Now with a $2,000 sign-on bonus for new Seneca employees! Ready to leverage your fundraising expertise, grow major partnerships and help advance a mission that transforms lives? As the
Director of Annual Giving you are responsible for designing, executing, and optimizing a comprehensive annual giving program to grow unrestricted revenue and build a sustainable pipeline of future major and planned giving donors. Within this role you'll primarily focuses on securing Annual Fund and mid-level gifts, $10,000 or less. You will oversee a year-round fundraising plan implementing multi-channel fundraising strategies, data-driven donor segmentation, and stewardship efforts to increase donor acquisition, retention, and upgrade rates. Join our dedicated team in completing transformative work and apply!
Responsibilities: - Build a strong base of philanthropic support through managing and cultivating a portfolio of annual and mid-level donors (>$10,000), that also serves as a pipeline for major and legacy gifts
- Develop and implement a comprehensive, multi-channel annual giving plan and appeal strategy (direct mail, email, digital, social, events) that is targeted, purpose driven, timely and donor lifecycle stage appropriate
- Lead all annual fund campaigns including End of Year giving, Giving Tuesday, monthly giving appeals, special appeals and rapid response campaigns
- Build data-driven, segmented campaigns for new, renewing, mid-level, upgrade and lapsed donors
- Set revenue, acquisition, retention, upgrade, engagement and qualitative goals for the Annual Fund program; analyze and produce reports of program KPIs and metrics
- Design and implement Moves management strategy for annual and mid-level donors that is intentional and ensures donors receive stage-appropriate engagement
- Track all campaigns in Raiser's Edge, adjusting strategies in real time and crafting reports and analytics to replicate and improve successful solicitation campaigns
- Partner with Major Gifts team to transition qualified donors for individualized relationship management
- Partner with Donor Relations Coordinator to design and manage donor giving societies, including monthly giving program
- Partner with the Donor Relations Coordinator to develop and implement stewardship plans and other meaningful communications to improve donor experience and retention of Annual Fund and mid-level donors
Qualifications:Required- Bachelor's degree
- Minimum of 4 years of progressive fundraising experience with focus on annual giving
- Alignment with and passion for Seneca's mission and values, and the ability to articulate its unique role in providing youth and families Unconditional Care and its relevance to donors
- Strong knowledge of fundraising best practices, trends, and donor engagement strategies
- Ability to engage with donors, executives, board of directors, and community boards
- Must be at least 21 years of age
- Valid driver's license, clean driving record, and insurability through Seneca Family of Agencies' insurance policy
- TB test clearance, fingerprint clearance, and any other state/federal licensing or certification requirements
Preferred- CFRE credential
- Experience building mid-level or pipeline fundraising programs
- Experience integrating fundraising with program impact reporting, producing compelling and successful annual fund and mid-level appeals
- Experience as a strategic thinker with the ability to align philanthropic goals with mission and outcomes to design programmatic and campaign strategies to achieve ambitious fundraising goals
Skills of an Ideal Candidate- A problem-solving mindset and diplomatic communication skills
- Advanced analytical and strategic planning skills, with strong CRM and segmentation expertise (Raiser's Edge, Salesforce, etc.)
- Creating and managing multi-channel fundraising campaigns for an organization of comparable size
Schedule- Full-time
- Monday - Friday, 9am - 5:30pm
Benefits- Starting at $124,195 - $138,195 per year commensurate rate with experience
- Additional compensation upon pass the bilingual language proficiency exam
- Salary increase every year
- $2,000 sign-on bonus for new Seneca employees
- 5 weeks of Paid Time Off and 11 Paid Holidays
- Comprehensive benefits package:
- Medical, dental, vision, chiropractic, acupuncture, fertility coverage
- Long-term disability, family leave, and life insurance
- 50% paid premiums for dependents
- 403b Retirement Plan
- Employer-paid Employee Assistance Plan
- Seneca is a Public Service Loan Forgiveness certified employer
- Promotional opportunities across the agency in California
