies.
Why Join Us
- Competitive salary and full benefits package.
- Opportunity to lead sales and marketing in a luxury senior living environment.
- Supportive and collaborative leadership team.
- Impactful role in enhancing resident experiences and community growth.