Director of Membership Sales

LUV Car Wash

$90K — $120K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • BA/BS degree or equivalent education
  • Previous experience as a sales executive or manager
  • Proven experience in managing and developing direct reports
  • Experience with membership or subscription-based sales
  • Strong communication and presentation skills
  • Track record of meeting or exceeding sales targets
  • Ability to analyze membership metrics and translate data into strategies

Responsibilities

  • Develop and execute strategic plans for membership sales
  • Own membership performance and reduce churn across locations
  • Directly manage and mentor Regional Sales Trainers
  • Collaborate with site teams to enhance customer relationships
  • Implement effective sales techniques to boost membership
  • Review metrics in real time to minimize churn
  • Partner with training to enhance sales coaching programs
  • Support marketing efforts and educate Sales Advisors

Benefits

  • 401(k) Match to help secure your financial future
  • Comprehensive health benefits including HSA options
  • Vision and dental coverage
  • Life insurance for peace of mind
  • Paid vacation for work-life balance
  • Paid sick time for personal health
  • Employee discount program for company services
  • Employee Assistance Program (EAP) for personal support
Full Job Description
Benefits & Perks
  • 401(k) Match - we invest in your future
  • Health Benefits/HSA
  • Vision & Dental Coverage
  • Life Insurance
  • Paid Vacation
  • Paid Sick Time
  • Employee Discount Program
  • Employee Assistance Program (EAP)

General Summary of Duties:

The Director of Membership Sales will oversee the LUV Car Wash membership sales division, including direct management of Regional Sales Trainers across our markets. The successful candidate will be responsible for driving membership growth, reducing churn, and achieving customer acquisition and revenue objectives. Responsibilities include developing key growth sales strategies, tactics, and action plans.

Position Details

Reports To: Chief Development Officer

FLSA Status: Exempt

Direct Reports: Regional Sales Trainers

Physical Demands: Travel up to 50%

Essential Functions:
  • Develop and execute strategic plans to achieve membership sales targets and expand our customer base.
  • Own membership sales performance and churn reduction - set goals, track KPIs, and drive accountability across all locations.
  • Directly manage Regional Sales Trainers; provide leadership, coaching, and performance oversight to build a high-performing sales organization.
  • Partner with site teams to understand customer needs, grow existing membership relationships, and develop customer retention strategies for each market.
  • Ensure sites utilize new and effective sales techniques to drive membership growth; direct the development and execution of sales pipelines and strategies.
  • Review membership metrics in real time and implement proactive strategies to minimize churn and maximize member lifetime value.
  • Collaborate with the Director of Training to develop, plan, and execute training sessions focusing on improving sales and service skills, cross-selling, and objection-handling techniques.
  • Provide continuous feedback and ongoing sales coaching; partner with training to maintain and continuously enhance sales training programs.
  • Support marketing programs and educate Sales Advisors on marketing strategies.
  • Understand category-specific landscapes and trends; report on forces that shift tactical budgets and strategic direction.
  • Represent the Company in an ethical, moral, and professional manner with adherence to industry and Company best practices.
  • Develop General Managers into daily sales coaches with systems and sustain performance.
  • Ensure sales teams are highly knowledgeable across all membership products and offerings.


Requirements

Education
  • BA/BS degree or equivalent


Experience
  • Previous experience as a sales executive, sales manager, or sales and marketing director.
  • Proven experience managing and developing direct reports, including field-based sales teams or regional trainers.
  • Demonstrated experience managing membership or subscription-based sales, including churn analysis and retention strategies.


Requirements
  • Ability to communicate, present, and influence all levels of the organization, including executive and C-level.
  • Proven ability to drive the sales process from plan to close.
  • Proven ability to articulate the distinct aspects of products and services.
  • Proven ability to position products against competitors.
  • Excellent listening, negotiation, and presentation skills.
  • Excellent verbal and written communication skills.
  • Proven track record of meeting or exceeding sales targets.
  • Experience analyzing membership or subscription metrics (growth, churn, retention) and translating data into action plans.

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