Onto
• $172K — $258K *Qualifications
Responsibilities
Benefits
Job Summary & Responsibilities
The Director of Product Marketing – Metrology leads the global product marketing strategy for Film and Optical Critical Dimension (OCD) solutions used in advanced semiconductor, advanced packaging and specialty devices process control. This role is responsible for driving market leadership across different segments by defining differentiated positioning, accelerating adoption, and aligning product innovation with evolving fab requirements.
The ideal candidate brings deep expertise in Film/OCD /scatterometry, strong understanding of semiconductor process integration, and a proven ability to commercialize complex hardware–software solutions at scale.
Product & Market Strategy
Own the product marketing strategy for OCD metrology platforms, models, and software
Define market segmentation across different device segments
Identify adoption drivers for advanced nodes, advanced packaging and specialty devices
Partner with Product Management and R&D to influence Film and OCD roadmap
Track technology inflections in film and OCD for advanced nodes, advanced packaging and specialty devices
Positioning & Messaging
Develop differentiated value propositions for film and OCD solutions
Translate complex OCD modeling, sensitivity, and accuracy concepts into customer value
Define messaging around film/CD accuracy, precision, throughput, model robustness, and CoO
Own product positioning, naming, and messaging consistency across regions
Go-to-Market (GTM) Leadership
Lead global GTM strategy for new film and OCD platforms, model enhancements, and node insertions
Drive product launch execution in close partnership with regional account team
Collaborate on pricing, packaging strategies for film and OCD products
Support customer adoption strategies for high-volume manufacturing (HVM)
Sales Enablement & Customer Engagement
Develop sales and technical enablement materials including value stories, application notes, and competitive battlecards
Train sales, applications, and field teams on film and OCD positioning and competitive differentiation
Support key customer engagements, escalations, and executive-level reviews at leading fabs
Competitive & Customer Intelligence
Lead competitive analysis across film and OCD and competing metrology technologies
Conduct win/loss analysis and gather voice-of-customer feedback from leading fabs
Act as a subject-matter expert and internal evangelist for film and OCD technology
Leadership & Cross-Functional Collaboration
Build and lead a global product marketing team focused on film and OCD metrology
Partner closely with Product Management, R&D, Applications, Sales, and Service
Influence executive leadership with market insights, data-driven recommendations, and growth strategies
Qualifications
Bachelor’s degree in Physics, Electrical Engineering, Materials Science, or related field (MBA preferred)
12+ years of experience in product marketing, product management, or technical marketing
5+ years of people leadership experience
Deep hands-on experience with Film/OCD / scatterometry metrology
Strong understanding of semiconductor process control, advanced nodes and advanced packaging
Preferred
Experience supporting leading logic, foundry, memory and advanced packaging customers
Knowledge of EUV, multi-patterning, GAA, or 3D NAND integration challenges
Experience with hybrid metrology and model-based process control
Key Skills & Competencies
Deep technical credibility in film, OCD and semiconductor manufacturing
Ability to translate complex modeling concepts into customer value
Strategic thinking with strong execution discipline
Executive-level communication and influence
Global mindset and cross-functional leadership
What Success Looks Like
Market leadership and clear differentiation in film and OCD metrology
Successful insertion of film and OCD solutions at advanced technology nodes and advanced packaging
Increased customer adoption and improved win rates
Strong alignment between product, R&D, sales, and marketing
At Onto Innovation, we believe your work should matter—and so should your well-being. That’s why we offer competitive salaries and a comprehensive benefits package designed to support you and your family. From health, dental, and vision coverage to life and disability insurance, PTO, and a 401(k) with employer match, we’ve got you covered. You’ll also enjoy access to our Employee Stock Purchase Program (ESPP), wellness initiatives, and cutting-edge tools—all within a collaborative, inclusive culture where your contributions are valued and recognized.
Compensation & Growth
• Base Salary Range:
$172,000.00 - $258,000.00, offered in good faith and based on experience, location, and qualifications.Additional Rewards: Annual bonus opportunities and potential long-term incentives tied to both company and individual success.
Similar Jobs

More Jobs at Onto
More Consumer Technology Jobs

